During The Double Eleven Period, Sales Of Shoes And Clothing Enterprises In Wenzhou Are Brilliant.

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Red dragonfly,

Wenzhou shoe and garment enterprises, such as Zhuo Shi Ni, have made brilliant achievements in e-commerce sales during the double eleven period, which has made great progress over the same period last year.

Semir Electric: Sales of the entire network exceeded 650 million yuan

The double eleven, Semir electric business network sales exceeded 650 million yuan, orders exceeding 3 million orders.

Double eleven sales of 7 minutes that day broke 100 million yuan, 7 hours over 2015 double eleven all day sales results.

Semir Electric's Semir brand ranks second in the category of Tmall men's clothing, 3 more than double eleven in 2015, and Barbara ranks first in the brand of children's clothing.

To solve the logistics problem of double eleven, Semir has worked with more than 10 logistics providers to prepare over 3000 operators and more than 2000 temporary workers, and implemented O2O stores to cooperate with the delivery system.

"About 3000000 single package, plan within 6 days to complete."

Shao Feichun, general manager of Semir electric business, said at the conclusion meeting.

AOKANG electricity supplier: 169 million yuan a day

AOKANG electric double eleven sales total of 169 million yuan that day, creating a new sales record of AOKANG electricity supplier, ranking the forefront of the whole network shoe industry.

"169 million, an increase of 28% over last year, an increase of 30 times compared with 5 million of the first eleven in 2010."

According to AOKANG electric business person in charge.

AOKANG's first attempt at online star entertainment entertainment marketing, invited Hu Bing, Kevin Tsai and other eleven stars, big coffee, "watching while buying" Taobao live, play "star + live + business" new mode.

Red Dragonfly: sales in shoe category fourth.

This year's double eleven, red dragonfly sales in mainstream online platform amounted to 120 million yuan, of which Tmall sales amounted to nearly 105 million yuan.

The brand of Red Dragonfly ranks fourth in the whole shoe category. The flagship store of Red Dragonfly ranks fourth in the category of men's shoes category.

In addition, sales of Red Dragonfly children's shoes and leather goods have doubled since last year, of which the sales volume of children's flagship stores is nearly 5 million yuan, and 20 of them are children's shoes.

Josini: Taobao shoes shop fifth

On the day of double eleven, Josini women's shoes sold 380 thousand pairs of e-commerce platforms, with sales exceeding 62 million yuan, ranking fifth in the Taobao trading index ranking TOP10 shop for women's shoes.

According to Chen Shenghua, general manager of the business department of Zhuo Shi Ni, the sales volume of double eleven and Zhuo Shi Ni has increased by 80% over the past year, creating a new sales record of Zhuo Shi Ni eleven.

According to relevant statistics, the total number of visitors to Zhusi Ni flagship store double eleven is 2599041 passengers per day, with an average of more than 8000 customers per employee.

Kangnai: sales increased 50% year-on-year

Double eleven at 11 a.m., Kangnai shoes Tmall official flagship store sales exceed the store's sales last day.

At 4 p.m. that day, Kangnai's online sales broke through the 40 million yuan sales last year. This year, double eleven Kangnai online sales exceeded 60 million yuan, an increase of about 50% over the same period last year.

It is understood that Kangnai group's e-commerce is self operated, ensuring the high level of operation and service level. Kangnai scored three above the average level of Tmall in the Tmall store.