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    French Luxury Brand Christian Dior Fell 30.2% In The First Half Year.

    2016/8/5 10:09:00 31

    FranceLuxury GoodsBrandChristian Dior

    Some of the financial data of Christian Dior Couture are as follows:

    2015/2016 second half of fiscal year (up to June 30, 2016)

    The fourth quarter sales volume was 464 million euros, down 2.9% from the same period last year, a decrease of 0.9% over the third quarter.

    Excluding the impact of exchange rate changes, organic growth was 0.2%, unchanged from the third quarter.

    Operating profit in the second half of fiscal year was 74 million euros, down 30.2% from the same period last year.

    2015/2016 fiscal year (until June 30, 2016)

    The detailed financial data of Dior group will be announced in October 2016.

      

    Christian Dior

    SA group's CEO Sidney Toledano said strong performance in the same period last year resulted in a higher base of comparison and a certain impact on growth.

    "The weakness of tourism has caused great impact on us.

    Many markets have achieved growth, but they can not make up for the terrorist attacks on the number of tourists in Paris.

    He said.

    According to foreign media data, the global tourist consumption in June dropped by 13% compared with the same period last year, of which Europe dropped by 16.8%, and the Asia Pacific region fell 4.1% after June's steady May.

    In addition to France, due to terrorist attacks, exchange rate fluctuations, geopolitics and many other factors, the number of tourists from other European countries, Japan, Hongkong and Macao has also declined to varying degrees.

    However, Christian Dior Couture has increased in the US, UK and Switzerland.

    Toledano says,

    Christian Dior

    Couture's new flagship store mainly opened in the second quarter of 2015/2016, including San Francisco, Cannes and London.

    As a result of the decline in the pound's exchange rate, tourist consumption has increased, and the stores in Bond Street have performed well.

    According to Toledano, sales in the second half year of the US market increased by 12% compared with the fixed exchange rate, and domestic consumption in mainland China also rose.

    Sales amounted to 1 billion 850 million euros, an increase of 5% over the same period, and an organic increase of 2%.

    Toledano said the group's overall performance in the second half of the fiscal year was acceptable and optimistic about the performance of the new fiscal year, especially when the new creative director Maria Grazia Chiuri took office.

    The new creative director, Maria Grazia Chiuri, will launch her first batch of products in September 30th.

    Toledano said that in addition to France, other markets had improved in July, and men's performance was excellent.

    In addition, the high-end jewelry series released in Paris last month.

    Dior

    "Versailles" has sold 60% now.

    In the second half of the 2016 calendar year, the group plans to open two new boutiques in Harbin and Barcelona, and is also expected to boost sales growth.

    In the light of current trends, demand for every market will increase.

    If tourism consumption can pick up, it will be better.

    We are preparing for the establishment of Dior in 2017, 70th anniversary.

    Although Chiuri has not been in office for a long time, she has brought us a lot of new energy.

    Operating profit was 209 million euros, down 8% compared to the same period last year.

    Christian Dior SA is also France.

    Luxury goods

    Group LVMH (Mo t Hennessy Louis Vuitton) holding company, Dior's beauty makeup and perfume products belong to the cosmetics department of LVMH, and are not included in Christian Dior Couture's performance.

    LVMH announced its first half of 2016 earnings report, benefiting from a steady demand in the US, and an increase in Asian markets other than Japan, with sales of 17 billion 200 million euros in the first half, an increase of 3% over the same period last year, and operating profit of 2 billion 959 million euros, unchanged from the same period last year. Sales growth of the group's largest department - time and leather goods sector in the second quarter exceeded expectations.


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