Textile Headlines Give You An Exhibition Marketing Plan, Spring 2017 Five Exhibition Waiting For You To Come!

2017

March 15~17 days

Sponsored by China Textile Industry Federation

China International Clothing and Accessories Fair 2017 (spring)

China International Home Textiles and accessories (Chun Xia) Exposition

China International Textile yarn (Chun Xia) Exhibition

PH Value China International Knitting (Chun Xia) Exposition

In the same period, the National Convention and Exhibition Center in Shanghai was held.

Textile and clothing weekly

Official marketing agency

All exhibitors are allowed to proceed.

Professional, effective and systematic

Marketing promotion

10W+

Audience coverage

4 major marketing tools

One copy is finished.

Organizers during the exhibition

The only official exhibition

Q:

What is "exhibition bulletin"?

Answer:

As the Journal of China Federation of textile industry

Textile and clothing weekly

7 years in a row

Five exhibitions

Official only

Exhibition publisher

Through a daily issue

Site distribution

Exhibition Bulletin

Q:

How about the circulation of the exhibition bulletin?

Answer:

30 thousand copies

Q:

How can we get the exhibition bulletin?

Answer:

Exhibition period

All pavilions

Login hall, information desk, VIP room.

You can get it for free!

We are also facing

A key

,

Free buyer

March 13, 2017

Textile and clothing weekly will be launched.

Spring special exhibition

Relying on weekly

Own distribution channels

Industry wide distribution

50 thousand copies

Q:

Spring special exhibition and

What are the different contents of weekdays?

Answer:

Specially designed for

Exhibition Building

Content involves

Expo News

Enterprise introduction

Product advertising

Q:

Who will see the spring special exhibition?

Answer:

In the past 20 years

Weekly magazine precipitated a batch.

Having taste, competitiveness and resources.

Core connections

These contacts are weekly readers.

We will issue special issue.

First served

Their hands

Q:

What is the difference between the spring special exhibition and the exhibition bulletin?

Answer:

The biggest difference is that

More extensive channels

Content can be customized

We can set up specially for you.

Enterprise Edition

Cluster Edition

Exhibition promotion

Enterprise special issue

Cluster special issue

Stand alone

Follow the main journal

Simultaneous issuance nationwide

Do you think advertisements only have pictures and copywriters?

NO! NO! NO!

Before and after the exhibition

Weekly customized media program for exhibitors

Event planning

Communication strategy

Media invitation

Copy planning

Image design

New media promotion

Photography

One stop communication solution

For example, according to the situation of enterprises, the activities will be released at the booth site, and the leaders, guests and media will be invited to visit the site. A press conference can also be held according to the needs of enterprises.

In the 3 days of exhibition

Textile and clothing weekly

Official micro signal

Official website

micro-blog

Will cooperate

Today's headlines

A little bit of information

Daily Express

Youku

tencent

VIVA

Real-time voice content platform

Spoiler: the official WeChat of "textile and clothing weekly" will launch a number of original topic columns, including the focus list of exhibitors, the list of popular exhibitors, and the design of the individual booth.

Core industry network media

Spin

Weekly official website: www.taweekly.com

Spoiler: 1 months ago, the spring festival exhibition, which is dedicated to providing online promotion and market docking for exhibitors, provides excellent exhibitors' promotion, advertising and special reports to provide new channels for online fairs.

Spoiler: as a representative of the instant interaction of social media in the industry, the official micro-blog of textile and clothing weekly is already a distribution channel for all kinds of media and information. Relevant exhibition information will be released in time.

The weekly magazine has also been online on 6 platforms, such as Longyuan Journal Network and reading world. Taking VIVA reading as an example, the number of readings per month is over 800 thousand, and it has signed a content cooperation agreement with China Mobile.

Spoiler: special exhibition will be launched during the exhibition to convey the exhibition information.

To provide readers with more convenient, timely and efficient information services by means of new technology.

Highlights: exhibition, special issue based platform, exhibition hall inside and outside full coverage.

"Exhibition bulletin" 1/4P soft Wen phase 1, 0.5P hard and extensive phase; "spring special exhibition" 1/2 hard and extensive one issue, weekly official micro information, weekly official website news.

Highlights: exhibition, special issue, hard and broad, soft language highlights the big image, and the website, WeChat new media accurate and rapid dissemination.

1. "exhibition bulletin" 1P hard wide, 1/2P soft Wen.

2. the spring special exhibition 1P is hard and wide.

3. official WeChat 1 information, excellent booth recommendation list 1.

4. "textile and clothing weekly" official website advertising promotion for 15 days.

5. electronic magazine, official micro-blog simultaneous publication.

Highlights: the exhibition opens up a special edition of enterprises, clusters, associations and so on. The hard and broad soft language portfolio is presented, and special media, websites, WeChat, micro-blog, and electronic magazines are all covered by the media.

1. "exhibition express" 3P Edition (1P hard wide +2P soft Wen) phase I

2. "spring special exhibition" 1P hard and wide, two (including pre heating phase), soft Wen 1P phase 1

3. "textile and clothing weekly" official website advertising promotion for 30 days.

4. official WeChat 2 issue (preheating, meeting)

5 official micro-blog 2 issue

6. electronic magazine 2 issue

Exhibition organizers only designated official exhibition of cooperation

The exhibition will extend for three days.

Precise marketing strategy

Invitation to 100 media resources

Professional organization plan execution

Interpretation of the essence of stand out

Frequent focus

Vitality official + exclusive list

Show you the exhibition that never ends.

For more cooperation, please visit official website: www.taweekly.com

Advertising cooperation: 010-85872646/2625

News clue: 010-85872643/2640

New media dissemination: 010-85872655

Subscription cooperation: 010-85872699/2668

More interesting reports, please pay attention to the world clothing shoes and hats net.