International Brand Zegna Joined The China Team To Launch The Outstanding Star Sharp Project.

On May, on the 7 th day of the year, the China Football Association China team and its official partners, the global luxury menswear brand Zegna announced that the "outstanding star sharp project" project was officially launched in Beijing.

The project aims to nurture young players, to discover the most potential tomorrow star for Chinese football, and to highlight Zegna's vision for the future.

Qi Jun, Deputy Secretary General of the Chinese Football Association and Minister of the competition department, and Marcello Lippi (Marcello Lippi), head coach of the Chinese national football team, arrived at the scene. The chief executive of Zegna group, Gildo Zegna, greeted the guests on the scene with a carefully recorded video and showed the anticipation of the cooperation.

Over the years, Zegna has been keeping close ties with the sports industry, in addition to continuously creating excellent performance.

And very functional.

He has supported many sports events.

Zegna and the China Football Association China team established official cooperation since the beginning of 2016. They provided OTC dress and casual wear for the Chinese national men's football team and the Chinese national men's U22/U23 football team, and created a new and fashionable public image through the conclusion of their cooperation.

Zegna emphasizes the successive generation of its brand spirit. It should focus on the future and focus on the future. At this point, Zegna and the China Football Association China team cooperate with each other to launch the project of outstanding star starring, and open up the door to international football for the new generation of Chinese players with international vocational training, helping them broaden their horizons and forge psychological quality.

Jiangsu Suning Football Club echelon member Li Jiawei, Huang Zihao and Hubei provincial Football Association echelon member Wen Jialong 3 17-18 year old new force, selected by the China Football Association China team and China national football team coach Marcello Lippi (Marcello Lippi) and Zegna, have been trained to Italy Rome. From professional quality to football concept, and then to the psychological quality of the stadium, three young players are helped.

"We will also record the training process of these 3 young players and fully capture the growth of their dream journey," Gildo Zegna said. "China is an important market for Zegna. We are very honored to be the official partner of the China Football Association's China team.

Zegna has been supporting young people all over the world for many years. This outstanding star project is very happy to have Mr. Lippi's accession. This is a very meaningful project.

Qi Jun, Deputy Secretary General of the Chinese Football Association and Minister of the competition department, said in his speech: "this cooperation highlights the importance of Zegna for the long-term development of Chinese football and its expectation and concern for Chinese youth football.

I believe that the determination and sincerity of Zegna and Chinese football will write a new chapter on the basis of the successful cooperation between the two sides. "

At the press conference, the Pelle leather TessutaTM U17, representing Zegna's innovative technology, was presented to 3 young players as a gift (Huang Zihao was unable to attend the conference because he was selected as the U17 training team of the Chinese men's soccer team). He hoped that this gift, which was a diligent pursuit of Zegna in the professional field, would inspire and bless them to thrive in the future training and competition.

At the same time, a visual video of "insight moment" presented by Yang Chen, a former Chinese national football team member and Li Zheng, a member of the Chinese national football team of U23 national football team, was shown at the press conference. In the film, they reviewed and shared important moments in their career and placed their hopes on the future development of Chinese football.