Condensing Design Concept And Understanding The Development Trend Of Qinghe Cashmere

In September 19th, the twenty-fifth China Qinghe international cashmere and fluffy Products Fair began its activities. The 2018 China (Qinghe) cashmere fashion design competition finals was successfully held in cashmere building, Qinghe County, Hebei. The 23 groups of players were fiercely contested and the professional awards were evaluated by the expert judges. At the end of the competition, our reporter interviewed the top designers who served as judges.

　　中國(guó)服裝設(shè)計(jì)師協(xié)會(huì)副主席、廣東省服裝設(shè)計(jì)師協(xié)會(huì)會(huì)長(zhǎng)、“金頂獎(jiǎng)”獲得者 計(jì)文波 在采訪中表示，這次的羊絨時(shí)裝設(shè)計(jì)大賽在國(guó)內(nèi)是非常少見(jiàn)的，清河的羊絨產(chǎn)業(yè)在國(guó)內(nèi)外享有盛名，現(xiàn)在羊絨的設(shè)計(jì)正日益改變著人們的生活;在品牌銷(xiāo)售上，清河羊絨深受消費(fèi)者青睞，這次設(shè)計(jì)大賽和羊絨產(chǎn)業(yè)相結(jié)合，他認(rèn)為是個(gè)非常好的選題，大賽對(duì)推動(dòng)清河羊絨產(chǎn)業(yè)的提升和品牌的建設(shè)戰(zhàn)略意義深遠(yuǎn);入圍決賽的23組選手都體現(xiàn)了一個(gè)時(shí)裝設(shè)計(jì)的職業(yè)水準(zhǔn)，在設(shè)計(jì)的表現(xiàn)手法上比較豐富，對(duì)于羊絨的理解也比較深刻，他也希望通過(guò)這個(gè)大賽，能夠帶動(dòng)一批優(yōu)秀的羊絨設(shè)計(jì)師，在清河羊絨品牌和企業(yè)之間，相互學(xué)習(xí)、交流，提升企業(yè)的設(shè)計(jì)水平和產(chǎn)業(yè)鏈的結(jié)合，帶動(dòng)商業(yè)，使民族品牌快速崛起，將羊絨推向一個(gè)全球化產(chǎn)業(yè)的供應(yīng)鏈。

He also said that the competition was driven by Qinghe County Magistrate, and the design competition became a fashion event. The designers, experts, judges and media of the congregate made great publicity to the image of Qinghe industry and the city. At last, he hoped that the competition would be better and better, run a long time, run internationally and professionally, and move towards the future.

Fang Jianfu, chairman of the Macao International Fashion Federation, President of the Macao Fashion Designers Association and the famous fashion designer of Macao, said in the interview that cashmere itself is a very precious raw material in our country. This raw material and silk are widely recognized by the designers all over the world. The pure and elegant texture contained in the fabric caters to the fashionable design needs and is loved by many masters. Cashmere is now mainly used in the design of coat and sweater fashion. It also needs to constantly fashion fashion cashmere through fashion design. He hopes young designers can learn this kind of combination and use, and gradually grow up.

At the end of the interview, he also said that through the competition, we can see the combination of the South and the north. By integrating the western design into the Eastern materials, we have become the design of eastern and Western integration, and gradually trained a new design method. He also hoped that designers and cashmere enterprises could lead cashmere to the world through this way.

He Jianhua, creative director of Fashion Fashion Co., and founder of quantum fashion technology, He Jianhua, said in his interview: "the deepest and most pleasant feeling is that cashmere clothing has gradually attracted the attention of Chinese designers. For the entries, he appraises that young designers and designers of the older generation are bringing together creative ideas, feeling that they are working hard at design, and sincerely hope that a grand prix like this can be done one session at a time, and that it can do better so that more young designers and professional cashmere entrepreneurs can cooperate and apply the characteristics of cashmere, the high value and added value of cashmere to the middle of design, and he also affirms the future development of cashmere competition.

