British High Definition Luxury "George": "For A Hundred Years,"
As an English gentleman
fashion
The leader of the community, "George." in the twentieth Ningbo international costume festival, he showed the strength of the British hundred years of advanced costume customization.
The George Brummell (George bro) brand was born in 1778 and has a history of more than 200 years.
The founder became the United Kingdom because of his elegant dress taste and deep friendship with Prince Welsh (King George IV).
Men's wear
The iconic figure of the fashion industry led the popularity of Saville's street by leading the fashion of men's wear with personalized customization and perfect combination.
He invented various neckties and ties, which directly led to the appearance of commercial clothing in nineteenth Century.
After hundreds of years of wind and rain, the brand has made a significant contribution to men's clothing.
Royal George Brown's high private custom follows the tradition of George tailor's exquisite tailoring and perfection, and is determined to become a typical representative of twenty-first Century's advanced customization.
Andy Livingston
Born in 1962, Andy Livingston is the fourth generation of senior tailoring tailors in the family. His master, the only master in Scotland who has won the custom and tailoring, provides advanced customized door-to-door services to top high-end customers in the world.
This participation
2016 Ningbo clothing festival
,
Mr. Andy Livingston and
Wang Biao, executive director of Buckingham wealth limited, has received an exclusive interview with the world clothing shoe and hat net. He has described in detail the history, culture and development of George.
Andy Lee Vince shows a suit for reporters.
Wang Biao and Andy Livingston in communication
George Livingston, senior designer of the fourth generation successor, Andy Livingston accepted the world clothing shoes and hat net reporter's interview, saying that the family began to develop advanced private custom since its ancestors. Now it mainly provides customers with services such as image design, volume measurement, material selection, tailoring and clothing production.
Each customer first expresses his or her needs, and the designer attends to the design of the customer's figure, hairstyle and skin, and then completes the 1 hour and one to one volume measurement process, measuring about 20 parts.
George White's customers in the world will enjoy their on-site service. For the precise data of their customers, Andy Livingston said that they must come to the body and record the video simultaneously by themselves and the team, because the data will directly cause errors due to the different posture of the customers, the size of the shoulders and the height of the shoulders and so on. It will take 3 months to make a suit, and the shape of the customers may also change slightly. Therefore, during the production process, we can communicate with the customers and adjust the video to perfection until we can see that the spirit of the craftsmen is improving.
In the details of the production, Andy Livingston introduced the G.B. unique pattern, which was made from a complex cutting system, from the big body to the lining cloth, from the buttons of the horny or pearl shells to the silk threads with hand buttonholes, and the top materials and sewing processes were adopted.
After cutting, the cloth will be tested and manually sewn, and keep the pattern and size of each new and old customer, and reserve a 3 inch margin at the edge of each garment to suit future changes and new demands.
It takes at least 60 hours and 3 months to complete a suit of 2 piece suits by hand sewing. (90 days production cycle, 60 hours manual sewing, more than 6000 needles manual sewing, 20 parts precise measurement). Based on the data of customizing the first set of suits, second sets will take about a month or so.
Left one is Bateman Ogden fabric business executive director Richard (Richard Lunn).
George brmm's brand tie shows
King general introduction of the selection of fabrics, George bloom advanced customization of the fabric from hundreds of high-quality fabric providers from home, they are very familiar with each fabric company and products, of course, they do not exclude the choice of outside excellent fabric providers to cooperate.
As one of George Brown's fabric suppliers, Bateman Ogden is a well-known high-end fabric provider in the UK. It was founded in 1881 and has strong advantages in the field of business clothes and fabrics. This is why the exhibition is brought to China.
In addition, Bateman Ogden has launched 4 promotional visits to China at least annually, and has provided George, UK's premier private custom tailored service to customers.
Richard Richard Lunn, managing director of the Bateman Ogden fabric business, also shows a very friendly way for reporters to display the matching method of fabric and shirt tie.
Wang asked reporters to display advanced custom garments at close range.
Wang Biao, executive director of British Buckingham wealth limited, said that the company is committed to building an international bridge to recommend each other's good projects to facilitate the docking and cooperation of outstanding business projects.
The UK focuses on luxury and hi-tech projects, while China focuses on helping powerful companies and businessmen invest in UK, acquire new companies and expand overseas businesses.
When Wang talked about the original intention of promoting Gao Ding project, Saville accidentally visited the birthplace of his suit, the famous street with hundreds of years of culture and history of his suit. He found that the tailor made every garment as a handicraft in pursuit of perfection. Many of the older artisans were still tailoring and sewing for their love of clothes. They were deeply moved by not only utilitarian but only ingenuity.
In Britain, hand tailors are highly respected and respected for their pursuit of unique works of art.
Recalling that my mother was also a tailor, from childhood to love, she decided to introduce the British high definition project to China.
At the international clothing festival in Ningbo in 2008, Henry Bailey made his first appearance in China. He made a great deal of success by giving speeches and reports from multi-media television stations. Many famous domestic garment enterprises were interested in the British craftsmen's spirit and superb skills, and they sought fame and fortune together. Finally, Henry Bailey landed successfully and reached technical cooperation with Shanshan.
In the first battle, we are more confident and start looking for more advanced projects in the UK.
This time brought George bloom.
George is a luxury item in advanced customization. Royal princes and military officers in Britain, such as Prince Charlie and big stars such as Beckham, are all their customers. Men's clothing starts at thirty thousand, and women's clothing starts at fifty thousand.
In October last year, for the first time in the Ningbo International Fashion Festival, in just a year, it has entered 9 markets, such as Ningbo, Suzhou, Nantong, Beijing, Shanghai and Hongkong, attracting a large number of high-end customers, and is now in contact with Fujian, Yancheng, Inner Mongolia and other cities.
In the promotion mode, George Brown more chose to cooperate with senior clubs, clubs, clubs and so on.
Although George has been recognized and trusted by many high-end customers, there are still some difficulties in the process of promotion. For example, some domestic customers are puzzled and do not understand the British high definition, western style dress etiquette, and why it takes 3 months.
Philip George, senior private custom director of British "Jones" (Mr. Feeley Pkins)
During the Ningbo clothing festival, Philip Jones (Mr. Feeley Pkins), senior private custom director of the British "George bro", was invited to exchange and share the Sino British clothing customization and brand development cooperation under the background of "one belt and one road".
He said that George Blue Mo is a traditional British custom clothing company. Now he has successfully led the top luxury private custom market in China. The brand firmly adheres to the tradition of high technology, uses the best fabric in Britain, and insists on the British aristocratic style. Compared with his clothing, it has a better sense of profile and perfectly meets the comfort and comfort of private needs.
"One belt and one road" was put forward to strengthen mutually beneficial cooperation between China and Asia Europe Africa and the rest of the world. He hopes to see more representatives from Chinese fashion brands in the UK Fashion week.
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