Designer Duan: 30 Years Of Revival Of Chinese Clothing

At the APEC (APEC) meeting in 2014, 21 heads of state unified the elegant Chinese costume.

"Standing collar, Chinese knot buttons, sleeve sleeves, three typical Chinese traditional clothing elements plus modern double decked door handles, the simple and natural atmosphere of the national costume, and the confidence of the atmosphere are very high on the world stage."

The shock of that moment is still unforgettable, and he participated in the design of the "new suit" of the APEC conference costume.

From then on, Mizuki Fumiya firmly set foot in the new era.

The path of exploration and rejuvenation.

In December 2014, his new suit brand "

"Should be born."

In Chinese civilization, clothing is an important carrier of ritual.

The source of the two words is "the beauty of etiquette, hence the name of Xia"; the beauty of the service chapter is called Hua.

Clothing is the essence of culture.

Duanmu, with the mission of reviving the essence of traditional culture, has developed three series of products: business travel suit series [Confucian heart], life casual dress series [Zen], gentleman dress series [Dao Zang].

"The Chinese style clothing has the symbol" Lian sleeve "structure, the clothing body and the sleeve piece as a body, perfectly manifests the Chinese people's" harmony between man and nature "philosophy of life.

The application of the "Lian sleeve" structure is the tribute and inheritance of Chinese clothing and traditional culture.

As a matter of fact, traditional Chinese clothing has experienced ups and downs. Now, with the rise of China's great power, its elegance, implication, self-confidence and high spirited spirit are gradually becoming the ascendant trend. It has also become the focus of the "third ten years" of Duan mu.

"If my first ten years were to study hard, and the second ten years were rooted in clothing industry and brand management practice, then in the third ten years, my mission is to explore and revive Chinese clothing and inherit the essence of Chinese traditional culture."

"Just one angle, we have been developing for one and a half years, and we are still iterating."

"New suits are new, new in innovation, new in fashion, new in humanization."

The idea of new Chinese dress in Duan Mu's writing is by no means conservative, but "taking the Chinese as the body, the quiet and the good, the new as the use and keeping pace with the times".

"Chinese style" is the inheritance and flexibly application of Chinese clothing essence and its cultural connotation, such as standing collar, Chinese knot type button, and even sleeve structure. The new use is to absorb modern and even western fashion inspiration, and to humanized the ultimate pformation to reach comfort and elegance.

new

As a new product category, each section has undergone several trial versions, experiential development and product interior.

Never rush to market, create quality with ingenuity.

Over the past two or three years, Duan Mu has been concentrating on the research and development of new suits.

Service in the country

In the process of R & D and innovation, his insistence on excellence can be described as "ingenuity": it usually selects the most suitable materials from hundreds of fabric tests, and creates a new product with mature publishing style, suitable color matching and reasonable clothing structure.

"Now, the new suit of national costume has eight national patents."

Improvement

In order to make the insertion angle of the upper armpit more beautiful and more ergonomic, the Duan wood team is constantly updated with iteration.

A small angle has been developed for over a year.

"The service of the country is born for the exploration and revival of the new suit. It is not a fast moving consumer goods. It will not blindly launch products for short-term business interests."

To build Zigong Confucian Business Academy, to promote the revival of new clothes with Confucianism and business

Duan Mu Wen is a Pathfinder. In his early years of schooling, today's revival is new.

1991 he entered the rare place at that time.

Professional, from a generation of art education master Cao Yaoming.

In the late 1990s, he founded the earliest clothing design company in Xiamen.

In 2004, he took the lead in becoming the top ten fashion designer in China.

But he prefers to be a teacher, to inherit and carry forward, because he has a seed in his heart.

Duan Wen, an engineer born in his family, graduated from science in high school, but he loved literature and loved traditional culture.

When he was in high school, he wrote a dozen pages of travel notes.

Lu, a teacher in Xiamen middle school, praised him sincerely and encouraged him to bury a grateful seed.

"My studio has been opening up fresh students for 15 years and training new people. I am the practice base of many colleges and universities.

The training of their professional skills in clothing design is second, and more importantly, I pay more attention to their moral principles, professionalism and so on, so that they can learn the essence of traditional culture, practice Chinese "rite" and be confident and confident of being Chinese, and bury them with a seed.

The Duan Mu Wen is now preparing for the Zigong Confucian business school.

He believes that the spirit of Confucian businessmen is to revive China.

An important link.

"In the traditional Chinese business, business is not in the forefront because of quick success and instant benefits," he said.

Confucian businessmen, foreign scholars, benefit from righteousness, benefit from the world, take harmony as a valuable asset, have a sense of mission, have a sense of the world, and attain the same goal.

The inheritance and innovation of Chinese traditional culture needs the spirit of Confucian businessmen.

Zigong, one of the five great gods of wealth, is the ancestor of Confucian businessmen in China.

Confucius traveled around the country, Zigong paid the most, and Confucius died. Zigong kept filial piety for six years.

"As a descendant of Duanmu Zigong, I hope to explore, carry forward and practise the spirit of Confucian businessmen with the help of Zigong Confucian Business College, and re recognize the value of wealth and help to revive the new Chinese dress."

Xiamen can become the "new Chinese aesthetic life base".

Talking about Xiamen

Duan Mu Wen is very emotional.

"From the start of fashion week in 2013, the rapid development of Xiamen's fashion industry has surged forward.

Our initiative in 2006 is becoming a touchable reality.

As early as 10 years ago, the Xiamen textile and garment industry association fashion designer branch was founded, Duan Mu Wen participated in the drafting of the proposal to build Xiamen into the "fashionable city" on the west coast of the Straits.

"In recent years, Xiamen's fashion industry has been unprecedentedly" from policy to industry chain to talent introduction, "Duan wood has fallen into a deep imagination.

Category, vertical community, brand design to the most basic version, fabric, production, sales and production, Xiamen is fully able to use its regional central position and port advantage to open up the entire fashion industry chain, and build itself into a strong international fashion city.

"The seaside Xiamen, with its bright and clear city hue, has a long history and an open culture. It has a magnificent view of Hay's trade and culture. From Zhu Xi to Hong Yi, the Confucianism, Buddhism and Taoism culture flourished.

Xiamen is able to build up a new Chinese life aesthetics base in the era of China's rising.