In the big industry direction, he said that cashmere has good cashmere materials in the northern cities, but it is relatively weak in the southern cities. It is hoped that the southern cities and the northern cities will be able to combine some of them in order to interact with the good design of the South and the advantages of some Northern producers, so that they will be able to make better products. As a senior designer of clothing, he also firmly believes that China's fashion, whether woven, denim, knitted, cashmere and other aspects, should go to the world. A big interaction era has arrived. We hope to work together with you to contribute to the promotion of Chinese cashmere to the world.

Li Xiaoyan, chief designer of the global original designer, the design director of Guangzhou Fangfang Fashion Design Co., and the winner of the Golden Summit, said in her interview that she thought that there were fewer competitions in cashmere specialty, and the combination of Qinghe cashmere and Shenzhen Designers Association made the contest meaningful.

The competition not only increased the interaction between cities, but also increased the visibility of the city. In the process of communication, we can communicate with cashmere designers and fashion designers in different ways. From different angles, we can have collision of ideas. For brands, we can enhance our value, design and innovation. It is a very meaningful thing.

As the first cashmere design competition, she thought the organizers, designers and all the efforts behind the scenes were good. She hoped that as a designer, in the design process, do not design for the design, do not design too much or deviate from the market, in order to allow the industry to go further, we must constantly innovate in the design and drive the market.

China's top ten fashion designers, senior design consultant of the world's top 500 and listed companies, and Lin Zi Yan, the costumes design judge of the 16 Asian Games, said in the interview that the cashmere competition is very few in China. Through this competition, the fashion power of Guangdong and Shenzhen can be brought to the Qing River.

This is not only the integration of the north and the south, but also the integration of the industrial foundation of Qinghe into the power of fashion design in Guangdong, forming a powerful industrial chain and a closed loop ecosystem.

Through the power of design, the development of Qinghe industry is promoted, as well as the promotion of the Qinghe fashion industry. It can reflect the height of cashmere design in China. She thinks this competition is very meaningful. She said that in the contest design works, we can see that the players are very careful in many details and designs, and the overall performance of the works is very good.

She also made some suggestions for the works of the contestants. If some works are further strengthened in the sense of series, the level will be improved. In addition, the degree of the works will be deepened and the market can be better promoted. At the end of the interview, she also affirmed that Qinghe could hold such a national contest, which is the vane of China's fashionable cashmere.

He is delighted that the top designer of China's fashion design award, the Golden Summit Award designer, the ten Chinese fashion designer, the chairman of the China Fashion Designers Association, and the Qilian Gang, who won the "master" Medal of the Shanghai International Fashion Festival, said in an interview that he could be the judge of Qinghe cashmere design competition. Speaking of player's works, he also put forward a lot of pertinent opinions. He thinks that most works need to be improved, because cashmere as soft gold is very expensive, so the design should be elegant, exquisite, just right, not too wasteful, knitted or cashmere, all of which should reflect his needles, jacquard, including manual technology. Cashmere coats must pay attention to tailoring and technology. No matter whether they are double-sided or single side, they must be specially tailored. Many works need more improvement in design. Although there are some regrets in his works, he is full of anticipation for the works and development of the following competitions.

Zhang Lingli, the designer of China's FIFA World Cup, China's top ten designers, knitted queen of China and medal of Chinese design master, said in the interview that Qinghe cashmere is very famous in the world. The raw material base of Chinese cashmere is in Qinghe. We are glad that this day has taken a new step. We also see that Qinghe is moving towards the cashmere fashion capital from the raw material base. The famous designers all over the country gather together to jointly create the help for cashmere upgrading from raw materials to China. Qinghe also needs to do more and more things, such as the convergence between upstream and downstream industrial chains, upgrading the industrial upgrading to the end, and expecting more and more beautiful things to emerge after that. (reporter Liu Jingmin / Aman Chang, Cao Yang, Tian Xueli)