Why Does Tai Dong Sell 5 Billion In A Year? Why Can It Become A Dark Horse In The Shoe Industry?

Speaking of the brand of domestic shoes that we are very familiar with now, to be honest, basically they are some parity products, which can really be called old brands and the quality is very good. BELLE and Daphne These two can be called in the domestic women's shoes industry. Top brand shoes 。 But over the past few years, the real economy has been declining, and the emergence of new electronic commerce media has led to these real economies. Women's Shoes It is also very difficult to sell, although they are still in the mouth of the word is still very good, but BELLE in recent years, the price is more and more expensive, although the banner of the old brand, but there are still many female consumers can not afford to buy, or for such a sex ratio would prefer to choose other brands, more on the Internet to buy.

Some time ago, we heard the news of BELLE's delisting on the Internet. We all felt very sorry that such a big shoe brand turned into such a phenomenon. So in this recession market On the same hand, you can get the big Eastern women's shoes, which are also very familiar with the brand. This brand directly uses big data to speak BELLE and Daphne. Women's Shoes The share of the market can be said to have achieved a very strong counterattack. Sales surged to 5 billion yuan. The sum of money has always been on the rise. It can be said that a black horse has been killed in the solid women's shoes economy.

Today, Xiaobian is going to give you an analysis. Why do Dadong women shoes do so well in the same brand? From a small workshop of the same year to the present Women's Shoes Leading enterprises. First is On the market There are a lot of cheap and fine shoes, but Dadong can rely on their own direct delivery to the agents, and quickly return the way to make a road of their own. The second is the problem that many shoe shops will face, that is, there is a lot of stock, but there is no such problem in big east. The way they use is to buy it. If they can not sell according to the normal price, then they will be discounted and discounted, and they will not be able to sell it. They will buy one and send one, which will make customers turn back a lot and save a lot of warehouse management fees.

The second is the big east shoes, fashion style and design. They have hundreds of buyers at home and abroad. They are studying the trend. What brand and shoe type are well done, so they follow their R & D design. So why is it a repeat customer? And the market of Dadong is basically aimed at young to middle-aged women. Finally, they are good at choosing the spokesperson, who has the flow to find her; in fact, Dadong chooses their own brand shop location is also very sophisticated, basically is a large flow of commercial street, or near the supermarket, and even directly open the shop. Daphne Next to BELLE is to compete directly.