The Most Beautiful Ladies' CHIC2017 Spring Exhibition Ladies' Hall

In 2017, accompanied by the continuous awakening of developed information systems, efficient logistics and pportation, and individualized consumption consciousness,

The fashion industry has entered a new stage of development. The channel expansion, product innovation and mode innovation of more cutting-edge enterprises are growing at an amazing speed.

Under the pressure of economic slowdown, it is not a dead silence. Countless new ventures are growing at an astonishing speed. I believe that after several years of precipitation, the fashion industry will once again burst into a trend of contending for flowers and birds.

And this brewing process is being called "industry vane".

Continuous fermentation.

Next, follow the world clothing shoes and hat net Xiaobian together to find out the details.

On the one hand, it is the brand and enterprise that deducts the brand new lifestyle. On the other hand, the other side is presenting the terminal of comprehensive pformation catering to new consumption. CHIC2017 spring exhibition hall is bound to be colorful and colorful.

1, joint venture "wrinkle" women's "spring water"

This word is unknown to many people, and many people are familiar with it.

Today, the mode of joint venture seems to be like a pool of spring blossoms, and flowers bloom everywhere in the most beautiful women's wear exhibition area.

At present, we have confirmed that the brands and enterprises such as Meng Sha Sha, Ashi TA, Feng Tian, Su Su Xi and so on have come to CHIC. One of the biggest purposes is to find joint venture cooperation.

The mode of joint operation is commonly seen in men's clothing brands in China.

Because in this mode, brand partners, manufacturers and channel partners have joined forces to form a partnership in the "iron triangle", so they are widely recognized by the market.

Children's clothing and other categories.

"Compared to the agency mode, joint venture investors do not need much experience in clothing operation.

The division of the cooperation pattern is: the joint operators are responsible for capital input; the brand side is responsible for exporting goods, managing goods and selling goods, which largely relieves the pressure of brand funds and helps brands achieve fast opening.

CHIC2017 spring exhibition, "the most beautiful women's clothing," the person in charge said.

But at the same time, the fast opening of the joint mode is different from the unrestrained expansion of brand channels in previous years. "Most women's brands coming to CHIC have their own factories. Because the joint mode requires enterprises to be responsible for logistics, enterprises usually choose joint operators within the range of radiation within a day. At the same time, because the pressure of goods is mostly on the brand side, enterprises are more cautious in selecting distributors and shops, which improves the stability and brand quality and image of a store to a certain extent."

2, women's clothing terminals prefer fashion lifestyle.

According to the understanding of the world clothing and shoe net, the changes brought about by new consumption, such as a flood, are pervasive and irresistible, and are reflected in every aspect of the industry.

"From the current situation, the lifestyle of CHIC2017 will be the main protagonist in the most beautiful women's Wear Exhibition in spring. There are not only clothes but also life department stores, home decorations and even various kinds of daily necessities that can be imagined, which can meet the needs of consumers in a daily fashion."

CHIC, "the most beautiful women's clothing" exhibition area, said, such as Ya Xi, Ashi, Su Su Xi can belong to such brands.

Because of this, the booth area of such products will double in the CHIC2017 spring exhibition. "Such brands often need larger booth area, the actual situation of the replica line store, so that the professional audience can immerse themselves in the situation.

For example, there are more than 100 stores on the website of the ashtray brand, and a booth of 300 square meters has been set up at the CHIC exhibition, which is basically the standard size of its offline store.

The one-stop shopping experience has gradually reduced from a commercial street to a shopping center. This new form of consumption will also be vividly reflected in the CHIC2017 spring exhibition.

3, focus on quality, let women wear new Yan Huansheng.

Professional and focused, this is not only reflected in the business model of women's clothing, many traditional women's design is also becoming new to the new.

In the "most beautiful women" exhibition area, coat category plays an important role. Compared with the past year's clothing enterprises, which are mainly based on OEM, or take into account the brand and the two legged legs, more and more coat brands with design led and more pursuits are emerging.

Take this year's exhibition of Jebedi as an example. This is a coat brand with a small high-end line.

Before attending the exhibition, Jay Bedi refused an autumn order from a well-known brand.

Such orders are often considerable, but at the same time mean a large volume of shipments, which will cause manufacturers to be unable to guarantee the highest quality of each product, so Jebedi refused.

In the period of growth of a brand, it can resist the temptation of capital and keep steady and steady pursuit of design and quality. It is also a spirit of craftsman in a new era. I believe that the new brand with such pursuit will surely go higher and farther.

4, improve supporting services and seek business opportunities.

In the face of brand new needs, CHIC organizers are also struggling to improve their service quality.

"The research on brand demand has been the focus of our work every year. We will conduct in-depth interviews with a number of representative brands in the same category of women's clothing, so as to understand their needs."

The most beautiful women's clothing exhibition leader said, "many brands said that fragmentation of information and channels has become inevitable. They even hope to get resource information such as collection shops, buyer shops, pformation agents and other new channels, so we immediately put into practice, adjust the direction of professional audience invitation in time, and have achieved some precision docking in the CHIC2016 autumn exhibition. In 2017, we will increase the docking ratio to help exhibitors to better achieve the goal of exhibitors."

In view of the new demand of enterprises in the channel, CHIC organizers visited all levels of cities and business districts and collected huge channel resources.

At the same time, many domestic channels are also actively seeking pformation, with strong willingness to exchange information and find new partners.

On the basis of obtaining both sides' demand information, communication channels and docking opportunities for exhibitors and channel businesses are often effective.

People who make women's clothing have the pursuit and dream of fashion beauty in their hearts. For this dream, fashion trends emerge and innovate constantly, and CHIC has been looking for more starting points after innovation.

More interesting reports, please pay attention to the world clothing shoes and hats net.