Don't Go Bad Shop Anymore. The Spring Of The Shop Is Here...
In recent years,
Online retailers
The rapid rise of the store owners, including the clothing industry, has begun to fail.
In fact, after the development of the physical store today, after a critical moment of life and death, a new round of shuffling is coming.
First, today's consumer market has changed. After 90, it gradually replaced 70 and 80, and became the main force of social consumption.
Unlike older generations, young people are more motivated.
fashion
The user experience is more sought after.
Shopping on the Internet, especially clothing, is a frustration. They prefer to go to a real store to feel it.
There are a lot of examples in life, no matter how busy it is to take time to shop, not only for women, but also for many men.
From another point of view, after several years of rapid development, the electricity supplier bonus period is coming to an end. Compared with the entity store, the electricity supplier needs a huge promotion fee, as well as website operation costs, labor costs and so on. These costs add up to the cost of setting up a physical store, and even many district shopping rents are gradually declining.
The channel of garment industry is not only limited to online or offline, but should integrate channels.
such as
Uniqlo
In a few years ago, the online and offline pricing models were launched to guide consumers not to be restricted to online consumption.
In the future, the entity store will carry out the mission of product experience, the scene experience will be richer, and the online and offline further closer, so the physical shop will never disappear.
Today's
clothing
Practitioners must actively respond to changes in the industry, readjust at any time.
about
clothing
For enterprises, embrace change and adjust positively instead of immutable, so their market share will be gradually divided.
For the clothing self-employed, although the current store is difficult to do, but adhere to the quality and personalized Road, will usher in your spring.
More interesting reports, please pay attention.
World clothing shoes and hats net
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