Dolce&Gabbana Tokyo Flagship Store's "Light And Shadow" Theme Is Luxurious.

Led by Gwenael Nicolas, Curiosity director of multi field creative studio, luxury brand Dolce&Gabbana is newly released in Tokyo.

With "light and shadow" as the theme, interior decoration and layout were carried out.

Now, when customers enter the store, the vision will be guided by the meticulous arrangement of light and shadow, so that they can better notice the classic shop, the main push and the brand culture and story that the shop wishes to express.

Brand not only conveys the aesthetic orientation, but also further enhances or improves brand image and status in customer psychology.

The total business area of the whole shop is 550 square meters, and it has two layers of space.

The first floor is mainly sales accessories and small leather goods, the first is men's wear, women's wear and women's clothing.

Sales area.

In addition, on the first floor there is a small space specially carved out, which is made of gold wrapped ground and wall, giving people a feeling of welcoming visitors by laying golden carpet.

In this area, the high-grade jewelry of the brand is displayed one by one.

The connection between the two floors is connected by a golden staircase.

The lights are on the golden building materials, and the whole space is luxurious.

This may be the brightest part of the whole space.

In other shelves and showcase areas, lighting is done through the top spotlight.

There are 400 adjustable spotlights in the whole store, and each of them has a small coverage area, so the whole space is dark and low-key with the gray and black walls and floors.

It's golden.

To achieve a visual balance of the whole space, and at the same time, it is not easy to let too luxuriant decoration take the lead of the shop -- the limelight of merchandise.

The application of light and shadow has also extended to the facade of the shop.

The color and shade of windows and walls make the shops more attractive to pedestrians in the streets, especially at night.