The Ming People Do Not Say Anything Dark! What Kind Of Design Can Win The "Haining Home Textile Cup" Competition?
In July 12th,
"Haining home textile Cup" 2018 China International Home Textiles Creative Design Competition
On the second day of the selection, the textile and clothing weekly interviewed reporters during the evaluation.
"Home textiles creative painting group"
The judges and invited them to talk freely about what the judges' excellent design works are.
"Home textiles creative painting group"
Voice replay of judges
~ ~ (sorting by family name strokes) ~ ~ ~
Zhejiang Jie Lai ya Limited by Share Ltd CEO Shi Jing
The overall works of the competition are good, and the theme of "new interest" is interpreted through different expressions.
The overall design works are younger, which is not related to our current consumption situation, because "after 85", "after 90" has gradually become the main consumer.
Among them, I am deeply impressed by a design work showing the ancient Silk Road, which does not use traditional expression techniques, but shows in the form of oil painting, which is refreshing.
At the same time, now that the State advocates "one belt and one road", designers are able to grasp the theme of the times.
Because the competition is dominated by students from colleges and universities, some works are too subjective. When designing, they do not take into account the difficulty of factory production. This is also a need for improvement in the future.
General manager, Zhejiang Maya cloth industry Co., Ltd.
Shen Jianchun, founder of Maya Fab & Harmel Home
This is my first time as a competition judge. As a representative of home textile enterprises, I can participate in the contest review and understand the works of many college students. I feel very meaningful.
The work of this competition surprised me. Many of the students' design works are not only innovative, but also very forward-looking. They are also very popular with the needs of Haining enterprises.
Some of the works even have similarities with the drawings we bought in Europe. The standards are very high and can be applied to the product series of enterprises.
It is a pity that such excellent competition works can not be combined with enterprises and turn works into commodities, resulting in the failure to achieve better value.
Next, if colleges and universities can carry out deep school enterprise cooperation with Xu Village local enterprises, even students' graduation design can be carried out around Xu village enterprises, so that colleges and universities can learn more about our home textile enterprises.
market
It will be very meaningful to apply the works to enterprises better.
Du Yingchi, Party Secretary of Xu Cun town, Haining
The entries of this competition are well focused on the theme "new interest", especially in comparison with previous years. This year's entries have made significant changes and improvements in their composition, color and creativity.
Among them, there are many ancient and modern combination of Chinese and western, beach and desert, abstract and realistic works, these elements collided together to design inspiration, reflected in the draft is also very good results.
In addition, the entries are more distinctive, which illustrates the ability of local designers to design language, presentation techniques and globalization.
In the future, if we can build a system platform, integrate all the information resources of all the designers and competitors, and provide effective design for textile enterprises, then the competition will be more vitality and can produce greater benefits.
Professor, Department of textiles and clothing, Hong Kong Polytech University
Doctoral tutor Jiang Shouxiang
This year's entries have made new progress in their works. We have seen many works more concerned.
fashion
The trend is even more grounded.
It is concerned with the use needs and design trends of young consumers. The designer also takes into account the design process when designing products, and has innovative thinking and diversified features in the combination of technology and production.
The theme of the competition "new interest" reflects the expectation of the industry for the innovation of home textile design. The style of the pattern, the collocation of colors, the wide application of technology and the application of various technologies may produce new products and bring new vitality to the design.
Innovation should also pay attention to the addition of materials and technical elements.
I believe the market will have very diversified products in the future.
Home decoration is also
fashion
In addition to the mode of mass production, we need to pay attention to the market development of personalized customization.
Home decoration is subordinate to the living environment and space environment, from the environment to talk about design will be out of touch with people's activity space, so home decoration should be incorporated into the overall environment for design.
Deputy general manager of Jiangsu Yueda Textile Group Co., Ltd.
Chairman and general manager of Jiangsu Yueda Home Textile Co., Ltd.
Senior Engineer Ling Liangzhong
I think there are three bright spots in this competition, one of which is the complete design work category, which involves the application of bed, curtain, sand release, pillow and so on. Two is the inspiration from the design, the natural plants and plants, a poem, a classic story, etc. all become the inspiration source of the contestants, and show their imaginative imagination; three is the variety of expressive techniques, each work has different design styles, and is properly handled in the use of patterns and colors.
The theme of this competition will play a positive role in leading the trend of China's home textile products, and give full expression to people's consumption concept and emotional needs in the new era.
Of course, some of the works are relatively lacking in the final application, more emphasis on the design itself, and the lack of overall consideration for the future application.
At the same time, some works have a strong sense of art, but landing ability may be somewhat difficult. It is suggested that this point can be improved in the future.
Cui Yan, director, Department of fiber art design, Hubei Institute of Fine Arts
First of all, the number of entries in the competition is still very heavy. This is also the embodiment of the influence and quality of the competition.
Another is the quality of entries is very good, reflected in the overall structure and organization level of the picture is rich, the large scale of the complex picture is very much.
What needs to be improved is that designers need to have control over the coordination of elements, colors and composition. But at the present stage, these are not the primary ones, or the need for creativity. After thinking and thinking, the technology can be quickly solved and designers will grow up quickly.
There is also the use of integrated materials. This is a topic of great interest in various fields of art. Many of the entries used comprehensive performance techniques, which also reflected the guiding role of the contest.
In terms of color application, according to the theme of "new interest", the overall tone of the entries is more fashionable and relaxed, which is more in line with the needs of home textile design.
I am very sentimental about the "Haining home textile Cup" competition. As early as the postgraduate period, I also participated in the competition and won the prize.
After years of teaching, I have grown up step by step. My personal feeling is that the fruits of professional competitions play a very important role in guiding students' career.
Professional competitions provide a platform for students to communicate with enterprises and markets, and have a good interaction with teaching.
We encourage students to participate in the competition, not focusing on the results, but let the students feel the devotion and the atmosphere of the industry.
Huang Suhuan, party secretary and associate professor of Guangzhou textile and garment Career Academy
This year, our school has more than 50 entries to participate in the competition. Students can have opportunities to learn and improve in the process of participation. It is very meaningful.
In the past, we were more inclined to dress design, and through competition with the competition, we will strengthen the home textile plate in the future, and make fashion art richer and more diverse.
The theme of this competition is "new interest". It can feel that many works have made great efforts to break through the tradition, and have done a lot of work in innovation.
Fabric
With different materials ingeniously conceived and fresh and smart, with the help of color contrast, the content is also combined with "children's interest" to show "new" and "interesting" more fully.
Each competition is a kind of learning communication and promotion. In the future, we hope to strengthen the propaganda of the competition with the help of new media means, so that more colleges and universities can participate in such a good competition, be able to connect with the industry and industry, grasp the industry and industry trends, and promote the better combination of production, teaching and research.
tomorrow
The selection of "overall soft design group" is about to open.
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