Build The Third Space Of Spire Circle -- Long Qingxiang 2018 Autumn Winter Cashmere Coat Appraisal Activities Nationwide Store Opens One After Another

With the development of economy and the awakening of mass consumption consciousness, people are more and more reluctant to accept the concept of pipeline and accept quality and individuality.

Long Qingxiang, a clothing customization brand, uses the innovation to deduce the tradition, expounds the ingenuity with feelings, and meets the increasing pursuit of clothing by consumers in the new era.

In October 19, 2018, Long Qingxiang's "heart warming, warm winter" - autumn and winter cashmere coat tasting stand at the front store in Beijing. Its new cashmere coat, with its luxurious fabrics and exquisite workmanship, traditional elements and fashion design, won high praise from celebrities, authoritative media friends and distinguished customers.

Warm winter days, pure and clear

Cashmere is the most delicate villi from the root of goat hair. It is known as "soft gold fabric" because of its extremely rare holdings and irreplaceable fiber properties.

The coat made of pure cashmere is natural, delicate, light and warm. It is an essential single product to show the quality and catch up with the trend in autumn and winter.

Long Qingxiang

Italy rare cashmere fabric is used to make baby skin feel soft, smooth and light skin.

The design runs on the theme of "2018 autumn and winter" series, and extracts the unique symbols from the biography of the national treasure.

With a series of classic hue of plant green system, fig red, yellow orange, brown coffee and black gray, create a warm and pure winter.

Same day,

Zhang Shiling, technical manager of Beijing Tianjin Hebei region, explained the cashmere version process to everyone.

According to her introduction, from the tailoring of the fabric to the details of the nails, all the crafts of Long Qingxiang were completed by manpower, during which 406 processes and more than 10000 stitches were sewn.

In order to achieve perfect natural fit between clothing and human body, sometimes in manual sewing and ironing process, it is necessary to repeat samples and adjust dozens of times on the stage to achieve the best results.

Guests were deeply attracted by Long Qingxiang's exquisite craftsmanship, trying on new cashmere products in person, feeling the ultimate experience of quality fabrics and ingenuity.

Personality customization, heart oriented

In every Long Qingxiang store, there is a specialized volume table close to the orderly array of samples.

Unlike the people who hurried to the store, the guests here are willing to wait for a cashmere coat for a month or more.

There were many loyal fans of the Longqing brand on the same day. They invariably indicated that what really kept them waiting is not luxurious cashmere fabrics, but exclusive exclusive services supported by strong technical strength, scientific and rigorous technological process and corresponding management system.

Let the customer perceive that the whole process is not only unique, but also for your exclusive, to ensure that each product is most suitable for the personal characteristics of the wearer. It is a long-term topic that Long Qingxiang has been working hard to study.

Long Qingxiang staff introduction, in order to accurately grasp the difference of individual physical shape of consumers, there are only 14 steps.

In the process of repeated communication, feel every tiny emotion coming from the wearer and integrate it into the clothing. After 4 to 6 weeks of careful sewing, a clothes that perfectly match the figure, temperament and lifestyle of the wearer will be released.

Activity site,

Xu Songhua, a senior volume division teacher at Qianmen store, will be shelved in the past.

The production process was introduced to guests at the scene, which attracted everyone to compete for photographs.

The guests will experience the professional service and experience the new dress style with the advice of the dress consultant.

After the end of the campaign, they said that through the tasting activity, this fashion sense way, let us find a more real and rich self.

Next, Longqing auspicious autumn winter cashmere products appreciation activities will be opened in the national stores.

In addition to tasting new products, Long Qingxiang also hopes to create a trustworthy third space for the elite of all walks of life through activities to share the fun of life, understand fashion trends and exchange artistic experience in the family and work life.