Textile Enterprises In The Three Major Economic Circles Of The Coastal Area: 90% Of The Country'S Profits.

Despite the changing external environment, China's textile industry is still playing a more and more important role in the national economy.

However, with the further adjustment of the global textile industry pattern, the development of China's textile industry is facing the "double squeeze" of the "re industrialization" of developed countries and the acceleration of industrialization in developing countries.

China's textile industry is at a critical stage of pition from big to strong.

With the implementation of "made in China 2025", the Chinese textile industry, as a traditional pillar industry in China, is undergoing a revolution in the widening gap between traditional textile technology and new technology.

China's textile industry is stepping into the pformation of intelligence and digitalization.

What is the current situation of the textile industry?

Textile industry status quo

As life's clothing, food and shelter are closely related to textiles, the textile industry, as a traditional pillar industry of the national economy, an important livelihood industry, and an internationally competitive competitive industry, has played an important role in prospering the market, absorbing employment, increasing the income of farmers, accelerating the process of Urbanization and promoting the harmonious development of society.

China's textile fiber processing volume has maintained steady growth over the past few years. China is already the world's largest textile processing country. At the same time, China is also the world's largest textile exporter.

Just the year before last, with the withdrawal of TPP from the US, China's textile industry began to warm up. The industrial added value of textile industry increased gradually from month to month. Last year 1-6, the value added of industrial enterprises increased by 5.3%, and the total investment amount of investment in the textile industry over 5 million yuan was 603 billion 14 million yuan, an increase of 9.11% over the same period last year.

In recent years, the export of textile industry has shown a rising trend, and the growth rate of domestic sales has also accelerated.

Two, textile industry index analysis

The fiber industry in the textile industry is highly hot searching. We should strengthen the development and production of high performance fiber, bio based fiber and other new chemical materials and new equipment, new spinning and weaving equipment, new printing and dyeing equipment, and improve the production efficiency, performance, function, automation and digitalization level of the equipment.

We will develop new textile sensors, intelligent measuring instruments, quality control and execution systems, and promote the industrialization development and application of high-end intelligent equipment with automatic perception, intelligent decision-making and automatic execution functions, so as to further speed up the pformation of textile industry's intelligence and digitalization.

The textile industry is the fastest growing and most influential industry in the world.

In the process of rapid development of China's textile industry, many textile industrial clusters have been formed. Under the conditions of market economic resources allocation, these clusters have high industrial concentration, outstanding product characteristics, large number of enterprises, relatively complete matching, obvious scale efficiency, and interaction between industry and market, and its textile economy has accounted for more than 70% of the total textile economy.

Among them, the linen, South to Guangdong of Lanxi County, Heilongjiang, is made of clothing, the handmade wool carpets from west to Xinjiang, fabrics and textiles exported to Jiangsu and Zhejiang in the East are widely distributed throughout the country.

In the distribution of points, the focus is on the three most dynamic economic circles in China's coastal areas.

Among them, the industrial clusters in Jiangsu, Zhejiang, Guangdong, Shandong and other provinces are relatively concentrated, which fits the actual situation of China's economic development, and clearly reflects the industrial characteristics of China's textile and clothing cluster.

The textile and industrial areas in the whole country include Shanghai, Jiangsu, Zhejiang and Anhui provinces, Wuhan centered Hubei and Jiangxi provinces, Chongqing centered Sichuan basin, Tianjin centered Beijing Shandong region, Zhengzhou centered Henan area, Henan centered area, Northeast China and Northwest China.

Among them, the large cotton textile cities are Shanghai, Tianjin, Shijiazhuang, Zhengzhou and Wuhan; the woolen textile cities and regions include Shanghai, Tianjin, Jiangsu, Liaoning and Qinghai; the large silk spinning cities and regions include Shanghai, Qinghai, grain, river, river, sea, and so on.

It mainly consists of the Yangtze River Delta textile industrial zone, the Pan Pearl River Delta textile industrial zone and the Bohai textile industrial zone.

The enterprises with good benefits are concentrated in Zhejiang, Jiangsu, Guangdong, Shandong and Shanghai. The sales revenue accounts for 76% of the total industry, and the profit accounts for 90% of the whole country. The market and benefit have the trend of regional distribution centralization.

Mainly in the Pearl River Delta and the Yangtze River Delta.

The Pearl River Delta is Guangzhou, Dongguan, Foshan.

