Representative Of Future Value! "2019 Textile Future Exhibition" Mekong Two Degrees Debut In Spring Exhibition

In the spring of March, everything began to bloom.

On the 12-14 day of March, in the Spring Festival Exhibition of China's Textile Industry Federation, the 2019 textile future exhibition is a heavy component of China International Clothing Fair (CHIC) and China international textile fabrics and accessories (Chun Xia) Exposition (Intertextile). With the development trend, the foresight trend and the insight into the future, the first global strongest traffic volume has been welcomed.

It is reported that this year's textile future exhibition as the "exhibition in the exhibition" in CHIC and Intertextile's two appearance, mainly by the "static display" and "future forum" two parts.

This event is sponsored by the China Textile Industry Federation Productivity Promotion Department and China Textile Information Center, supported by China clothing association and Sheng Hui management consulting (Shanghai) Co., Ltd., SWAROVSKI professional department, Zhongke world (Beijing) Technology Co., Ltd., WGSN, COLORO, Liansheng (Fujian) Textile Technology Development Co., Ltd., Huntsman Corp, Taiji stone Limited by Share Ltd, China fashion fabric tag model unit, and China Textile outdoor sports alliance.

Technology, fashion and green run through the keynote.

As China enters the new era of reform and opening up and enters the 70th anniversary of the founding of the people's Republic of China, China's textile industry has formed a perfect textile and apparel supply chain system, and has become an important industrial platform for promoting global economic and cultural cooperation and global governance.

"Technology, fashion and green" has also become the new orientation, new label and new social cognition of China's textile industry in the new era.

To this end, the "textile future exhibition", founded in 2018, always adheres to the core of "technology, fashion and green", and enriches its outward form while constantly deepening its connotative value.

The organizers said that the purpose of the event is not only to bring together new textile products, advanced equipment, cutting-edge technology and advisory services that are targeted at China's target market, integrate high-quality supply chain resources, provide comprehensive solutions and build a platform to promote win-win cooperation in the industry chain, but also depend on forward-looking vision and professional vision to help and guide enterprises to explore development paths, and ultimately enhance the overall innovation ability, premium capability, brand competitiveness and value chain competitiveness of the industry, and guide the industry to rationally co-ordinate production, living and ecological space, so as to realize the value link between industry and culture, environment and consumption.

As Qiao Yanjin, director of the Department of productivity promotion of the China Textile Industry Federation and director of the China Textile Information Center, said, the outstanding enterprises participating in the "textile future exhibition" are not only looking at the two major exhibitions across the CHIC and Intertextile, but also showing the outstanding advantages of their new products, new technologies and new services. What's more, the platform's "technology, fashion and green" guiding property will help enterprises grasp the direction of the industry development and lead the industry, and at the same time, establish a higher quality supply chain system and promote the win-win of commercial value and brand image.

Representative of future values

It is understood that the "textile future exhibition" is fully integrated with international industrial cooperation. Its cooperation network is located in international key industry organizations and companies, such as the world's top awards ISPO Award (ISPO global design award), ISPO functional textile fashion trend awards, global authoritative trend prediction agency WGSN, global color system COLORO COLORO, special chemicals global manufacturer HUNTSMAN, quality control expert SDL Atlas and so on.

Related fields include textile auxiliaries, innovative fabrics, functional clothing, sports equipment, color system, fashion trend consulting service, etc.

Turning to the highlights and innovations of the "2019 textile future exhibition", Qiao Yanjin said, in 2019, ISPO Award, WGSN, COLORO and Taiji stone again joined hands in the textile future exhibition.

ISPO Award has selected 10 sports function products to display, including the leisurely efficiency men's sports underwear suit, the eyeglasses knitted hat, the HA Di functional ski suit, the air circulation system 1 ski suit, the cool UV scarf, etc. the advanced technology of non staining environmental protection technology, the original laser cutting technology, the elastic ventilation system and the intelligent temperature regulation technology are very bright, showing the future trend of functionality, sustainability and personalized customization.

Qiao Yanjin also said that the "static display" in the CHIC exhibition hall (No. 3) is guided by technology, and the most representative supply chain products are selected based on the exhibition of innovation and technology products in the upstream and downstream industries of the industry chain.

Among them, the global authoritative trend forecasting organization WGSN has brought its most classic Fashion products and Insight products, pmitting the forefront trend information and popular trend.

Global color solutions provider COLORO has launched its first and unique revolutionary application, which can customize color solutions according to the specific requirements of each brand and retailer.

Taiji stone uses "health + intelligence + big data", combines fiber materials with intelligent technology, introduces smart sensors, detects the changes of body's microcirculation, blood pressure and heart rate, and changes the three big data. Through mobile phone APP terminal, users can better perceive everyday micro changes.

In addition, this year also added high-quality upstream resources such as SWAROVSKI, Zhongke Shi Yu (Beijing) Technology Co., Ltd. and Liansheng (Fujian) Technology Development Co., Ltd., which promoted the trend of fashion and technology respectively, and made remarkable achievements in their respective fields.

They are also included in this future exhibition to further voice the industry and convey the original intention of "technology, fashion and green" in the future.

"The partners we choose must be the practitioners of advanced technology, the pioneers of fashion innovation, the guardians of environmental health, the representatives of future value, and the integrators of supply chain resources."

Li Boru, deputy director of the Productivity Promotion Department of China Textile Industry Federation and deputy director of China Textile Information Center, said the criteria for participating enterprises.

Look ahead and see the future.

In March 14th, in the "future forum" held at hall 5.1, experts from color fashion experts, color research experts, chief technology officer and senior engineers from China Textile Information Center, WGSN, SWAROVSKI professional department, COLORO, super surplus International Holdings Limited, Zhongke Shi Yu (Beijing) Technology Co., Ltd., launched a deep and prospective professional discussion on themes such as fashion trend, design inspiration, color application, cutting-edge technology, technological innovation and outdoor industry.

In Li Bo's view, the effective combination of static display and future rostrum can not only make the professional audience experience the visual impact of technology integration directly, but also listen to the rich experience brought by the excellent enterprises in the industry chain, intuitively experience advanced technology products, and thoroughly learn the principles and techniques behind science and technology.

"In the future, we will deploy according to the needs of the industry, take the ShangHai Railway Station as a starting point, and gradually put the future exhibition into various industrial clusters, create key regional brands, and promote the high quality development of the whole industry according to local conditions."

Li Bo added.

As an important support for the upgrading of consumption, the textile and garment industry is bound to provide consumers with high quality, cost-effective technology, fashion and green products.

Through collaborative product development, production, marketing and other links, it is possible to improve the complementary and cooperation between upstream and downstream enterprises, help enterprises improve their recognition of consumption, and pform tangible values into intangible value, which is the goal of textile future development.

Based on this, the textile future exhibition area is different from the ordinary professional display, effectively integrates the industry superior resources and the service platform, helps the industry chain upstream and downstream enterprises to establish the product display, the technical trend, the consultation and so on the system demonstration space, established a short year to set up the industry brand, has become the model which guides the profession development.