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    What Measures Will Be Taken To Improve Profitability?

    2018/3/21 20:27:00 101

    Red BeansMen'S ClothingClothing Industry

     Hong Kong shares reverse market, stripping real estate to revitalize the main garment industry

    In less than three years,

    Red bean

    The total share holding shareholders and their concerted action members have increased 226 million shares through the 5 round, or have highlighted their prospects for the company's return to the main business.

    According to the world clothing and shoe net, according to the announcement of Hong Kong Group in January 19th this year, the red bean group and its concerted persons increased 21 million 450 thousand and 400 shares in the 10 days from January 9th to January 19th this year, accounting for 1.185% of the total share capital of the company, which cost about 155 million yuan.

    In fact, since the A share market fluctuated sharply in July 2015, in response to the call of regulators, the action of the red bean group and its concerted action has not been interrupted.

    According to incomplete statistics from reporters, from July 8, 2015 to January 19th this year, the red bean group and its concerted action carried out a total of 5 rounds of holdings, totaling 226 million shares.

    From May 5th 2017 to January 19th this year, 20 operations were implemented.

    Controlling shareholders and their concerted action are increasing their confidence or confidence in the company's future prospects.

    Hong Kong listed in 2001 was originally owned by Hong Kong stock.

    Men's wear

    Brand, in 2003, cross boundary real estate, double main business operation.

    In the first half of last year, the company completely stripped the real estate business at the price of 820 million yuan, and returned to the main business.

    When the real estate business was stripped, the market once questioned. When asked by the Hong Kong stock exchange, the real estate business and garment business had "irreconcilable" contradictions.

    Reporters noted that in recent years,

    Clothing industry

    With fierce competition, many garment enterprises have diversified operation.

    What measures will be taken to enhance profitability after Hong Kong shares are stripped of real estate?

    Last week, in response to these questions, the reporter sent an interview letter to the red bean stock.

    It is worth mentioning that from 2014 to 2017, the net profit of Hong Kong stock maintained a rapid growth of over 20%.

    Fixed increase during the period of increase

    Two and a half years, the red bean group's controlling shareholder, the red bean group and its concerted action, carried out an uninterrupted operation to increase the market share.

    Red beans released the controlling shareholder's latest announcement is January 19th this year.

    The announcement shows that in January 8th this year, the red bean group and its concerted persons disclosed plans to increase their holdings in the next 12 months.

    Only 10 days after the disclosure of the increase plan, the company announced that the red bean group and its unanimous action people had implemented the lightning surge, and the implementation plan has been completed.

    From January 9th to January 19th, the red bean group increased its holdings by 9 million 150 thousand and 400 shares, and the average price of the increase was 7.245 yuan. The concerted action Zhou Haijiang increased 12 million 300 thousand shares, the average price of the increase was 7.209 yuan, and the two increased 21 million 450 thousand and 400 shares altogether, accounting for 1.185% of the total share capital of the company.

    Reporters combed the issue. In 2015 6 and July, the A share market fluctuated violently. The red bean group and its concerted action responded to the call of regulators. From July 8th of that year to January 19th this year, a total of 5 rounds of holdings were implemented.

    The first round of holdings was from July 8, 2015 to January 6, 2016. During this period, the red bean group and its concerted action increased 7 million 104 thousand and 700 shares, accounting for 0.998% of the total share capital of 712 million shares.

    The second round of holdings took place from December 6, 2016 to May 31, 2017.

    The red bean group and its concerted action increased the total holdings of 53 million 589 thousand and 800 shares, accounting for 2.96% of the total share capital of 1 billion 809 million shares.

    After the second round of holdings, a new round of overweight starts.

    The third round was from June 1, 2017 to September 4th of that year, adding 53 million 690 thousand and 200 shares, representing 2.967% of the total share capital.

    Similarly, after the third round of overweight, the company disclosed the fourth round of holdings.

    The fourth round of the increase plan took place from September 5, 2017 to January 8, 2018. In this round, the red bean group and its concerted action totaled 89 million 994 thousand and 400 shares, accounting for 4.97% of the total share capital.

    In summary, the 5 round of holdings has increased 226 million shares in the red bean group and its concerted action.

    As the company does not disclose all the average price increase, it is not easy to estimate the cost of the increase.

    Looking at the two-and-a-half years of overweight, the first round of holdings is the least. It may be an attempt to increase holdings. The number of second and three rounds of holdings is almost the same. The operation is more robust. The number of the fourth round of holdings is the largest, reaching the fastest pace of the fifth round of the placards, showing confidence in the future development of the company.

    It is worth mentioning that during the first round of the implementation of the increase, the red bean shares were fixed up, and the red bean group and its concerted action subscribed 151 million shares.

    During the first, second round of holdings, the company also made a fixed increase in fund-raising, and the red bean group participated in the subscription.

    In addition, in March 22, 2016 and May 18, 2017, the company implemented the pfer and pfer of shares in succession.

    At this point, red bean shares share 1 billion 809 million shares.

    After the series of holdings, up to now, the red bean group and its concerted action share 1 billion 213 million shares of red bean, accounting for 67.04% of the total share capital.

    820 million, focus on real estate.

    With the controlling shareholders and their concerted action, the industry has been concerned about the fact that Hong Kong shares have divested the real estate business for 14 years.

    The red bean stock is the core subsidiary of the red bean group. It was founded in June 16, 1995 and has been in the past 23 years.

