Another Look At The Costumes And The Family Of Versace, A Member Of The Versace Family.

Last week, under the attack of Lech Ma Tai, the clothing industry continued to be dynamic. What are the major events in the clothing industry last week?

Major domestic events: 11 5~8 month, August

　 CABBEEN's revenue in the first half of the year exceeded 500 million profits, up 0.8% to 110 million over the same period last year.

In the afternoon of August 5th, CABBEEN apparel Co., Ltd. (hereinafter referred to as CABBEEN) released its medium-term results in 2019.

In the 6 months ending June 30th, CABBEEN realized a profit of about 560 million yuan, an increase of 0.3% over the same period last year. The operating profit was 160 million yuan, a decrease of 5.5% compared with the same period last year, and the operating profit rate was 28.7%, due to the increase in promotion and other operating expenses, while the impact was partially offset by an increase of 22 billion 200 million yuan in government subsidy income. The profit for the period was 110 million yuan, up 0.8% over the same period last year, and remained stable compared with the same period last year.

　 Zhongfu said: In the first half, CABBEEN's total retail revenue decreased by 8.3% compared with the same period in 2018. The decrease was mainly due to the weak consumer confidence and the exceptionally warm weather in the first quarter of 2019. During the period, the retail revenue and the same store sales volume of the group's retail stores decreased by 12.5% and 13% respectively compared with the same period in 2018. The retail revenue generated by online stores increased by 14% to 243 million 700 thousand yuan over the same period.

Nearly 70% of the stake held by the controlling shareholder is frozen.

On the night of August 2nd, Hongkong announced that the frozen shares accounted for 67.86% of the total share capital of the company's controlling shareholder.

　　 Zhongfu said: According to the notice, in the case of disputes between Central Plains Trust Co., Ltd., Lin Tianfu, noble bird Investment Co., Ltd. and the loan agreement of the noble bird group, 324 million 852 thousand and 300 shares of tradable shares and fruits of the company held by the Fujian bird group have been frozen by the Division of the intermediate people's Court of Quanzhou, Fujian province and waiting for a freeze (of which 286 million 525 thousand and 300 shares are waiting for a freeze), and the freeze period is from July 31, 2022 to July 31, 2022.

Modern avenue for sale of headquarters building valuation reduced by 545 million

In October of last year, modern Avenue (002656, SZ) issued a reorganization plan to sell assets such as the headquarters building that had not been relocated for a long time. At that time, the company was the controlling shareholder of Ruifeng group. However, the restructuring was aborted in the short term.

According to the announcement of the evening of morden Avenue in the evening of August 7th, it once again played an abacus for the sale of the headquarters building, which is the Guangzhou Jian Kang Sports Culture Development Co., Ltd. under the Guangzhou economic and Technological Development Zone Administrative Committee.

　 Zhongfu said: Statistics show that in 2018, the net profit of modern Avenue was only 27 million 854 thousand and 700 yuan; in the first quarter of this year, the net profit of the company was 37 million 559 thousand and 300 yuan. If the transaction can be successfully completed, the performance of the company will be improved to a certain extent. However, due to the approval of the shareholders' meeting, it is still uncertain whether the profits will be included in the 2019 profit.

It is a matter of consideration to add another brand to the brand.

He continued to attack the high fashion brand group, adding another member to the multi brand matrix.

In the evening of August 7th, the Shenzhen song's Limited by Share Ltd (hereinafter referred to as: Self-Portrait) issued the "external investment bulletin", which showed that the joint venture agreement signed by George and the St. Paul's Intellectual Property Ltd (hereinafter referred to as St P Qi) was planned to establish joint ventures in Shenzhen, Guangdong. The joint venture owned the ownership of the "self-portrait" brand in the mainland of China, thus operating the "brand" brand in mainland China.

　　 Zhongfu said: The four luxury brands purchased by the company are well-known in the international market. EdHardy, EdHardy, IRO, Vivienne, and Jean-PaulKnott have their own brand design style, market position and audience groups.

　　 International events: August 5~8 11

Rainy weather, Japanese UNIQLO sales plummeted 10% in July

Japan's local market sales of Uniqlo UNIQLO continued to fluctuate.

