Tmall Adjusts Daily Sales And Daily Investment Standards.

In order to reduce the operating costs of businesses, Tmall merchants Marketing Center recently adjusted the business investment standards for daily sale and daily shopping.

The admission criteria will be adjusted to the same standard as the basic rules of Tmall merchants' marketing admittance.

The conditions of postal package are followed by the rules of postal package of "investment standard for marketing platform foundation".

The adjustment of this rule will come into effect in April 22nd.

According to the publicity content, Taobao (including flying pig market merchants) and flying pig international merchants still follow the previous rules: Shop access must support Taobao consumer protection services, and credit rating is more than one drill.

In the past six months, the DSP scores of the non virtual pactions of the shops were not less than three indicators, except for some types of shops. The proportion of physical pactions should be over 90%, and the store's existence should be more than 90 days.

If a shop has a dispute refund rate of nearly 30 days, it will be more than 5 times the average refund rate of the main business class, and the shop where the number of disputes refunds more than or equal to 3 shops in the past 30 days will limit its participation in marketing activities.

It is worth noting that if any shop violates the rules of the Taobao and the flying pig rules, the violation of the regulations governing the activities of the marketing platform will be handled according to the terms stipulated in the basic rules for investment promotion of the marketing platform.

The details of the changes are as follows:

Meanwhile, Tmall (including flying pig business) and Tmall international store no longer use the same rules as Taobao and flying pig international merchants.

Tmall (including flying pig business) and Tmall international shop investment conditions changed to comply with the Tmall merchants marketing access basic rules and not because of violation of the "marketing platform business management rules" has been punished within the penalty period.

In addition, the original mail delivery related provisions also need to follow the "marketing platform investment rules".