2018, The Trend Of Spring And Summer Is Interesting: Integration Of Technology, Fashion And Multidimensional Realization.
In March 15th,
Intertextile China international textile fabrics and accessories (Chun Xia) Exposition
In the 2018 spring and summer, the trend of China's textile fabrics was also released by the authority of Shanghai National Convention and Exhibition Center. A thousand pieces of new fabrics were gathered together to fully interpret the 2018 spring summer fashion trend with "interest" as the core.
The trend of China's spinning and weaving fabrics will be released in the 7.2 H- fashion concept area, the 6.1 H men's fashion trend zone and the 8.2H- women's wear trend area three exhibition area. It will be jointly released by China Textile Information Center and the national textile product development center. China's popular fabric engineering and CNCSCOLOR support together. At the same time, the national textile product development base, China textile fashion trend research and publishing alliance, China Fashion alliance, China Textile and garment brand Park, WGSN strategic cooperation, in 580 square meters of publishing space, there will be 2017 China International fabric design competition, thirty-seventh (2018 Chun Xia) Chinese popular fabrics finalists, and China textile fabric fashion trend research and release alliance products -- Super thousand fabric new products. As China's textile and garment enterprises to observe the trend, sampling, ordering, linkage product development preferred exposition, Intertextile China international textile fabrics and accessories (Chun Xia) exposition is also the first choice for the global spring clothing accessories Expo, 2018 Chun Xia.
Refining professional trends, guided product development
Li Xiaofei, director of Design Department of China Textile Information Center, introduced the contents of the trend to reporters from world clothing shoes and hat net. The 4 themes deserve attention.
Under the guidance of the core concept "interest", 2018 spring and summer China
Fashion trend of textile fabrics
The four major themes of the theme are "different fantasy dimensions", "mindfulness of mindfulness", "competitive art inheritance" and "natural poets". This new interpretation of information technology constantly changes the relationship between people and people, and time and space, reflecting the anxiety and unrest of the new middle class. The independence of Z generation and the innovation of new generation make people maximize the demand for emotional ties. It shows that two elements of culture into our life become a new normal. Mindfulness and practice are more integrated into everyday life with a more leisurely and romantic way.
Preferred trend pioneer, link effective procurement
For "trend research", we should be consistent with artistic fashion and industrial production.
Ms. Li Xiaofei said that as a trend study, a stronger fashion discourse power should also really affect the eyes of more people in the world and really let products enter the world market.
The grasp of market rules and straightforward and concise presentation are essential for trend research.
The 2018 spring and summer trend of China's textile fabrics, with the concept of "interest" as the core concept, has been integrated with technology and fashion from R & D, production to screening and distribution. During the exhibition, it has been striving to create a multi-dimensional interaction atmosphere. In the design of the booth with great tension, it links with AI technology through fashion trends videos, manuals, forums, WeChat and other channels. While retrieving fabric information, it can explore various trend dimensions such as color, texture, pattern, etc., to discover design inspiration, and also to lock procurement objectives.
We should make full use of the world's mobile Internet to realize the interaction between product development and market procurement, and constantly enhance the business radiation power of the trend publishing area through the idea of "superior and superior selection".
It is noteworthy that the fabric companies participating in the fashion trend mainly come from the national textile product development base. The exhibitors have made breakthroughs in the new materials, new processes, new technology applications and popular colors and fashion styles, especially the 16 Chinese textile fabrics fashion trend research and publishing enterprises from the national textile product development base. The exhibiting products are closely related to the trend of the 18 spring and summer trend of the trend alliance. The R & D and extension system has been developed and developed, and has made every effort to keep pace with the trend of the world in color, texture, texture, function and quality. It is also more consistent with the international trend. This is an excellent event that can not be missed at the Intertextile exhibition.
Fusion of cutting-edge technology and fashion interest
The world clothing shoes and hats net reporter understands that the trend of popularity ultimately falls to the market and requires various forces to participate.
Li Lei, deputy director of China Textile Information Center, said the trend was released jointly by the China Textile Information Center and the national textile product development center, and China's popular fabric engineering and CNCSCOLOR support. At the same time, it also needs the national textile product development base, China textile fabric fashion trend research and publishing alliance, China Fashion alliance, China Textile and garment brand Park, and WGSN strategic cooperation.
"What we need to do is how to bring the fashion trend to the development of fabrics, and focus on the trend of many enterprises."
Mr. Li Lei told reporters that the enterprises that occupy a certain position in the industry have their own development. They jointly make these large enterprises together to make China's popular trend and achieve the ultimate goal of "changing the world's processing factory as a fashionable resource".
Mr. Li Lei told reporters that the biggest difference between this year's trend and the past is the grafting with the Internet, adding a two-dimensional code, allowing people to scan one stop and get more information.
Many viewers are looking at the fabric at the same time, from time to time staring at the phone, each fabric two-dimensional code leads to color, fabric, fashion, trends and manufacturers and other multi-dimensional information, the 2018 spring and summer textile fashion trend retrieval system in China.
This is benefiting from
artificial intelligence technology
Application.
Not only artificial intelligence, but also many strategic partners have been brought in this year, and it has been fully landed, and has joined the independent research and development of enterprises.
Mr. Li Lei said, "a lot of fabrics on the market come from the national textile product development base. The Chinese textile fabric fashion trend research and release alliance enterprises are all independent innovation enterprises, explore and research together, and ultimately provide direction for our designers. The Chinese fashion alliance is to help future enterprises including fabrics, and the garments made in the future may be released in the fashion week of Beijing in October. There are a large number of fabric enterprises in the China Textile and clothing brand garden. WGSN is a very large information consulting organization in the world and our partner."
Chain effective procurement, strong industrial strength
Intertextile surface accessories exhibition is the first choice of China Textile and garment enterprises to observe the trend, sampling and ordering, and linkage product development. During the three day exhibition period, millions of exhibitors and exhibitors walk through it. Among them, who can really grasp the fashion trend, who can get closer to the market demand, but how can they do it?
World clothing shoes and hats net reporter and MS. Li Xiaofei, Mr. Li Lei group photo
Fabric fashion trend is released by the China Textile Information Center and the national textile product development center to provide a reference for the industry and promote business cooperation. During the exhibition, there will be related fashion trends. The research team will conduct 2018 spring and summer trend discussions and comb the fashion logic. At the same time, the science and technology information team will carry out in-depth research on textile and clothing terminal products from the perspective of new fiber, new technology, new design and terminal application, with a view to provide new ideas and new directions for the development of textile and garment enterprises. In general, this trend release involves many dimensions, such as exhibits, theory, future research and development, business resource links and so on. At the same time, with the help of cutting-edge technology, the effective procurement of Intertextile accessories will be fully promoted, and the long-term development of textile and garment industry will be promoted in the future. 2018 Chinese textile in spring and summer
Fashion trend design director Li Xiaofei interview
An interview with Li Lei, deputy director of the Ministry of popular trends
More interesting reports, please pay attention to the world clothing shoes and hats net.
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