Why Are Nike Shoes With Such Automatic Binding Function So Expensive?
HyperAdapt -- a pair of Nike shoes with automatic binding function.
This not only foreshadowed the future direction of the famous sports shoes brand, but also revealed why it took such a long time.
Design and production
。
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Up to now,
Nike
This pair of automatic bandage shoes has remained fairly low key, with a retail price of 720 pairs.
It is understood that HyperAdapt technology and other categories of shoes on the market are essentially different, it is not only "smart", it is more intelligent.
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The most complicated piece of design is nothing more than
Bandage part
There are two parts, one is the built-in strap, and the other is the finer "fly line". The latter is woven through the electronic fastener.
Engineers found that the shoelace is made up of fiber material called "Vectran", which is characterized by super toughness, liquid crystal and fiber.
You can see the true inner structure of the shoes by removing the insole.
When the foot is deep into the shoes, the shoes will sense the pressure sensor and trigger the binding function of the base.
It consists of four relatively independent sensors.
There are also LED lights at the front and bottom of the shoes, which will alert the problem.
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The all American Collegiate Basketball League is in full swing. Next, it will be "crazy March" (the busiest 1 months of the National Basketball League).
There are many reasons why basketball matches are more and more exciting, and technological progress is undoubtedly one of them.
Nike's researchers are developing new technologies to help teams to track players' state in real time, record statistics and make more scientific decisions on replacing players.
At present, the team also tracks players' status, but it is not "real time".
Coaches rely more on their experience in deciding to replace players.
With the support of Nike's new technology, I believe they can make more rational decision making.
For millions of players who pay millions of dollars a year, the team will be watching them closely, urging them to make up for their weaknesses in training, which is also a useful place for Nike's new technology.
HotHardware said Nike has developed a wireless life signs tracking system, which will be "closely monitored" by the sensors in the shoes of athletes.
Nike's system allows 28 Bluetooth devices to connect to a computer for data processing, which displays information through graphical user interfaces.
This enables the coach not only to understand the state of his players in real time, but also to understand the state of their opponents and adopt more targeted countermeasures.
Nike has applied for two patents for this purpose.
The existing solution is to set up multiple cameras around the competition venue to shoot multiple pictures for coaches to refer to in the course of competition and analyze the results after matches.
There are many problems that the coach needs to refer to too much information and not enough real time. Nike's new technology can solve these two problems effectively.
In addition, Nike's system can collect other sensor data, such as energy consumption, heart rate, blood pressure, etc., which is handled by mobile computing devices in real time and provided to the team coach reference.
HotHardware said Nike's new system could be widely used in sports, such as tracking key players in basketball, baseball and even football matches.
For more information, please pay attention to the world clothing shoes and hats and Internet cafes.
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