Cohesion And Sailing, The Launching Ceremony Of The Di Shang Building Is Held Ceremoniously.

For the industry pformation and upgrading of innovation demonstration, for the development of fashion and creative city help, May 28th, di Shang building launching ceremony and the "Di Shang Cup" Chinese fashion design competition.

The group was held.

During the event, the ceremony of the digital design of Chinese clothing digitization R & D center, the ceremony of the national textile fabric hall Di Chang fabric center, the FERAUD of Paris and the IZOD of the American leisure men's clothing brand were held respectively.

At this point, the Chinese fashion design innovation center, the di Shang noodles excipient center, the national textile fabric hall, the di Shang fabric center, the China made senior experience center, the di Shang sample clothing center and the di Shang fashion publishing center are located in the dis building.

The ceremony was attended by guests.

Sun Ruizhe, President of China Textile Industry Federation, Feng Dehu, President of China Textile Construction Planning Institute, Ni Yangsheng, chairman of China Textile Education Association, Fu Guangwei, chairman of China Textile Engineering Society, Zhang Qinghui, President of China Fashion Design Association, Liu Yuanfeng, President of Beijing Institute Of Fashion Technology, vice chairman of China clothing association, vice chairman of the Xinjiang Uygur Autonomous Region Provincial Commission of letters and telecommunications, chairman of Shandong textile and garment industry association, Weihai municipal Party committee secretary, vice mayor, guest Chairman, chairman of Deshang group, as well as principal responsible persons of 100 world-renowned clothing companies from Europe, USA, Japan, Korea and other countries and regions.

Zhu Lihua, chairman of the group, said in his speech that the dis group has persisted in innovation and development for more than 20 years, striving for excellence, and realized the integration of industry and trade and pformation from OEM to ODM. Now, the group is making use of scale advantages to integrate upstream and downstream resources of garment industry, and build professional service platform through digitalization, networking and information technology to carry out digital design.

In the future, the group will continue to follow the path of innovation and development. The completion of the di Shang building is an important milestone. It will take this opportunity to realize the new development and leap forward and develop Di chang into the most competitive enterprise in the world.

Yang Li, deputy mayor of Weihai, pointed out that Weihai is accelerating the pformation of new and old kinetic energy, vigorously developing the fashion and creative industries focusing on the group of Di Shang, and actively building state-level innovative brands, and making every effort to build a domestic first-class, internationally renowned fashion creative city.

Digon group's digital design of Chinese clothing digon research and development center and the national textile fabric hall Di Shang fabric center will play a strong role in boosting this.

Sun Ruizhe, President of China Textile Industry Federation, pointed out that the start-up of the di Shang building is not only the completion of a building, but also the concentrated embodiment of the integration of industry resources and integrated innovation.

In deepening the supply side structural reform and industrial pformation and upgrading process, the common goal of the textile industry is to build the industry into an innovative driven technology industry, a green industry with responsibility development and a culture led fashion industry.

As an outstanding representative of the industry, the group has provided highly innovative thinking, innovative practice and innovative models for the development of the industry.

At the launching ceremony, Zhang Qinghui, chairman of the China Fashion Designers Association, gave the card for the digital design of dresses in China.

Combined with the dis group, it is a social public research and development organization with digital design as its main research and development direction. The key research is how to combine the fashion design with 3D digital plate making, digital sewing, human body digitization and 3D modeling, and change the traditional "real object" fashion design techniques, increase the flexibility and freedom of creative pformation, break the space-time limit of physical design, enhance the communication effect between design and proofing, design and market, design and production, and reduce the cost of R & D more effectively, and really let the garment start from the original source to become the "digital flow" in the whole industry chain, providing the basic guarantee for the future big data application, artificial intelligence, clothing customization, new retail, and so on, so that garment design can enter the digital age in an all-round way. According to the introduction, China Fashion Digital Design and Research Center (DDM R & D center) is made up of China Fashion Designers Association.

Fu Guangwei, executive vice president of the China Textile Engineering Society, gave the national textile fabric hall, the di Shang fabric center.

It is reported that the national textile fabric center will be used by the dish group in the world

The comprehensive strength of the apparel industry chain will be promoted and influenced by the platform of the national textile fabric Museum.

