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    Lida: Digital Spinning And Making Up Yourself: Interview With Dr. Hu Benshi, Managing Director Of Lida (China)

    2018/11/9 11:20:00 88

    LidaManaging Director Hu BenshiBrand DevelopmentTextile Technology

       Lida is the world's leading supplier of short staple spinning systems. Also The world's only capable of providing all four spinning technologies. Of Full process spinning equipment manufacturer In twentieth Century, 90 years ago, Li Da was in China established its first factory. In the following decades, Lida also successively Investment layout in Jiangsu, Shanghai, Xinjiang and other places 。 Lida is committed to developing and manufacturing processes. Natural fiber Chemical fiber and its blended spinning system, machinery and process parts. In the increasingly fierce competition in the domestic textile machinery industry, how is Li Da standing in the industry and developing in a long-term way? What is the development concept of Lida's brand positioning? How can Lida inject new vitality into the sustainable development of the textile machinery industry under the current situation of textile industry? Dr. Hu Benshi, managing director of Lida (China)

    Reporter: what are the simple experiences and turning points of Lida's development?

    Dr. Hu Benshi: Lida has been active in China for a long time: the first Rio device arrived in China in 1927. In 2000, delta acquired ICBT, France, and started operation in Changzhou. In the next few years, Lida's business in China grew rapidly, and in 2002, a factory was established in Changzhou. In 2010, we started building new factories in Changzhou. The completion of the 2014 year old spinning center was a perfect stop for the new factory project.

    In order to better serve our customers in Xinjiang, we set up a new sales service center, Xinjiang Lida Textile Instrument Co., Ltd. in Urumqi, Xinjiang, in 2016. The production of Changzhou plant covers most of the Tatsu product line, from fiber cleaning, spinning preparation to post spinning equipment.

    Reporter: what are the gains of Li Da in the process of brand building? What are the plans for brand development in the future?

    Dr. Hu Benshi: Lida brand has a long history. The company was founded in 1795 by Johann Jacob Rieter. This is 4 years ahead of the French Revolution, which shows that the company has a long history. For the first few years, the company operated imported spices and cotton. Later, the company began to invest in the establishment of its own spinning plant and began spinning machinery.

    Lida has a long history in spinning technology. It is the leading supplier of short staple spinning system in the world, and is an internationally famous brand. Sustainable development is rooted in our global business and is also the fundamental pillar of our business philosophy. Sustainable development plays an important role in Lida's business strategy. We attach great importance to the economic, social and environmental responsibilities of enterprises.

    We provide high efficiency products and services to customers and optimize them continuously. At the same time, we also provide a healthy and safe working environment for Group employees and have been working hard to reduce environmental impact. We hope that we can promote our ideas and share valuable experience in China's textile industry to promote the spanformation and upgrading of the textile industry.

    At the recently held ITMA Asia Exhibition in Shanghai, our exhibition slogan is "build oneself up to people". This sentence is from ancient Chinese sage Confucius, meaning that if you want to be successful, you have to let others succeed first, and your success is also to make others successful. This is exactly what Lida hopes to achieve a win-win vision with our customers. And the two word "Lida" covered in this sentence is the Chinese name of our company.

    Reporter: how do you view the trend of intelligent development of textile machinery? How should the company integrate this trend in product positioning and development?

    Dr. Hu Benshi: the whole Chinese industry is facing a typical problem, such as the higher labor cost and the shortage of labor force. Therefore, the cotton textile industry will have higher demand for energy saving, high yield, high speed, high automation and intelligence in the future. As a technology and market leader in cotton spinning equipment, Lida has been concerned about these elements in product development.

    In this year's ITMA Asia International Textile Machinery Exhibition Li Da has released ring spinning frames G 37 and G 38, as well as compact spinning machines K 47 and K 48.

    In view of the shortage of users, the flexible production and the high quality of yarn quality, the 8 series of models is an ideal choice. The series provides an omnidirectional configuration, which is based on electronic drafting system, ISMpremium, single spindle monitoring and integrated slub yarn device. It achieves high automation, best running state, highly flexible production of conventional and special yarns, and ensures the benefit of customers.

    7, the series of models for the users who are not short of labor, but flexible in production and high in yarn quality requirements. This series provides users with highly flexible choices, and the spinning range covers the longest spindles, even when producing special yarns. The electronic drafting system reduces the batch parking time, and the ISMbasic integrated monitoring system can greatly enhance the efficiency of the operator and improve the production efficiency of the machine.

    The four models can be matched with new LENA spindles, which significantly reduce energy consumption. On the three types of ring spinning frames G 32, G 37 and G 38, the EliTe EliTe can be installed in the compact spinning device. In the spinning preparation process, Lida also has new products. The self levelling drawing frame RSB-D 26, Shanghai has ushered in the first show. It can bring excellent sliver quality, lower production cost and simpler operation and maintenance to users.

