Is It Ready For The Double Eleven?

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"Is the seller's feast, in the past four years,

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The "double eleven" annual trading volume is growing at a speed of close to 80%. In 2015, Taobao's "double eleven" pactions amounted to 91 billion 200 million. The industry generally predicted that Taobao's double eleven pactions would exceed 150 billion in 2016.

Behind the large volume of pactions is the huge cost input of Taobao business in marketing, warehousing, production, logistics, customer service and so on. It is also the best time to check whether the business has a guarantee for the maximum profit margin and product quality of the consumers.

There are many bad businesses in the early 11.11 to raise prices, and then through discounts, promotions, rebates and other activities to induce consumers to buy.

There are also some clothing businesses that use the psychology of consumers who do not care about the time of clothing production.

As the brand of the North American children's fashion brand "Qi Tong Bao", which has just entered the Chinese market in October, it has ushered in the shopping Carnival which is most favored by Chinese consumers in a short span of a month.

Is it really ready?

The Children's Place, a well-known retail brand of children's clothing in the United States and the choice of millions of parents in the world, officially entered the Chinese market in October.

In order to cater to the new consumption habits of Chinese consumers, "Qi Tong Bao" chose Tmall flagship store as the first choice, offering a very attractive meeting ceremony to Chinese consumers at the beginning of its opening with a beautiful business opening.

Before the arrival of double eleven, Qi Tong Bao had already done warm-up activities, and selected a hot sale in advance, launched a warm-up campaign in October 21st, and joined the Tmall mall "big card" plate.

"Qi Tong Bao" invites the consumers to lock in their favorite products ahead of time, pay the deposit and buy the products, and enjoy the bigger discount after the deposit has been expanded.

At the same time, on the day of double eleven, the store's total merchandise is five folded, and the coupons of 199 plus 20 and 399 reduction 30 can be used.

As the fashion authority of American children's clothing, Chilton castle has more than 1100 stores worldwide, and its consumption satisfaction is far ahead of the industry level.

It provides overall clothing and accessories for 0-14 year old children, and launches tens of thousands of styles and accessories throughout the year, so that even parents who do not know fashion matching can easily shop at one stop shopping to buy children fashion fashions from the United States.

The industry's conscience brand has kept its products updated synchronously with foreign countries.

Recently on foreign official shopping sites, new printed cotton t-shirts, cashmere sweatpants, cotton sport zipper gown, and three-dimensional lace embroidered dress are the hottest products of foreign social media fans.

These products can only be obtained by sea scouring, half a month or a month ago. Now they are updated in Tmall flagship store every week, and can be delivered the next day.

Entering the Chinese market, the children's fashion authority "Qi Tong Bao" is unequivocal. "Double eleven" debuted with the same style in North America, sticking to the same quality and attracting people's price, providing a fashionable and relaxed one-stop shopping mode for the vast numbers of Chinese 80 and 90 tide mothers.