    The company listed on the Shanghai Stock Exchange in January 8, 2001.

    Public information shows that the stock of red bean originally focused on men's clothing business.

    In 2003, as China's real estate boom and boom, cross-border entry into real estate has become a trend.

    In order to enhance profitability, Hong Kong equity has also chosen to cross the border into the real estate sector.

    Since then, the company has formed a double main business operation pattern.

    Since entering the real estate industry, the real estate business has played an important role in the main business of Hong Kong stock.

    {page_break}

    The annual report of Hong Kong stock in 2015 and 2016 shows that the business income contributed by the real estate business is 1 billion 413 million yuan and 1 billion 590 million yuan respectively, accounting for 53.31% and 52.27% of the current business revenue.

    In the first half of last year, the income of real estate business was 777 million yuan, accounting for 48.63% of the company's revenue.

    The real estate business of Hong Kong stock is mainly borne by red bean home buyers.

    From the data point of view, although the real estate business contributed about 50% of the total operating income, the profitability of the real estate business is not strong.

    The annual report shows that from 2014 to 2016, the net profit of Hong Kong real estate was 14 million 220 thousand yuan, 2 million 408 thousand and 400 yuan and 38 million 470 thousand yuan respectively, accounting for 21.70%, 2.95% and 24.13% of the net profit of the current company respectively.

    In June last year, red beans announced that they would pfer the red bean home to the controlling shareholder red bean group at a price of 820 million yuan.

    Many enterprises have diversified layout today, the red beans share market adversity, the real estate business has been questioned, and therefore received a regulatory inquiry letter.

    Hong Kong shares replied that the real estate and clothing business synergy is weak, the difference of management concept is bigger. The development of the two needs a large amount of capital support. The clothing business concept is moderate liabilities and steady operation, and the real estate industry is highly leveraged and highly indebted business mode.

    In 2016, the assets and liabilities ratio of red bean was 87.44%.

    The two main businesses operate decentralized resources, unable to form a joint force of business development, and there are irreconcilable contradictions between the two.

    By the end of 2016, the loan balance of Hong Kong real estate to listed companies was 677 million yuan.

    In addition, the profitability of the real estate business is weaker than that of the clothing business.

    Reporters found that the business of red bean is limited to Jiangsu province.

    In recent years, with the continuous regulation and control, the high cost of land acquisition and the shuffling of housing prices, the development of regional small and medium-sized Housing enterprises has been restricted.

    Or integrate resources

    Fashion business

    The divestiture of the real estate business will focus on the red bean shares of the main garment industry or revitalize the garment business through capital operation.

    In recent years, fierce competition among garment market competitors, coupled with the huge impact of Internet business on physical retailers, many garment enterprises are not very good in business performance.

    Semir apparel, Busen shares, and other companies such as long Zi shares are not brilliant.

    However, the overall performance of Hong Kong stock is quite good.

    From 2014 to 2016, the operating income of the company was 2 billion 842 million yuan, 2 billion 670 million yuan and 3 billion 41 million yuan respectively, representing an increase of 18.71%, -6.07% and 13.92%. The corresponding net profit was 66 million yuan, 82 million yuan and 159 million yuan, up 36.72%, 24.42%, 95.52%, respectively, and the growth rate of net profit was obviously higher than that of the company's operating income.

    In 2017, the net profit of Hong Kong stock is expected to reach 605 million yuan, an increase of 279% over the previous year.

    Net profit after deducting non recurring gains and losses was 159 million yuan, an increase of 16 million 260 thousand yuan over the previous year, with a growth rate of 11%.

    The company explained that last year, the company sold 60% stake in Wuxi red bean Real Estate Co., Ltd., and realized an investment income of 426 million yuan.

    Excluding this effect, men's business income and net profit keep growing.

    From the gross margin, the gross profit margin of the red bean clothing business is showing an upward trend.

    From 2015 to the first half of 2017, its gross margins were 27.30%, 30.28% and 29.76% respectively.

    On the contrary, the gross profit margin of real estate business showed a downward trend in the same period, which was 22.94%, 17.46% and 15.58% respectively.

    In recent years, affected by the impact of the electricity supplier, many garment enterprises have been closed shop adjustment, while the red bean men's wear brand has repeatedly opened shop, new stores all over the country.

    By the end of 9 in 2017, the number of entities in the red beans group was 1027, of which 965 were franchises.

    The share of red beans has gone out of the way of "chain Monopoly" which is suitable for itself.

    In recent years, the growth of men's clothing business is mainly contributed by the franchised stores under the extension of extension.

    In the first 9 months of last year, the sales revenue of the company's online and offline sales channels totaled 1 billion 128 million yuan, while the offline sales accounted for 86.95%.

    In addition, in August 2016, the red bean stock has implemented a fixed increase of 1 billion 810 million yuan for "intelligent red bean" construction.

    The company also holds 1.5% stake in China.

    Industry analysts said that the red bean group's industry has textile and garment, rubber tires, bio pharmaceuticals, real estate and other businesses. At present, the main industry of Hong Kong stock is mainly men's wear, with a relatively simple structure.

    In the future, the group may inject other clothing businesses.

    Some broker speculated that at present, the clothing business and product structure of Hong Kong share are single, and the brand influence is not loud enough. In the future, the company will enhance its brand influence through capital operation, strengthen the main garment industry, and enhance the profitability of the company.

    More interesting reports, please pay attention to the world clothing shoes and hats net.

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