Cloud Dream And Tmall Reach JBP Strategic Cooperation To Push The New Retail Energy Industry Internet.

In August 28th,

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The theme of this conference is "gather new and pilotage". Tmall executives and many eco traders gather together to talk about business development and ecological cooperation under the new retail strategic layout of Tmall.

This conference,

Tmall announced its strategic cooperation with JBP, which will revolve around the future.

New retailers deepen cooperation in brand, product, data, consumer experience and many other aspects.

During the meeting, Yun dream won the new retail partnership innovation Gold Award, which was set up by Tmall for a breakthrough technology innovation service provider in new retail technology.

Tmall JBP (Joint Business Plan) is Tmall's strategic partner service provider.

The new retail partnership program launched by Ali aims to expand product and business lines through partnership ecosystem and resources, acquire deep industry knowledge and large customer base, and maximize business growth opportunities.

It is reported that the audit of Tmall JBP is exceptionally strict.

The new retail and virtual fitting area has been highly recognized by Tmall. It has emerged from many Tmall ISV (Independent Software Vendors, independent software developers), and has become one of the ten new intelligent hardware JBP service providers in Tmall worldwide.

With the continuous development of economy, society and technology, the Internet has become a way of life, and the market and consumers are changing quietly.

The age of scarcity is gone, and the granularity of retail is becoming more sophisticated.

After 80, 90, or even 00, it has become the main consumer of society. The consumption behavior of these groups tends to be covered by online and offline scenes. Their demand for consumption is no longer the pursuit of cheap, but the pursuit of quality and consumption process.

Therefore, the birth of the new retail mode has become a necessity, and the new retail of online and offline integration and digital life has been on the stage of history.

Tmall is the earliest explorer of new retail, and also the main maker and leader of new retail standards.

In 2018, Tmall will conduct interoperability, connectivity and interaction among all brands.

The interaction between brands and consumers on Tmall will not be different between online and offline.

At the same time, Tmall is also carrying out the overall layout of the new retail outlets, such as digitalization of stores, multi channel development and redefinition of hypermarkets.

In this comprehensive digital new retail era, people, goods, and field three require big data driving.

As a well-known AI technology and data service provider in China, the cloud dream is based on 3D smart fitting mirror and its online and offline synchronous application.

Through the store drainage, scene experience, virtual fitting, online payment and people's yard data precipitation, a new solution to new clothing retail is constructed.

At present, clothing business has contributed over 30% sales to apparel retailing.

The cooperation between Tmall and cloud dream will enable Tmall clothing brands to get through the online stores and offline stores, allowing customers to have their own accurate digital images, so that they can easily try and cover the whole scene and try to help brands to upgrade their models from "old people looking for goods" to "new retailers".

The new retail mode not only promotes the shopping experience of consumers, but also promotes the integration of online and offline businesses. It is also a pformation from price consumption to value consumption.

The person in charge of cloud dream said that after establishing JBP cooperation relationship with Tmall's cloud dream, it will carry out all-round strategic cooperation in many new retail fields such as big data empowerment, experience innovation and so on, so as to achieve brand upgrading, data service upgrading and full channel operation, and jointly open up the new era of clothing retailing.