The Outlook For Apparel Retailing In The US Remains Promising.

Analysts continue to predict that the operating profit of the American Apparel and footwear industry will grow by 6-7% in 2019, with a sales growth rate of 4%-5%.

Following the very strong business performance in 2018, when earnings grew by more than 9.5% and sales grew by 6.5%, in 2016 and 2017, two of the most challenging years, their profits fell by -2.5% and -1.0% respectively.

Moody's Investors Service, the latest "US Retail & Apparel Quarterly Insights Q2" in the US retail and garment market, put forward the prospect and pointed out that the sales growth of American sportswear, track and field wear and jeans will continue to lead the global market in.

The sportswear and track and field garment manufacturers are benefiting from increased leisure activities and more active lifestyles, and international business will continue to play an increasingly important role in the sales growth projects of our rating bodies, the report said.

Its research focuses on the sale of garment enterprises through third parties, rather than the sale of private brand clothing retailers through its own retail channels.

Analysts also pointed out that after the downgrade and default rate soared in 2017, the US retail and garment industry continued to suffer a prolonged period of pain.

Mickey Chadha, vice president of Moody's, said: "after two years of unrest such as bankruptcies and defaults, the retail industry in the United States can stop breathing at last -- though earnings continue to be hard won."

Small retailers with high debt ratios are still likely to be downgraded in the coming months, while larger and healthier retailers will continue to seize the increased market share and improve credit conditions.

This will mean more pressure in the food chain. But even those companies with the highest ratings are trying to increase the US dollar, and Amazon and WAL-MART continue to launch a discount war to prove this point.

All this means that any change in the current stable US economy, or geopolitical or other unexpected disturbances, may make our retail industry more challenging to maintain its overall upward momentum.