Mjstyle Fast Fashion Has Suddenly Become A Strong Opponent Of ZARA.

Fast fashion

In the environment of the old fashion retailers, they suddenly appeared in a big environment, and occupied a market advantage at a time.

Who could have thought of the present from China?

But suddenly became a strong opponent of ZARA.

In just over four years, MJstyle has opened nearly five hundred stores.

At present, there are more than 100 new stores in Hongkong, Shanghai, Chengdu, Shenzhen, Changsha and Suzhou.

MJstyle globalization strategy is advancing rapidly, and the opening up of Southeast Asian and Eastern European markets has been included in the plan.

In Korea and Japan, the brand has even been asked by the partners to introduce quickly.

According to the plan, MJstyle will open 2000 stores in the future to write China.

Brand legend.

As an outstanding representative of fast fashion brand, ZARA attracts many people because of its high cost performance.

Its commodity design sense and quality can compete with the international brand, but the price may be 1/10 of them.

Even so, as China's own brand, MJstyle still occupies the right place.

ZARA has gradually slowed down its expansion since it broke through 500 stores in China last year.

After rapid development, the number of MJstyle shops is almost the same as that of ZARA, so it can also reduce unit price through mass production.

At the same price, MJstyle can choose fabrics that are superior to ZARA, while MJstyle and ZARA fabrics will be cheaper.

In addition, the rental cost of MJstyle is lower than that of ZARA.

ZARA preferred to shop in the most expensive areas, such as Fifth Avenue in New York, Champs Elysees street in Paris, Nanjing road in Shanghai, Sanlitun in Beijing and so on.

MJstyle is more rational, no matter what the location is, but how much the passenger flow is.

It will choose a community shopping mall to open stores, reduce rent and make people more convenient.

Unlike ZARA's style, MJstyle, which is dominated by Europe, America, Japan and Korea, has a very strong designer and buyer team.

These buyers draw inspiration from all over the world every day to buy the most fashionable styles.

There are two advantages: buying goods every day makes MJstyle buyers more responsive to fashion.

Second, buyers are everywhere in the world, making MJstyle's fashion inspiration more attractive.