Jingdong Will Enter The US Market In The Second Half Of This Year.

According to the world clothing shoes and hats net, recently,

Group founder and CEO Liu Qiangdong said the company plans to enter Europe as early as 2019.

Challenge

The company strives to become ubiquitous in Europe within a few years.

Liu Qiangdong said Jingdong will first launch its e-commerce platform and distribution service in France, followed by the United Kingdom and Germany.

In the next two years, Jingdong will invest at least 1 billion euros to establish a logistics network in France.

By comparison, Amazon said that in the six years since 2010, the company has invested 15 billion euros in Europe.

Jingdong also announced recently that it plans to enter the US market in the second half of this year.

Liu Qiangdong said his goal is to achieve half of the profits from overseas markets in ten years, but most of the products are still in China, which means Jingdong will expand to the outside world in the international market.

Jingdong stripped Jingdong finance last year, making it operate as an independent company.

In addition, Liu Qiangdong also mentioned that Jingdong plans to launch the first European Research Center in Cambridge in the first half of 2019.

It is the second research center outside China of Jingdong, and will focus on AI and big data.

"Talent and education in the UK are world-class," Liu Qiangdong said.

He pointed out that the cost of recruiting AI talents in Europe is now lower than that in the United States, or even lower than that in China.

The Jingdong also plans to open an office in London in April to expand its local cooperative relationship in the UK and has established an office in Paris to do the same thing.

Jingdong will also open a procurement center in France to deal with the export of European goods to China.

Reporters learned that at present, Jingdong has three major sites, apart from the Chinese language stations, and Indonesia and Russia stations.

(Indonesia's IOS shopping App list)

In the Indonesian market, Jingdong ranked top ten in mobile application rankings.

At the Russian site, Jingdong's ranking in mobile apps has not yet appeared in the top 100.

In the morning of February 23rd, in Indonesia's IOS popular shopping App list, Jingdong Indonesia ranked fourth, surpassing the Lazada platform bought by Ali.

In the GOOGLE PLAY ranking of Indonesia, Jingdong Indonesia ranked seventh.

(Indonesia GOOGLE PLAY shopping App list)

As early as last June 19th, Jingdong officially launched the "Jingdong sell the world" business. Users in more than 200 countries and regions of the world can purchase goods at the main store of Jingdong mall.

According to Jingdong, the products sold by Jingdong in the global business include proprietary and third party businesses.

Jingdong has prepared hundreds of thousands of self operated commodities SKU and several million third party merchants' commodities in the early stage, covering most of the Jingdong's commodity categories, and will introduce more proprietary and third party businesses later.

It is worth noting that in fact, as early as 2015, Jingdong mall began to announce the formal launch of the overseas platform, and will begin large-scale global export business - global sale.

During the 618 activities in 2015, two overseas stations in Russian and English were opened to open shopping channels.

But it has not been particularly influential.

At present, at the overseas station of Jingdong, it is found that there are no Jingdong self operated products, but most of them are third party businesses and few brands.

In this way, Jingdong's sale of global business and overseas station business may not be the same business line.

In this regard, the reporter contacted the Jingdong responsible for selling global business, its expression is inconvenient to answer.

Jingdong pointed out that all goods sold to the world enjoy the same commodity price and discount with China.

In terms of payment, apart from China's domestic bank cards and international credit cards, it also supports the use of WeChat payment.

In terms of logistics, in view of the fact that the first heavy cost of international express freight is higher and the renewal weight is cheaper, the Jingdong has developed an international unpack / package logistics pfer platform. When the customer purchases more than one item at the same time in Jingdong, the platform will automatically merge multiple domestic packages into an international package, which will greatly reduce the international freight cost of the user and do not need to sign for many times.

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