In July, the same store sales with online sales fell by 10% year-on-year. Brand parent FastRetailingCo.Ltd. (9983.T) express group explained that "non seasonal cool weather runs through the whole month", thus reducing the demand for summer wear. The number of customers increased by 5.6% during the period, but the price of customers decreased by 2.7% compared with the same period last year.

　　 Zhongfu said: Uniqlo UNIQLO's performance in July completely reversed the surprise of June, thanks to the annual promotion campaign "Uniqlo birth Thanksgiving Day" moved from May to June, and sales in the same store surged 27.3% last month. By the end of July, the first 11 months of the fiscal year saw a slight increase in the same store sales in Japan, while 6.2% in the 2018 fiscal year. The growth rate in the same year was 2018.

Another troubled UK high street brand: JackWills

SportsDirectInternationalPlc, Britain's largest sports retailer, said on Monday that it bought a troubled British lifestyle brand JackWills at a price of 12 million 750 thousand, including all its stock and distribution centers in the UK and Ireland, and 100 stores and employees in SportsDirect.

　　 Zhongfu said: It has been reported that EdinburghWoollenMillGroup's owner, High Street Tycoon PhilipDay, is also interested in acquiring JackWills, and eventually let SportsDirect's owner, the British billionaire MikeAshley, take the lead again. A year ago, MikeAshley also grabbed PhilipDay before buying the HouseofFraser of the old department store.

Can Levi's Levi's withdraw production from China and relieve pressure?

In August 5, 2019, according to Reuters, Levi's CEO ChipBergh said in an interview that Levi's (LeviStrauss&Co.) has been moving production out of China due to the uncertainty of tariffs on Chinese imports.

　　 Zhongfu said: Levi's said that only 1% or 2% of Levi's products sold in the United States were made in China, and 16% this year ago, the proportion is decreasing. For its reason, Levi's said recently that the United States used tariffs as a tool for terms of trade. Apart from clothing, the new tariff also involves consumer products such as electronic products and toys.

Being sold to the strongest growth in history, what did sports brand Puma do?

Some are in deep mire, and some are out of the cold winter.

Puma is obviously the latter. The German sports brand recently announced its second quarter earnings, sales rose 16.9% to 1 billion 220 million euros, profits before interest tax depreciation and amortization rose 39% to 80 million euros, and net profits soared 59.7% to 49 million 700 thousand euros. Puma's clothing and footwear businesses were strong, respectively, by 23.6% and 15.4% respectively. Sales in the Asia Pacific market, including China, surged 21.6% to 315 million euros, while sales in the North American market rose 19.7% to 463 million euros.

　　 Zhongfu said: Looking at Puma's recent performance, the steadily rising revenue and profit margins are gradually dispying doubts about how long the market can burn Puma earlier. Facts have proved that, after the end of the Rihanna contract, Puma's stamina is full, which naturally benefits from the long tail effect of the star's blessing. But at a more macro market level, Puma obviously does more things intentionally or unintentionally.

Yang Mi announced the termination of the contract. Is Versace's road to China easy to go?

At the time of force China, Italy luxury Versace (Versace) was pushed onto the cusp.

Recently, some netizens were exposed on the Internet. Versace's T-shirt listed Hongkong and Macao as the state. After triggering the anger of netizens, Versace issued an apology in the early morning of August 11th in the official micro-blog, saying that the related products had been put under all channels in July 24th. However, the apology statement is only "micro-blog's special offer". As of press release, the reporters did not find any apology statements on Versace's foreign social media.

Yang Mi, the Chinese actress who just became the spokesperson of Versace in June 24th, announced on August 11th that she unilaterally terminated cooperation with the brand. It is reported that Yang Mi has issued a letter of "rescission of the agreement" to the Versace brand, and has ceased all cooperation with the Versace brand.

　　 Zhongfu said: At this stage, China has grown into an important market for global luxury goods, and the brand side is increasing the layout of the Chinese market. According to the "2018 China consumer goods market consumer digital behavior insight report" published in the past, the composite annual growth rate of China's personal luxury market will reach 6% by 2024. Chinese consumers will contribute 40% of the global luxury goods market, leading to 75% growth in the global market. Therefore, every move of luxury brands will affect the future development. "Versace should not deliberately stir up trouble. Such well-known brands generally do not take the initiative to involve themselves in disputes, but in the short term Versace's brand image in China is bound to be affected."