Reinvigorate The Exhibition Of Leather And Fur
Faced with the dual changes in economic growth and consumer sovereignty, Chinese clothing brands are seeking diversified paths and actively opening up the "two channels of supervision and supervision".
Leatherwear and Furs
As a special category of clothing, it is also seeking new breakthroughs, especially in the upgrading of products, the innovation of sales channels, and the innovation and development of customized service pformation.
CHIC2016 autumn exhibition
On the top of the 3 Pavilion, the leather and leather brand enterprises have also gathered many bright spots.
Xinji Pavilion
The exhibition shows the real development of leather and fur industry.
Under the decoration of fur, fur and fur, leather Parker, down garments and fur clothing, the exhibition area presents a noble and magnificent temperament.
In recent years, the leather and fur industry in Xinji has been developing steadily, and enterprises have continuously improved their internal strength. They have optimized the selection of raw materials, product design, and marketing innovation, and gradually pformed from processing and subcontracting to brand operation, showing a new look.
"This year, Xinji organized 30 brand enterprises to appear in CHIC. The way of holding exhibition shows the foundation and strength of Xinji fur industry development visually and vividly."
Hebei Xinji leather enterprise chamber of Commerce Secretary General Xie Zhongsheng introduced, Xinji leather fur has a long history of development.
It originated from the late Ming and early Qing Dynasties, and gradually joined the fashion trend elements in the development, forming a distinct product characteristics, and promoting the vigorous development of domestic and foreign trade.
As we all know, leather fur clothing products in the production process for environmental protection requirements are relatively high, to ensure that green production is an important task in the development of enterprises.
In this regard, Chen Zengchao, chairman of Hai Lan Clothing Co., Ltd. said that at present, reducing the pollution of manufacturing links is the most important thing in leather leather enterprises pformation, and is also the core issue of the development of manufacturing industry.
He said that green sustainability is a principle that can not be questioned in the manufacturing process. Enterprises must be strictly controlled.
"Hebei has always been regarded as a serious area of environmental pollution, whether coal or water pollution is the core issue.
We also recognize the importance of environmental protection. Therefore, enterprises have speeded up the iteration of the equipment, changed coal to supply energy for gas supply, and realized green production.
In this way, the cost of production has increased, but the significance is far greater than the cost. "
Chen Zengchao said that the development of online and offline businesses has also become a reality.
"Leather and fur products have a higher demand for consumers' experience, and online can form a channel to promote products and brands. But I think providing customized services is a direction for future development."
He explained that the price positioning and production requirements of leather and fur products matched with customized services can help enterprises achieve quantitative production better.
This can not only waste raw materials, reduce the inventory of enterprises, but also enhance the style of products and drive the development of enterprises.
Reporters in interviews with famous flowers, Dongming, thinking, Sheng Xiang and other enterprises, the deepest feeling is the simplicity and sincerity of the person in charge of the enterprise.
Many of these people have inherited their families from their ancestors and have deep love for the fur industry.
They frankly say that in recent years, the development of enterprises has slowed down due to the impact of the big environment, so they are beginning to think about the direction and goal of enterprise pformation.
"Xinji people are industrious and honest. Many bosses go step by step until today.
We hope to make leather leather better in Xinji, so we must inherit the spirit of the craftsmen of our fathers, forge the quality and practice the brand.
Chen Zengchao said firmly.
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