Versace'S Former CEO Served As Roberto Cavalli Spa CEO

Suddenly left Gianni Versace SpA in May of this year.

Gian Giacomo Ferraris, the former chief executive, was accused of joining Roberto Cavalli SpA in a few weeks.

Roberto Cavalli SpA was reorganized at the beginning of 2015 by Clessidra SGR SpA, Italy private Holdings Company.

The team, from the group's perfume agency Coty Inc. (NYSE:COTY) Cody group, has taken the lead of executive Renato Semerari, as chief executive officer, and the heads of the US and Asia have been replaced.

Roberto Cavalli SpA also appointed the old Norway designer Peter Dundas to be the creative director, replacing Roberto Cavalli SpA, the founder of the same name Roberto Cavalli.

Less than two years later, Renato Semerari left because of a disagreement with the fund boss in developing strategy.

Roberto Cavalli SpA President Francesco Trapani, who was also executive vice president of Clessidra SGR SpA, left the company after the death of the former chairman and chief executive officer of Claudio SGR Sposito in May.

The Roberto Cavalli SpA, which was in the period of restructuring, was poor in 2015. It was not only affected by the regional political and economic crisis in Russia, but also declined significantly, and the core profit EBITDA also appeared to be in deficit.

Data show that last year, the group EBITDA was -160 million euros, and in 2014 EBITDA was 14 million 400 thousand euros.

The year-on-year income decreased by 14.2% to 179 million 700 thousand euros, down 14.2% from 2014. In addition to the above Russian factors, other reasons also included the reduction of the group's prior orders, and the authorized revenue in the whole year also dropped 17.1% to 53 million 700 thousand euros.

Renato Semerari expects that the current performance in 2016 will be similar to that of last year. It does not expect to have "beautiful data", and it will be difficult in the first half of the year. Any signs of improvement will not be seen until the fourth quarter.

However, he said that the group now focuses on medium and long term development and is expected to achieve growth starting in 2017.

Clessidra SGR or urgently needs to lead Gianni Versace SpA, Versace, in the past 5 years, with a 17% compound annual growth rate and a successful sale of shares to prepare for the launch of the listing, the CEO Gian Giacomo Ferraris has injected new growth momentum into Roberto Cavalli SpA.

At present, Roberto Cavalli SpA is in the first stage of restructuring, which is "repair and preparation" from last summer. This stage will last for 2-3 years, one of which is to further develop wholesale channels. The US market, which accounts for 30% of the total business of the group, is particularly important. The 182 outlets of the retail channel will also be upgraded.

In terms of e-commerce channel, the group has completed the re launch of website and electronic store.

The second stage, with "growth" as the main task, will start from 2018. The focus will be on store expansion, but the destination will be pferred to the Asian market where the penetration rate is far from the competitors.

In terms of category, handbags, shoes and shoes will be focused.

In addition, the group will invest heavily in communications and marketing to enhance visibility.

Such a revival mode and Gian Giacomo Ferraris are exactly the same as those applied by Versace Gianni Versace SpA, Versace. After two years of taking over Gian Giacomo Ferraris, the luxury group turned into a deficit.

However, Gianni Versace SpA, Versace, Versace also began to slow down in 2015, but it is not clear whether the sudden departure of Gian Giacomo is related to the performance or early morning has been picked up by Roberto Cavalli SpA.

In May, when Gian Giacomo Ferraris was announced to quit and did not provide any reason, Gianni Versace SpA Versace immediately searched for Alexander McQueen before CEO Jonathan Akeroyd replaced.

Jonathan Akeroyd needs to take up the IPO responsibility of the group in the context of the overall market downturn and the turmoil in the financial market.

The market expects Gianni Versace SpA Versace to be launched in mid 2017, but the latest news is that it will be postponed until 2020.

Gian Giacomo Ferraris once said that the annual income of the group could reach IPO at 800 million euros. He said this year that although there was no definite timetable, he hoped it could be carried out as soon as possible.