In the future, the fabric center will combine the advantages of big data, utilize the latest technology and innovation mode, optimize the resources of apparel supply chain, and build a specialized and global resource platform.

At the launching ceremony, the guests pressed the start button for the Edith building.

It is located in the 8 floor of China Fashion Design Innovation Center and di Shang fashion design innovation.

Located at the 7 floor of the di Shang noodles excipient center.

Located at the 6 floor of the national fabric Museum, di Shang fabric center.

5 level China made advanced experience center

Located in the 4 floor of the di Shang clothing center.

On the afternoon of the afternoon, the results of the Eleventh China Fashion Design Competition Award and award presentation were held at the 3 floor, di Shang fashion publishing center of the di Shang mansion.

According to the introduction, the award of the China Fashion Design Competition Award is jointly sponsored by China Fashion Designers Association and di Shang Group Co., Ltd., and has the reputation of "winning prizes" in the industry. All the participants are the winners of the costume design competitions of all the above level countries. The results of the awards are reproduced through redesign and re evaluation, and a higher level of competitive platform is created for these outstanding outstanding design talents, at the same time, their professional skills are improved and butted.

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Extended reading

For the prime minister's request, create a new business card made in China

In April 20th this year, Premier Li Keqiang of the State Council inspected the group of Di Shang, and highly recognized the practice of pforming and upgrading the application of scientific and technological means and innovative mode on the basis of the bigger and stronger traditional clothing production and export business.

The premier also instructed to build a state-level fashion design integrated service platform, promote the construction of double innovation platform, provide a broader development space for fashion designers, absorb many new fashion designers at home and abroad, and quickly enhance our independent innovation ability of clothing.

For the prime minister's request, the Di Group has fully deployed the next development plan.

Zhu Lihua, chairman of the group, said: "over the years, we have made great efforts in the pformation of independent design, cross boundary integration and new and old kinetic energy, and have achieved very fruitful results. The enterprises have renewed their vitality."

Zhu Lihua disclosed that in recent years, the export volume of the group has increased by 15% per year, and orders increased by 34% in the first quarter of this year.

"I think as long as we are calm down and down, we will go down this road, and there will be a disruptive leap and development in clothing trade and clothing sales in the future."

In recent years, after successfully pforming the business model from OEM to ODM, the group has actively explored the application and research of new technology. It has made great breakthroughs in the application of Internet plus, big data, digital, artificial intelligence and intelligent manufacturing technology to its own business. With the digital design as the core, the new concept of "DDM digital design and manufacture" has been put forward.

At the same time, the dis group has established the large data platform, the edition database and the style database of the surface accessories, and has effectively integrated the digitizing of human body, the digitalization of clothing and the intellectualization of commercial space. It has groped out the increasingly mature and perfect solution of the new business mode of C2M, combined with the digital design, the edition and the surface accessories database, the intelligent production, carried out the personalized customization, opened up the new supply and demand relationship between the customer demand and the design and manufacture, and set up a new business mode.

As premier Li Keqiang commented: as long as the integration of new kinetic energy and integration, and then the traditional industries can dig out new gold, the key lies in the new technology, new format, new mode, new kinetic energy.

Premier Li Keqiang also pointed out that in the early days of reform and opening up, China's clothing industry made the first Chinese made business cards to the world and earned sweat money.

Now the market demand is changing rapidly. We must promote the upgrading of traditional industries by innovation and create new business cards made in China.

Di Shang not only has to lead the domestic fashion fashion, but also strive to lead the world fashion.

In response to this, Zhu Lihua said: "next step is to build a new integrated service platform for fashion and creative design in addition to further creating our creative space. It will promote the construction of the double innovation platform, provide a broader development space for the fashion designers, absorb many new fashion designers at home and abroad, and rapidly enhance our independent innovation ability of clothing.

We should make this platform bigger and stronger according to the instructions of the premier. "

On the basis of the existing platform, the group will also build highly specialized surface accessories platform, product platform and version Master platform, and integrate it with the new technology and platform, push the society, serve the public, serve more enterprises, and further move towards personalized customization.

Zhu Lihua said that the group will contribute its strength to the development of China's garment industry, and strive to lead Chinese clothing and Chinese fashion to the world as the industry colleagues.

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