Trend Alliance Enterprise Silhouette - "Fashion Wanli" Second Waves, 2018 Spring And Summer Chinese Textile Fabrics
Under the new normal situation of China, facing the market competition,
Textile enterprises
The decision is often influenced by all kinds of popular forces. How can we choose the right direction, go faster and do better? Closely echo the 2018 spring and summer trend of China textile fabric fashion research and publishing alliance trend proposal and fashion salon's "2016 fashion million miles" has completed the NO.2 batch visit, boosting the establishment of a more proactive industrial new ecosystem of textile enterprises, and timely passing the latest trend of fashion in the 2018 spring and summer season.
At the same time, what are the fashion trends of China's textile fabrics for the enterprises concerned? How can we win the recognition of the audience in the face of the market? How can we develop products with both economic and artistic value?
The trend alliance is closely related to the product development research system, integrates the popular information, market information, technical information and other industry related information of the 2018 spring summer trend proposal, and extracts the essence of market research and product development such as customer relationship management, innovative design and so on in fashion salon. Combined with the fashion wisdom of professional crowd raising - 2018 spring and summer trend keywords, a systematic set of product development strategies is put forward, together with the research results of "2018 spring and summer Chinese textile fabric fashion trend", which provides adequate nutrition for the discussion of "fashion Wanli" communication.
Next, follow the world's clothing and shoe net to understand the details.
Ruyi: the system works together to create a new trend.
Shandong Jining Ruyi wool textile Limited by Share Ltd is the National Men's wear fine wool spinning.
Fabric
The center for fashion research has set up a whole set of work coordination system for the 2018 spring and summer new product development. This has an advantage in this visit. From spinning to weaving, to post processing and clothing display, every step has been followed up by corresponding collaborators to effectively develop the latest trend products.
Focusing on the whole industry chain for product development and promotion is a decisive factor in the vision.
During the 2018 spring and summer fashion trend sharing and product development seminar, Ruyi new product R & D collaboration team was present, and R & D, technology and sales staff worked together to understand the latest trends. At the same time, systematic communication was also conducted to explore the landing process.
The fashion team visited the exhibition board and the product exhibition board, and fully affirmed the effective collaboration between the product development and sales promotion team. This also makes all kinds of "tools" have practical color. For example, the exhibition board opens and closes. It not only shows the systematic product categories, but also includes the fashionable value and technology of all kinds of new trends.
Lian run: in depth grasp the trend of fashion, effectively promote product development.
Shandong
Lian Yun new Mstar Technology Ltd, as the research center of national textile new material yarn trend, has further understood the trend alliance's promotion direction and the 2018 spring and summer trend. At the same time, it also welcomed the fashion Wanli walking activity with systematic trend product development content.
The emphasis on the trend product development is impressive. In the enterprise, the post-80s and post-90s freshmen, including R & D, technology, sales and even administrative personnel, understand and explain the trend of the 2018 spring and summer yarn trend, which not only coincides with the core theme of the trend of China's textile fabrics, but also extends their personalization with their own products, with clear logic, thinking system and deep echo with the development of new products.
Lian Yun's 2018 spring and summer yarn development plan is in place and the target is clear. For this reason, the fashion Wanli Tour team also further suggests that the technology marketing and fashion marketing should be combined from two aspects of "market information collection" and "customer system analysis".
Lian Yun's relevant leaders also said that the importance of the trend of fashion is imperative. The new generation strength with learning ability and pformation ability is the wealth of the enterprise, so that the product research and development station will be able to get twice the result with half the effort at the top of the trend.
Dama: further pushing the product research and development system to systematization
Jiangsu Dan Mao textile Limited by Share Ltd as a national fashion trend research center for women's fine wool fabrics, has a strong ability to develop the system, the product series and 2018 spring and summer Chinese textile fabrics popular trend theme complement each other.
Dan Mao's understanding and application of the fashion trend are quite in place and distinctive. The theme of the product is different from that of the 2108 spring and summer trends.
In the fashion trip, Dan Mao further understood the core content of the 2018 spring and summer textile fashion trends in China. Combined with the existing product and trend display boards, the team visited the fashion market and discussed the systematic work of "Market Research" and "customer analysis". At the same time, the important trend information collection methods were exchanged, and the product development was further pushed to systematization.
Fuhua: thinking about how products can better land
Wujiang Fuhua Weaving Co., Ltd. is the research center of the national nylon fabric fashion trend. During the fashion trip, we visited the team in depth in the spring and summer of 2018.
Fuhua attaches great importance to the content of the trend alliance proposal and fashion salon, and pays more attention to the "product development system reconstruction and upgrading". At the same time, the understanding of the trend is not only reflected in the trend Handbook, but also reflected in the product development system.
In today's economic globalization, in the face of the new normal in the field of textile and clothing, how to make good use of the popular trend to get the driving force of the development of enterprises? Let the planning of the products of popular trends fall better, and effectively convey to the marketing team and target customers will be an indispensable capability of the trend alliance enterprises.
Olive branch: focus on a more optimized industrial ecological chain
Suzhou olive branch Textile Co., Ltd. as a national fashion Research Center for knitted cold resistant fabrics, has a deeper thinking on how to effectively fall into the fashion trend.
During the visit of the fashion Wanli, the visiting team and the enterprise further shared the trend of 2018 spring and summer, while olive branch also expounded the idea of landing the fashion trend.
Olive branch's R & D team said that enterprises need to pay attention to economic benefits, and hope that the trend alliance can help to open up the industrial chain. In the trend (Design), fabric, producers and processors, through the platform of the trend alliance, the power of all sides can be organically combined to form a healthier industrial ecological chain, so as to win a win-win situation. Four.
This is exactly what the trend alliance is trying to boost the new industrial ecosystem -- to promote textile fabric enterprises to integrate into the more optimized industrial ecological chain, and to link up with each other, develop in a circular way, and achieve mutual benefit and win-win results.
Jinhui: striving for technology pilotage, green assistance and fashion first.
Suzhou Jinhui fiber new material Co., Ltd. is the research center of the national functional differential fiber fashion trend. During the fashion trip, we fully understand that the 2018 spring and summer trend proposal will be in line with fashion salon's essence. At the same time, we also put forward the product development concept of "technology, green and time".
Jinhui's products are mainly used in the field of sportswear and clothing, and the cooperation with many world-class sportswear brands, let them realize the importance of science and technology for fabric function extension. At the same time, the promotion of global environmental protection trend also makes sports and leisure fabrics tend to recyclable green environmental protection.
The research on fabric fashion trend is always related to technology and environmental protection. The visiting team has also made corresponding suggestions to enterprises: fashion packaging and fashion trends help create new products that blend in green and high-tech. It will be easier to open the door of the market. In the face of mass consumer groups, the attraction of "technology", "environmental protection" and "fashion" will be more attractive.
More interesting reports, please pay attention to the world clothing shoes and hats net.
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