Anastasia Charbin Was Appointed CMO Of Centric Software.
Centric software is honored to announce the appointment of Anastasia (Stacey) Charbin as CMO (Chief Marketing Officer).
Centric software is specially designed for
Latest fashion
Retail,
Luxury goods
Outdoor products and consumer company's top product lifecycle management (PLM) solutions.
In the past 4 years, the enthusiasm of the market has contributed to the substantial growth of Centric and consolidated its global leadership.
This overwhelming market share confirms the correctness of the company's innovation strategy, and extends the value orientation of Centric to the digital pformation platform from concept to consumer, so that it is no longer limited to traditional PLM.
As CMO, Charbin will be responsible for promoting the global marketing plan to support Centric's strategy and growth goals.
"Centric" has its magic.
It is an excellent company focusing on excellent teams, high quality products and excellent customers.
The combination of these three has proved to be a virtuous circle, which has enabled us to continuously develop market innovation, "Charbin said." in addition, the market interference that the retailing industry has been facing is also spreading to the consumer goods sector, which further expands the market potential of Centric. "
"As the market and communication patterns change, our marketing methods are changing.
My goal is to let our
Marketing
As innovative as the solution, and continue to work together with customers, "Charbin said," at Centric, we work hard and have a lot of fun. I am honored to be part of it. "
"Stacey's profound marketing expertise and creative thinking will help us to pay more attention to customer needs.
Stacey will help promote and implement the overall strategic marketing plan of Centric, and will play a key role in the process of global growth, "said Centric global CEO Chris Groves.
Charbin joined the Centric software in 2015.
She led the creation of Centric SMB, a new cloud based SaaS SaaS solution designed for start-ups. In addition, she helped Centric enter the consumer goods market.
Previously, she served as global fashion marketing director at Lectra, Paris.
She has been responsible for product management, sales and marketing in Gerber, Technology, KaratCAD and Perigee software companies in the United States, France and Canada.
Anastasia is a member of the Advisory Committee of the fashion research department of University of Delaware and a member of the North Carolina State University Textile foundation.
About Centric Software (www.centricsoftware.com)
Centric software, from Silicon Valley headquarters to offices in various fashion cities around the world, is the most famous fashion, retail,
footwear
Luxury goods and consumer goods brands continue to innovate in technology.
The most important product of the company, Centric 8 PLM, provides customized product planning, product development, procurement, business planning, quality control and product style management for the rapidly developing consumer goods industry.
The Centric cloud solution (Centric Small Business), as an extension of Centric 8 PLM, is tailored for small businesses and enables them to learn directly into the industry's innovative technology and key industry knowledge.
Centric software has won many industry awards, including the Frost, Sullivan, the retail, fashion and apparel industry PLM PLM global product differentiation Excellence Award. It was also named as one of the world's top 100 Private Companies of Red Herring in 2013 and 2015 respectively.
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