    Reporter: there is a point of view that the spinning machine industry will be integrated through digital, intelligent, and networked, what are the views of Lida?

    Dr. Hu Benshi: it was first proposed in the 11th Five-Year plan. Textile machinery industry The integration of the three technologies has made great progress. We have seen that over the past few years, more and more spinning mills have begun to accept and implement the concept of intellectualization, greatly reducing the employment, improving the quality of products, and greatly improving the management efficiency of factories.

    For example, the 30000 ingot factory invested by Yida group in Changji, using the complete K 46, compact spinning equipment, is highly automated. Yida has chosen the automatic tube spanport system, the SERVOtrail of the tattoo bobbin spanport system, and the mobile application Alertand Cockpit Module of Lida mill control system SPIDERweb. In addition to excellent production efficiency and quality stability, the compact spinning machine K 46 has the advantages of less energy consumption and lower maintenance cost compared with other compact spinning systems. Relying on Lida's highly automated whole process compact spinning equipment, Changji Yida intelligent spinning project has been a complete success. Yida has reduced labor intensity and improved production efficiency, and has achieved the stability of yarn quality. The million spindles employed 15.

    In addition, Li Da introduced the new Essential at the ITMA Asia International Textile Machinery Exhibition this year. Digital spinning set The platform has written a new chapter in the digital field of spinning mills. The operation and control of the spinning plant can be completed by clicking operation. This platform makes it possible. The platform can visualize the potential of the whole spinning process and see it clearly at a glance. Moreover, compared with all other existing schemes, the Essential digital spinning set has higher flexibility, more precise function and compatibility with third party applications. At this exhibition, Lida shows a new digital platform for the rotor spinning system of RDA. In 2019 years, the platform will cover all the systems including ring spinning, compact spinning and air jet spinning. In the middle of 2019, the existing digital systems UPtime and SPIDERweb cobweb will also be integrated into Essential digital spinning sets.

    Reporter: under the current situation of textile industry, how do you think new vitality can be injected into the sustainable development of textile machinery industry? Lida has always attached great importance to customer needs, and how to achieve product innovation and customer demand docking?

    Dr. Hu Benshi: the product manager of Lida has maintained close ties with our customers for a long time, so it can help Lida's product development process. I can share with you the progress made by Lida in the past few years.

    Here are two examples to illustrate our innovation: first, for Ring spinning frame The further optimization of the ECOrized cotton suction flute pipe reduces the energy demand of the single spinning unit by 50%. Second, thanks to the new generation single eye drawing frame RSB-D 50 and SB-D 50, the production capacity is increased by 33% without affecting the quality of the product. Thanks to the use of the shortest drive system with energy-efficient motors, each machine can save up to 1.7 kWh of energy consumption per year. Most importantly, while innovating products, we should also listen attentively to the feedback from customers. For example, we will send customer satisfaction surveys regularly and take corresponding measures to improve the quality.

    Reporter: technology green fashion has become the label of textile development in the future. For this reason, what are the planning and implementation steps of Lida?

    Dr. Hu Benshi: the focus of China's next stage of development has always been the focus of its development. The minimum environmental pollution, more efficient power production, the greatest degree of power saving and compressed air, and the optimal use of raw materials. In the past few decades, Lida has systematically implemented these influencing factors into the development of spinning system.

       Reporter How to look at the domestic and foreign market demand in 2018? How to look at the trend of 2019?

    Dr. Hu Benshi: in 2018 years, Xinjiang policy changed compared with the previous two years. Over the past two years, as the core area of the Silk Road, Xinjiang has been given the "policy package" of Xinjiang. The central and western regions have always been thirst for development. The construction policy of the new silk road has undoubtedly played a great role in enhancing and enhancing the western economy, including Xinjiang. In the 2018 year, the related policies tightened, which also affected the development of the domestic textile industry.

    In addition, trade protectionism also has an impact on exports in the Sino US trade war of 2018 years. The state has also issued some policies such as tax cuts in a timely manner to stimulate domestic demand. But the impact on domestic demand is not clear at present.

    In 2019, New spinning The development of technology in the new application field will be a new growth point. At present, customers have realized the whole cotton spinning production by jet spinning, and believe that this will become a new development trend in the future.

    Dr. Michael Hubensteiner/ Dr Hu Ben Shi

    Managing director of Lida (China)

    Dr. Hu Benshi joined Lida in October 2016 and served as managing director of Lida (China), which is responsible for Lida China business.

    Dr. Hu Benshi has been very well aware of the Chinese market and has had many successful experiences in developing China's business. Before joining Lida, he has worked in China for 12 years and served as managing director and President of the GEA heat exchanger technology department.

    Dr. Hu Benshi also has rich and in-depth expertise in global capital goods business. He also worked in Unionmatex Limited by Share Ltd and ABB Germany Nuremberg company.

    Dr. Hu Benshi graduated from the mechanical engineering major of Technical University of Munich. He can communicate in German and English fluently, and he is familiar with Chinese.

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