CKE 2018 China Baby Show Is Closely Related To The Pulse Of The Times, Leading New Forces In Baby Products Industry.

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The curtain fell smoothly.

CTE China Toy Fair, CLE China authorized exhibition and CPE China preschool education exhibition were held simultaneously. The four industry trends were all in full swing and unprecedented.

The exhibition area has reached 220000 square meters, the scale of exhibition has been expanded by 28%, the number of exhibitions has reached 10246, 2326 exhibitors, 4339 brands, exhibitors' quality products and services, the audience's professional and enthusiastic, seamless docking of on-site activities, all contribute to the annual innovation and upgrading of the exhibition.

The three day Exhibition hosted 71798 Chinese and foreign professionals, of whom 57595 of the professional audience stopped CKE, and its global influence was once again recognized by the industry.

"At present, China is in the stage of upgrading the consumption of the whole people. This year's children's playground is just following the new consumption forces. The more than 10 children's fashion brands at home and abroad are playing the role of the children's show." Cui Guohao, the managing director of Cologne Exhibition Co., Ltd., China, said that "with the development of mother and baby products industry, this year's China children's show will further focus on international and local brands, integrate the strengths of the two, deepen the development of the Chinese market, and provide a more comprehensive platform for improving the quality and efficiency of the global exhibitors."

"For many years, CKE China

The exhibition plays an important role in the process of the construction of characteristic clusters in industrial clusters.

Liang Mei, President of the China toys and Baby Products Association, further complements Mr. "This year, we will continue to plan interactive experience activities based on the characteristics of pregnant and baby products. In particular, we will increase the Guinness world record challenge project from 5 to 10, helping more brands to enhance their marketing capabilities and expand market influence based on Carnival."

Overseas brands are gathered at the scene, keeping pace with the times.

At the exhibition site this year, CKE China baby show is following the trend of the international trend. Well-known overseas brands such as Britax, Combi, Pigeon, AVENT, Chicco, Richell, Quinny, Maxi-cosi, Cybex, Sanosan, and so on are all converging. At the same time, a number of overseas brands have also entered the China children's show, such as British, French, Italy, and

Penny and so on are concentrating on this scene.

The exhibition group expanded 50%, FOND OF, Pumpkin Organics, PICKAPOOH and other brands for the first time, showing the category of baby car seats, baby cots and baby furniture, feeding products, baby garments, personal care products, as well as warm milk device, night lamp, socket anti electric cover, steam bottle sterilizer, baby monitor, baby bathroom water temperature meter, baby crib safety barrier. These new products will bring new faces to the baby home life. The Korean Pavilion doubled, and the Holland Pavilion and the Taiwan Hongkong exhibition hall also brought more fresh elements for children and children in China and even the new generation of parents in Asia this year. This year, the International Exhibition Group is strong, Germany.

National brand is in the ascendant, gathering the eyes of the world.

As the best stage for Chinese enterprises to demonstrate pformation and upgrading, supply side structural reform and "three products" strategy, attracting many international brands, CKE China baby show has also attracted the attention of all outstanding national brands.

Good children, Ying Shi, Seebaby, Zhen long, Yi Xiang, Bao Bei Yu, golden baby, Sheng Yuan, Bei Ying Di, Le Meng, Jia Yun Bao, etc., many domestic baby products and leading enterprises in the field of subdivision will lead Chinese enterprises. Through the current CKE China baby show, the world will show the charm of "made in China" and gather around the world again.

It is worth mentioning that the good children group regards the CKE China baby show as the exclusive publishing platform of the mainland. This time the 1/4 booth has been placed in the super booth, showing the latest achievements of the industry in the panorama.

Song Zheng, chairman of the board of directors of the good children group, also said: "in the past, we attached importance to product functions, and more patents for technological innovation. Now, the leading position of fashion lifestyle leads to an increase in the number of patents for appearance and fashion design. At this year's fair, all the brands GB, CYBEX, ROLLPLAY and HD are on the scene. The products include the latest update of the Guinness world record pocket car, the world's first carbon fiber baby car, Swan Swan and so on.

The construction of industrial clusters and production areas has played a positive exemplary role for the prosperity and development of China's light industry. For many years, the CKE China children's show has played a boosting role in the construction of the characteristic clusters of industrial clusters.

This year, Guangdong, Zhejiang, Ningbo, Anhui, Hubei, Hebei, Guangzong and other local governments and associations made their debut. At the same time, the regional government working conference was held successfully in the same period, relying on the CKE China baby show international platform to display and exchange, jointly cultivate regional characteristic brands, and work together to enhance the overall image of the production area.

Fine clothing accessories exhibition area, perfect build international children fashion show show

China's children's clothing industry is rising rapidly, and the "best quality product" is launched for the first time.

"The exhibition area" is a collection of thousands of fashionable and fashionable children's wear accessories and accessories: the "children's fun, the big world -- children's playground", which showcases the new products, new technologies, new designs and new trends of the 0-12 year old children's industry. It comes from more than 10 international fashion children's brands from Italy, Spain and the United Kingdom. They include good children, Elisabetta Franchi, Hazzys, Sun Haitao designer brand, Ty, Tiger Family, Tutto Piccolo, La Amapola, Mayoral, Miranda, and so on. Through static display and dynamic show, they jointly create the annual international fashion show and enjoy the perfect blend of fashion and business opportunities.

Exciting activities on the spot, empowering the industry's innovation and development

In the Tmall mobile mother and baby room, a "go out lactation revolution" is displayed in the exhibition scene to bring the new experience to the audience. The green commodity Global trade port integrates the international high quality commodities, combines the on-site buyer matching activities such as customized market promotion and so on, sets up the new business window, realizes the new driving force under the offline resources integration; and covers the media, activities, training, integrated marketing, investment promotion, capital and other senior industry media platforms.

The theme areas are competing to show the needs of different subdivision industries.

The latest trend of product display and distribution in 2019 is to create a global collection of products to create a new global trend of child care. The children's outdoor sports experience area, following the growing popularity of outdoor outdoor sports, leads the new trend of experience marketing through competitive interaction. The new media marketing V shows the negotiation area, brings together the well-known group buying platform, promotes the development of new mode of maternal and infant products marketing; the high-level round table helps international brands to accurately layout the Chinese market, learn to expand the experience of the Chinese market effectively, and further develop potential cooperation with the channel business. Industry upgrading and innovative product exhibition area have attracted the attention of the industry, new products R & D, technological innovation, and all the innovation and development of the industry.

Extended reading:

China International Baby Products Exhibition

China International Baby Products Exhibition China Kids Expo, with the CTE China Toy show, CPE China Youth Education Exhibition and CLE China authorized exhibition, focused on more than 30 overseas countries and regions, as well as 20 new production, new technologies, new designs and new trends of the 20 major production areas in China.

Cologne Exhibition

As an internationally renowned exhibition organizer, Cologne International Exhibition Co., Ltd. has successfully held professional exhibitions such as Cologne International Hardware Fair, international sporting goods, camping equipment and garden life exhibition.

With the successful experience of organizing large-scale exhibitions in 90 years, Cologne International Exhibition Co., Ltd. will provide comprehensive professional support and guarantee for China children's show.

China toys and Baby Products Association

Founded in 1986, China Toy Association was approved by the state owned assets supervision and Administration Commission and the Ministry of civil affairs and formally changed its name to the China toys and Baby Products Association since June 24, 2011. It is the only national toy and baby products industry association in China. It is the only legitimate representative of the Chinese toy industry in the International Toy Industry Council designated by the Chinese government. It is also the spokesperson of the Chinese toy and baby products industry approved by the government, enterprises, media and consumers.