Morning Dragon New Development Of Differentiated Textiles Wins Market

Wujiang morning Dragon Rising Spin "Super Imitation cotton dyed fabric", developed by the Company Limited, has been favored by the market. At present, the fabric has sold over 150 million meters. It is learned that in recent years, Xinlong Xinsheng has adhered to the development route of differentiated textiles, avoiding homogenization competition with the industry and achieving better spanformation and development.

Xinlong New Sheng is China's ultra-fine high density outdoor fabric production base. The "super Imitation cotton dyed fabric" produced by the company is a good outdoor fabric with good sag and elasticity. In addition to these visible and touching advantages, the fabric has antibacterial, deodorant, hygroscopic, sweating, anti ultraviolet and cool skin sensation, said Shen Qianfeng, general manager of the company.

Shen Qianfeng said, "super Imitation cotton dyed fabric", as the name suggests, the material of the fabric is not "cotton", but polyester, which is endowed by special finishing process. chemical fiber Fabric sense of cotton and special functions. This fabric has been developed by the morning dragon research and development team for over a year, and is now highly competitive in the European and American markets. The fabric sells at about 18 yuan per meter, 3 times the regular product.

"The more we go to the higher end of the industry, the less our competitors are, the higher the gross profit is, and the core competitiveness of our enterprises is that we can only do what others can not do." This is the experience of Chen Long Xinsheng in many years of company management. After the financial crisis in 2008, when other companies were still wandering around, Chen lung decided to invest more in R & D and set foot in the new textile industry. Material Science In the field of R & D, the R & D center is set up. The influential experts in the industry are invited to be the director of R & D team. The combination of tangible products and intangible creativity is the perfect combination of the production of ultra-fine and high-density outdoor fabric products, the market for high-end products, the rapid upgrading of the industry and the winning of fierce competition.

Shen Qianfeng introduced that at present, the company can achieve "no starting point and quantity production" in new product development. The so-called "no starting point production", that is, regardless of the number of fabrics required by customers, even if only tens of meters, hundreds of meters of demand, the company can also achieve production. In addition, the development of new dragon products is also guided by the "37 ten" principle. Shen Qianfeng explained that the so-called "37 ten" principle, that is, "three days out of the axis, seven days of gray cloth, ten days of finished products", so that customers in time and quality are satisfied with the harvest.

"For the development of new fabric products, the company has always spared no expense and spare no effort." Shen Qianfeng said that the company devoted a certain proportion of its annual funds to R & D, and has invested 2 million 500 thousand yuan this year for new product development. "As long as new materials and technologies are available, the company will try to explore its industrialization, hoping to develop more scientific and technological content, and better meet market demand. fashion Fabric, through continuous innovation, promote the high quality development of the textile industry. He said. In addition to the continuous introduction of new fabrics, for more than 10 years, Chen long has also been specializing in the production and development of parachute cloth. Although parachute cloth sales have a stable source of customers, and the morning dragon has never ceased in innovative research and development, has been advancing with the times, and strive to innovate, and continue to invest in research and development, and strive to make parachute cloth strength and weight continue to decrease. In addition, the company is also carrying out scientific research in the area of graphene fabrics and eco-friendly fabrics, realizing diversified development.