What Is The Future Of Sutra Apparel And Its Brand?

In May 27th, Guangzhou Suo Dian Garments Co., Ltd. (hereinafter referred to as "Suo Dian dress") quietly issued a letter to all suppliers.

The letter mentions that although Suo Dian clothing has been operated for more than ten years, the environmental impact market has been in the doldrums in recent years, and the competition in the garment industry is very intense. The company has failed in many twists and turns and is unable to reverse the situation, resulting in the fragmentation of the capital chain and the inability to continue operation.

Therefore, Suo Dian dress decided to formally close its business in May 27, 2019.

It is reported that Suo Dian dress was established in 1998, is a design, production, marketing as one of the fashionable women casual wear enterprises.

Despite the fact that Suo Dian clothing has been closed down, it is still responsible for its trustworthiness.

At the same time, Guangzhou Intel fashion dress Co., Ltd. Xi'an company (hereinafter referred to as "inter Xi'an") chose to walk off the way to end business, so that many years of painstaking efforts to destroy the brand image, it is to let more than 200 suppliers and nearly 2 thousand franchisees lose their blood.

On the afternoon of May 16th, the 15 floor of building 3, East Vanward City, Xi'an, was vacant in the office of Xi'an, and a group of dealers were sitting in the hall, discussing it badly.

It is understood that because the inter company suddenly cut off the supply, the dealer came to see the company responsible person has long been missing.

You know, the total amount involved is more than 200 million yuan, and thousands of direct victims are involved.

At the same time, in arrears of suppliers over 100 million yuan of loans, suspected of illegal possession and transfer of nearly 100 million yuan franchisee "deposit", "business refunds (back)", inter headquarters in Guangzhou also closed.

In fact, the domestic apparel industry hit bottom in 2016, began to pick up in 2017, and continued the recovery trend in 2018.

According to the relevant data released by the National Bureau of statistics, in 2018, the garment enterprises above Designated Size completed 22 billion 274 million garment production, down 3.37% from the same period last year, down 0.75 percentage points from the same period last year.

Facing the complicated and changeable international situation and the pressure of structural adjustment in China, the garment industry in China has maintained a relatively stable development trend. The domestic and foreign market has been stable, and the quality and efficiency have been steadily improved.

With the continuous upgrading of consumption, clothing industry has been in a state of Chaoyang in recent years.

With the increase of more than 20%, new products will be sold out when they are listed, and they will be closed from the market. What about you?