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    Frost On The Snow! "Light" After The "Direct Door" Of The Wave.

    2018/7/2 14:05:00 267

    LshaOEMDirect Selling

    The body is not afraid of the shadow, but it is reported by people who fall into the "direct selling door".


    Can it survive the continuous blow?

    A piece of paper reported that Lun Sha shares fell into a "direct sale door".

    With the ferment of the event, there was also a public sale system of the United States.

    The information released by the Ministry of Commerce's direct selling industry management information website shows that Lour Sha met the conditions of acceptance in June 20, 2017, but it has not yet officially announced the licensing information.

    According to the regulations on direct selling management, Lour Sha is unable to carry out direct selling business without obtaining a direct sale license, which is illegal.

    In June 27th, he sent an interview letter to the mailbox Office of the Sha Sha shareholding office to inquire about the matter, but no reply was received before the press release.

    The market agent asked for a refund for two years.

    According to Ms. Shi recalled, in July 2016, she bought twenty thousand yuan of products from the market leader, Zhao Yunchuan, but after 10 months, she received about 23 thousand yuan of goods. The products she received were not the contents of her declaration, and many of them were unsealed or damaged.

    In June 5, 2017, Ms Shi inquired of her ID after sale service.

    However, the staff of La Sha told her that her ID number did not exist.

    Six months later, in January 8th of this year, when Miss Shi again inquired about her ID number, the answer was still "no one".

    Miss Shi said to Zhao Yunchuan for second days to quit her.

    Zhao Yunchuan answered her, agreed to help her, and asked her to send back the goods he had sent to him before making a refund.

    However, Miss Shi did not expect that, after she returned by agreement, from the beginning of January to June, nearly half a year passed. She has not been able to return her 20 thousand yuan so far. "Not only that," Zhao Yun Chai said, "I still have a service charge of 4000 yuan, but I can only return it in February 4th."

    Since then, Ms Shi has discovered that she has been pulled into WeChat blacklist by Zhao Yunchuan.

    In June 26th, the Yangtze River Commercial Daily reporter called Ms. Shi on the phone to inquire about the progress of the matter. Ms. Shi told reporters that at present, she was already dealing with it and slowly returned the money.

    In the past two years, Ms. Shi has been mentally and physically exhausted.

    With the disclosure of Miss Shi, there was also a public sale system of the United States.

    It is understood that the direct selling plate of Lour Sha is called "the health of Lour Sha".

    There are three main products: health food, nutritious meal and ecological home textiles.

    According to the direct selling encyclopedia network, Lee Sha dealer Lee revealed that the bonus system of the Lusa is a double track system with four levels, including Puka, silver card, gold card and diamond card. The amount is 2500 yuan, 5000 yuan, 10000 yuan and 20000 yuan respectively.

    In addition to the traditional Direct Selling Company's start-up awards, Leadership Awards and repeat consumption awards, there are special mutual aid awards and encouragement awards. These are the daily wages of the second.

    However, according to MOFCOM direct sales

    industry

    The information released by the management information website that accepts the direct sale application license shows that Lour Sha met the accepted conditions in June 20, 2017 and was publicized.

    However, at present, it is still not officially announced.

    According to the regulations on direct selling management, enterprises must apply to the Ministry of Commerce and carry out direct selling business licenses issued by the Ministry of Commerce after the approval of the Ministry of Commerce.

    It can be seen that Lun Sha can not carry out direct selling business without obtaining a direct sale license, which is illegal.

    Song Xueqin, a lawyer from Hubei Penglai law firm, and other related lawyers believe that such a practice has been suspected of "first getting on the train and then making up the ticket".

    However, Song Xueqin also said, "but after all, it has been publicized to meet the accepted conditions, that is to say, getting a card is generally just around the corner or waiting for a few days. Therefore, it is recommended to properly tolerate such minor violations."

    Future trade mark OEM

    In the past year, the stock price of the shares has dropped from 44 yuan to 14 yuan, or 68%.

    In addition to the huge changes in market value, the pledge ratio of the top two shareholders of the company is also astonishing. Among them, the company has pledged 93.99% of the shareholding, and 99.98% of Tibet's huge waves have been mortgaged, and two have basically reached the upper limit on the pledge of shareholding.

    Economist Song Qinghui told reporters in the Yangtze Daily News: "the two shareholders' pledge is close to the upper limit, which has huge adverse effects and risks for the shares of the company.

    Such a high proportion of equity pledge has many hazards. If the company's share price drops sharply, and large shareholders can not add additional guarantees in time, the financial institutions may deal with the Pledged Shares, which may lead to a change in the actual controller of the company.

    In addition, the 2017 annual report of the search company and the first quarter of 2018 reported that the company was increasing its horse power in export business, but it did not get much economic benefits.

    According to the 2017 annual report, the export revenue of the company is about 27 million 51 thousand and 600 yuan, the operating cost is 26 million 13 thousand and 800 yuan, the business income has increased by 400.04% compared with the same period last year, while the cost has increased by 373.96%, and the gross profit margin has increased by 5.30% compared with the same period last year.

    However, just a little bit of sweetness, the first quarter of 2018, this part of the gross profit began to decline.

    According to the first quarter earnings report of the company, its export business revenue is 683 thousand and 200 yuan, but this part of the business cost is 647 thousand yuan, compared with the same period last year income increased by 117.65%, but the cost increased by 120.52% compared with the same period last year, and gross margin reduced by 1.23%.

    It is understood that the export business of the company is mainly foreign trade OEM. For this reason, Xu Xiongjun, a strategic positioning expert, told reporters in the Yangtze daily news that for the entire garment industry, the sales volume of foreign trade is limited. If it fails to do well in the domestic market, go abroad.

    market

    It may outweigh the losses.

    "To do trade OEM is not a complete brand output for it, but the meaning of its brand building is not very big. OEM is only a processing fee."

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