Review 2016 Focus 2017: Chen Dapeng Looks Forward To The Dream Of Chinese Clothing Power
Chen Dapeng put forward that the spirit and attitude of pragmatic adjustment and steadfast innovation of Chinese clothing people left a deep mark on 2016. In 2017, the industry is ushering in a new round of development. Industry spanformation and upgrading Entering the deepening stage, the "13th Five-Year" clothing power construction will enter the key node. In the future, the China Garment Association will shoulder the responsibility to promote the spanformation of the garment industry to the fashion industry, cultivate "masters" for the industry, promote the construction of "big names", and form a fashion "big event", which will become an important focal point and foothold for the association to fulfill its responsibilities and missions.
Looking back at 2016, high spirited and upward, creating a good start for 13th Five-Year.
"In 2016, the whole industry started a good start with the high spirit of" 13th Five-Year ". Referring to what impressions have been made for the industry just over the past year, Chen Dapeng said that despite the global economic downturn, the spanformation of China's economy and the change of consumption, although the overall growth of the industry has slowed down further, the industry enterprises have actively adjusted and spanformed, and their confidence in the development of the industry, the ability and spirit of practical innovation, and the vigor and spirit have shown a new look and a new situation in the industry.
Looking back on this year, the mainstream of garment industry development is still stable and benign, and the effect of spanformation and adjustment is gradually emerging. The whole industry has really entered a new turning point and watershed, and has entered a new round of development in the context of consumption upgrading and industrial spanformation.
Looking back on this year, the industry and enterprises have dispel impetuosity. The entrepreneurial spirit has been more mature, rational and pragmatic through years of hardship. They are more concerned about consumption changes, product R & D design and quality manufacturing, pay attention to the application of new technologies, model innovation and talent development, and actively respond to the escalating and constantly changing individualized consumption demand and market changes.
Looking back on this year, as an important basic consumer goods industry, China's apparel industry has introduced important policies to create a favorable macro environment for the innovation and development of industries and enterprises. The State Council has launched a special action to increase the variety, quality and brand of the consumer goods industry, and create a good market environment. The central economic work conference has listed "focus on revitalizing the real economy" as one of the four key tasks of deepening the structural reform of supply side in 2017. It has also clarified the main direction of Zhenxing's real economy by using four key words: quality, innovation, brand and craftsman spirit, and gave the focus of revitalization of the real economy.
Outlook 2017: technology, products, innovation, cluster, culture, talents, and fully open up the building of a powerful country.
In 2017, the construction of "13th Five-Year" clothing power will be fully opened. Chen Dapeng stressed that "2017 will be a key node in deepening industrial restructuring and adjustment and spanformation. We will also shoulder the new responsibilities and missions of building a strong textile and garment industry." Speaking of the construction of a strong garment country, Chen Dapeng listed six important points that need urgent attention from the angle of the overall industry.
First, technology to promote the integration of the two technologies. Intelligent manufacturing The core of new technology application is to enhance efficiency, flexible production and market resilience. The industry needs to enhance data driven capability, and data thinking should become an important driving force for product R & D, operation management and circulation efficiency. New technology is an important support for industry innovation. It will bring new kinetic energy to the whole industrial chain.
Second, products promote "three products" strategy + innovation. The "three products" strategy is the reiteration of the nature and origin of the industry, and also the premise and foundation for building a new industrial civilization and business civilization. "Three products" strategy + innovation should become an important development concept and value outlook of the industry in the new era.
Third, innovation, forming industrial chain integration innovation. Under the background of new technology development, we should innovate and drive upstream and downstream collaboration and collaboration to form integrated innovation, collaborative innovation and industrial Internet system construction from material, production, design, logistics, to management, marketing, finance and capital.
Fourth, cluster to realize the upgrading of industrial clusters. The overall level of the industrial cluster determines the height, professionalism and focus of the Chinese textile and garment industry. The creative SMEs are the backbone of the industry and the most important foundation and support for the construction of the industrial power.
Fifth, culture promotes the cultural creativity of the industry. On the one hand, efforts should be made to enhance the cultural creativity, cultural creativity and expressiveness of the industry, adapt to the needs of contemporary lifestyles and new culture, and inject Chinese cultural connotation into the industry, strengthen the construction of industrial culture, and enhance the comprehensive cultural soft power of the industry.
Sixth, talent, improve the overall quality of practitioners. The construction of talents is the basis for the construction of a strong garment country. The highly qualified and multi-level talent team is the decisive factor to promote the quality of the whole industry and the creativity of the industry.
Looking forward to the future -- looking up at the starry sky as well as down-to-earth
Looking forward to the future, Chen Dapeng has repeatedly stressed that "in the course of consumption revolution and technological revolution, our industry is ushering in a new round of development." Then, in the face of challenges and opportunities, how will China's clothing industry, Chinese clothing enterprises and China clothing association plan the future to meet the new golden age of manufacturing industry?
From the perspective of micro enterprises, Chinese garment enterprises find their own thinking and rhythm more and more. In the many important exhibitions and exchanges organized by China clothing association, Chinese clothing entrepreneurs actively interact and prepare for the future. And Chen Dapeng will serve the development of enterprises as the four core points:
First of all, in the period of spanformation and development, enterprises need to have a clear positioning, truly recognize their core competencies, do something for themselves, and create unique and unique advantages. Second, we should not only look up at the starry sky, but also go down-to-earth, return to the essence of products, enhance their cultural creativity, and concentrate their efforts in strategic thinking; third, apply new technologies to inspire new thinking, apply them to management innovation and mode innovation, while improving the modern enterprise system by "making up lessons". Fourth, we can win the success and respect if we take the responsibility of society, strengthen the construction of integrity, and do the business of "intelligence quotient" and "EQ" in the industrial chain and market.
Looking forward to "13th Five-Year", how will China Fashion Association serve as a trade association serving the government, industry, enterprises and society?
"One of the important tasks of the China clothing association is cultural construction. In the future, the cultural construction of the industry will become an important part of the construction of an industrial power." Chen Dapeng further explained that the leading and discourse power of an industry depends not only on products and services, but also on sublimation to culture. The textile and garment industry must lead the new economic development through fashion culture. The soft power of an industry is a comprehensive manifestation of cultural confidence, cultural expression, cultural creativity and social responsibility. It is also an important manifestation of China's garment industry from big to strong.
During the "13th Five-Year" period, Chinese apparel industry We will go all the way to upgrading, and our creativity, creativity and value creativity will be upgraded. Our brand building, cultural construction and fashion discourse will continue to grow. Our industry will also be spanformed from a garment power to a garment power. " Chen Dapeng, frankly speaking, will continue to forge ahead and forge ahead. The China clothing association will focus on more valuable services for the industry in terms of technology, culture and responsibility development. This will become an important focus and foothold for China Service Association to fulfill its responsibilities and missions.
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