Keqiao, Shaoxing, Suzhou, Shengze and Changshu in the Yangtze River Delta are all important towns in China's textile industry.

The China Light Textile City in Keqiao, Shaoxing and the China Light Textile City in Guangzhou are the largest textile trade centers in China.

But with the development of the economy, the textile industry is slowly moving inland and Southeast Asia.

Three. New challenges and challenges facing the textile industry

From the perspective of industrial development, the deep integration of textile industry and information technology and Internet challenges traditional production and operation mode, but also provides broad space for the development and innovation of industry.

"Made in China 2025" and "Internet +" will promote the in-depth application of information technology in the design, production, marketing, logistics and other aspects of textile industry, and will promote the pformation of production mode to flexibility, intelligence and refinement, from traditional production to service oriented manufacturing.

Big data, cloud platform, cloud manufacturing, e-commerce and cross-border electricity supplier development will give birth to new formats and new models.

With the progress and development of society, under the influence of multiple factors such as the environment, consumer demand and cost, China's textile industry is also undergoing new changes. It is mainly divided into three points: "speed up innovation", "consumption demand diversification" and "intelligent deep integration".

01

Speed up innovation

Technological innovation

To be careful

At present, with the characteristics of intelligence, green and ubiquitous technology, technology is emerging in the form of platform, agglomeration and integration.

Information technology, textile technology, material technology and environmental protection technology blend with each other, and the technological innovation speed of the industry accelerates.

According to statistics, the number of invention patent applications in China's textile industry increased year by year and increased rapidly from 2008 to 2018.

Product innovation

To be careful

R & D cycle and fashion cycle are shortening, product iteration is accelerating.

Lack of patience and short attention are forming a consumption trend. This demand is pmitted to the front-end of the industrial chain, which requires that product development and supply must be faster and more agile.

For example, Boohoo and ASOS can produce goods in 2 to 4 weeks, while Zara and H&M are 5 weeks, while traditional retailers need 6 to 9 months.

Boohoo and ASOS can reach 100 units and 4500 units a week.

Mode innovation

To be careful

New tools and new markets spawn new models.

Technological innovation and product innovation make industry mode innovation increasingly rich and accelerating.

Dior, Topshop, Moschino and so on use virtual reality technology to play fashion show in the physical store.

Modern Avenue introduces VR, AR, smart glasses and other technologies to realize the socialization and entertainment of shopping.

The joint venture and the Chinese Academy of Sciences jointly build virtual reality technology and shoe industry laboratory, combining gait measurement with VR technology.

Boboli and Tommy Hilfiger tried to buy new models.

02

Consumption demand pluralism

At the moment of "consumer upgrading", consumer demand for textiles is also changing. According to the data, Chinese consumers are more picky about where to spend their money, and the widespread fast market growth has ceased to exist. Consumers are beginning to increase the cost of improving their quality of life and experience.

Secondly, according to Ai Rui consulting and DDT data, at present, the younger generation of Chinese consumers are more concerned about the three aspects of high quality, high cost performance and design personality. This shows that the pursuit of personalized consumption has replaced the price as the main consideration of consumers at this stage.

03

Intelligent deep integration

Although the technology is relatively backward from the industry as a whole, more and more advanced intelligent devices have been developed and imported, and the domestic textile industry has developed rapidly in the development of intellectualization.

For example, the China Textile Information Center and the national textile product development center rely on the CNCS color system, adopt the artificial intelligence visual recognition platform of the code long technology, carry on the research of fashion color; the cotton spinning intelligent production line, the automatic fully formed knitting production line, the printing and dyeing online inspection automatic distribution system, the chemical fiber automatic packaging, the clothing intelligent storage system and so on have been applied in the industry; the double speed enterprise has provided the 3D foot type scanner for its store; seven wolves install and promote the 3D fitting mirror in the store.

epilogue

Facing the profound changes in the development environment and situation of China's textile industry, relevant enterprises must actively grasp the trend of demand growth and consumption upgrading, make good use of the strategic opportunities of the new round of technological and industrial pformation, and push China's textile industry to move towards the middle and high end.

Facing the new pattern of global textile industry and trade, the international competition pressure of China's textile industry is increasing day by day.

At the same time, the requirements of China's ecological civilization construction will bring more environmental production pressure to printing and dyeing enterprises, promote energy saving and emission reduction in textile industry, and develop the task of pformation and upgrading of low-carbon, green and circular textile economy.