Pink Fashion: From Clothing To Art, To Find The Brand's Unique Temperament.

In the eyes of BBLLUUEE, clothing It's not just a dress, it's an artistic way to discover beauty, seek beauty, and live gracefully. For this reason, pink fashion is committed to the exploration and excavation of art, constantly looking for ways of business and art compatibility, finding ways to balance life and work, integrating art into brands, integrating art into terminals, and guiding the artistic life philosophy and lifestyle.

In 2012, Mr. Li Feiyue, the founder of the BBLLUUEE series of piano teachers and presenters, advocated the establishment of a staff Art Troupe, establishing aesthetic cognition of employees through art and returning fashion to art. In 2013, Pink Fashion pioneered. Latest fashion Musicals, through Latest fashion The new attempt of art and musicals art crossover and blending to realize the dissemination of fashion culture and the spread of brand culture.

In 2014, BBLLUUEE tried to integrate art into the brand's cross cultural and cultural exploration -- the July international brand of Shenzhen, China. Clothing and accessories During the fair, the Pink Fashion Group launched the art fashion exhibition and launched the fashion scene musical wake up. The "Lifisee art space" of 1200 square meters of pink fashion will also be in the 8 moon phase Shenzhen century Hui shopping center. In "Lifisee art space", Pink Fashion The art troupe provides art exhibitions, artistic experience and art education to consumers. Through various art salons and fashion PARTY, it spreads the way of life and art, and establishes the artistic emotional connection between fashion brands and consumers. The crossover between art and fashion precipitates the unique cultural gene of BBLLUUEE brand.

　　 Wake up the essence of life with art and walk into the hearts of consumers.

Brand needs to return to life. Fashion needs grafting art. 2014, Shenzhen international brand Clothing and accessories During the trade fair, pink fashion will bring its BBLLUUEE and BBLLUUEE dress brand Gold to open a new attempt to cross the border. The costume fair, under the guidance of the idea of "artistic implantation into the brand and leading the art of life", creates elegant encounter between fashion and lifestyle. Whether it's Pink fashion. Latest fashion Scene musicals or lifisee art space. Pink and fashion are all returning to the artistic essence of fashion and spreading the concept of fashion life. Through the experience of life and art, he enters the hearts of consumers.

20 years of Fashion China Chinese clothing People are working hard. Over the years, I have continued to attend courses in London Saint Martin Institute of art and French Fashion Institute, and have frequently walked around Europe, and gradually realized that the advantages of European fashion originate from the blending of art and life. Mr. Li Feiyue said so. Through the transformation and upgrading of brand, pink fashion has implanted art into the brand, looking for crossover between art and fashion. BBLLUUEE series of brands, through the implantation of culture and art, become the brand of Oriental Art with implicit and restrained culture, and exquisite and elegant lifestyle art in western culture.

Pink Fashion fashion musical, "Lifisee art space" is an artistic attempt to connect consumers' inner needs in the new consumption era. It has achieved cross-border innovation in art and fashion and has been rebuilt. Fashion brand Emotional connection with consumers. It is also a new understanding and new attempt of pink fashion to China's fashion industry, opening up a new business culture centered on consumers, and also China. Garment industry New exploration and new thinking.