How Can The Sales Promotion Activities Of The Qixi Festival Clothing Store Attract Popularity?

It's coming to Tanabata soon. How does your clothing store promote sales? It doesn't matter whether you want it or not. Now let's get started and do a good job of sales promotion. Sales promotion is the best way for a clothing store to rush its performance. If the sales promotion is well done, the performance will be doubled. So how can the sales promotion activities of the Seventh Festival clothing store attract people's popularity?

First, the production of promotion plan.

Generally speaking, a basic promotion plan should include the following items at least.

Foreword: mainly refers to simple market background analysis, market dynamics and so on.

Promotion time: generally it is arranged before a specific holiday day, mainly considering the factors such as weekend and holiday length, etc., and according to the size of promotion expenses, the cycle of activities is arranged flexibly.

　 Promotion place: terminal business's own terminal store

Sales goal: always do things with goals. Sales promotion is definitely a prediction purpose. What kind of results do terminal promotions want to achieve in order to increase sales or to curb competitors? This must be emphasized when making plans.

Sales promotion theme: the theme is the key and core that should be expressed in promotional activities, so that promotional activities can be effectively spread. The theme should be concise and concise, which can effectively attract consumers and facilitate publicity.

Promotion content: This is the core part of promotion. What is the specific content of this promotion activity and what method is adopted? It must be clearly described in the plan.

Implementation steps: such as the display method of gifts, promotion of POP display methods, etc., in detail, you can also create a calendar, arrange the production cycle of gifts, etc., so as to carry out promotional activities in a timely manner.

　 Two. Types and ways of promotion activities

There are many ways to promote sales, such as buying gifts, discounts, joint promotions, thematic promotions, on-the-spot try, consumption scorecards, cash return, limited time rush, community promotion, special price promotion, and so on. These promotional activities have their own advantages and disadvantages. How to use these promotional methods flexibly depends on many factors such as local consumption environment, customs and habits.

　 Three. Implementation of promotional activities

The implementation of sales promotion is very critical. Different execution of the same store is really different. It would be better if there were some advertising matches. When implementing sales promotion, the shopkeepers should have a systematic division of labor for the executive personnel. Only when each staff member has clear functions can the sales promotion be arranged in an orderly way. Otherwise, if people encounter more people and the management is chaotic, the sales promotion effect will be greatly discounted, and the expected goal can not be achieved.

Take action and decorate our shop with enough romance, put some pink and purple balloons, some flowers and other objects in the shop. To determine the tone of "love" and "honey love", with a soft lighting design, there will be many people coming.