Shopping Guide Selling Skills Should Be Something That Should Not Be Done.

She is sure to have many excellent professional habits for the clothing super guide, which is the professional ethics of these costumes, making them the kings of a generation. Today, Xiaobian tells us specifically what you should do if you want to be a super shopping guide. What should we not do?

　 "What should be done"

1, we should know "welcome guests" and "send guests".

As a store's clothing guide, "welcome guests" and "send customers" are the most basic requirements. But in fact, many shopping guides can't do this. Especially when customers pay their bills, the shopping guide shows a strange smile, which makes guests uncomfortable. However, there are shopping guides to Xiaobian reaction. We treat customers very enthusiastically, just like hosting the emperor. But the customer still felt sick.

In fact, let teacher Lu said that this is the difference between professional and non professional, professional guide is a customer collocation division rather than eager to promote product salesmen. For consumers, whether they consume or not, we should be very professional and leave a good impression on customers.

　 2. Familiarity with fashion trends, product fabrics and selling points should be familiar with.

A lot of shopping guides think that as long as I can praise the customers from my heart (sister, you wear a special temperament, this is the most popular style this year), so that we can finish the sales. But this is not going to work now. The customers are very professional. They will get a lot of information about the fashion trend and match each season. Therefore, as a shop salesperson, if the professional knowledge of the product is not professional enough, it will also reduce the customer's recognition of brand professionalism. Therefore, as a sales person, we must be familiar with fashion trends, color trends, fabrics and selling points, and for a very good salesperson, it must be a fashion collocation teacher.

　 3, we should know how to dig deep customer needs.

When a customer enters a shop without buying any product, a good salesperson as a shop must have skills to master the basic information and requirements of the customer, otherwise the number of people entering the shop is invalid. For example, by capturing topics like customers' preferences, occupations, shopping needs and so on, even though salesmen recommend products that are unable to meet customer needs, such information is very helpful for shops and sales, and is part of data accumulation.

4, we should know some ideas and techniques for display.

As an excellent salesperson, we should have the ability to maintain the display effect, and adjust the display skills in emergency. For example, if we encounter sudden changes in temperature, or during the busy season of shops, or the shops will produce new products, salesmen can display and adjust according to the rules of brand display.

"The wrong thing"

1, we should not blame the other aspects of the bad sales.

For many shops, when sales can not be completed normally, they will find many other reasons: shops air conditioners are broken, too few passengers flow; products are not good / too expensive, customers do not like; display is not good, not attractive; model matching is not good, and many other objective reasons.

Of course, these objective reasons may exist for a long time, but as a salesperson, they should first find out the causes from the sales link, instead of complaining, and find reasons for negative sales with bad energy. Even when there are no customers entering the store, as sales, they can also sell scene drills or be familiar with goods matching training.

2, we should not be afraid of rejection.

Maybe your 10 promotion will bring 10 customer refuses, but as a good shop sales, strong psychology is very critical. Don't be afraid. More often you need to find ways to solve problems, such as selling your own problems. Is the tone not smooth? Or is your makeup not approachable? And so on, especially when customers encounter complaints, sales need to have the ability to solve problems.

　　 3, we should not speculate or slack off.

Many salespeople will abandon the passion and urgency of sales at the end of the month. In fact, they are also worried that the task pressure will be heavier next month after the task is over fulfilled. Such a phenomenon is very common. On the surface, they have not lost anything, but in fact, your speculation and slack seem to have lost a few customers, but in the long run, these customers will be greatly reduced to the impression of shops or even brands, and they will lose long-term sales opportunities and reputation. Maybe once you disdain, they will tell their friends: "this brand service is very bad, do not go there." Therefore, all the pay will be a floating cloud. Speculation and slack will surely cause losses.

　 "Doing sales is not only selling products, but also selling yourself".

So, sales staff, please remember that the struggle at this moment is not for the sake of the present, but for the future. Clothing shopping guide should take away some "should" things, and the final income is still your own.