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    Hai Lan Home, Seven Wolves And Other 11 Men's Clothing Listed Companies Reported PK, Who Is The Most Profitable?

    2019/9/18 10:06:00 0

    A SharesMen's ClothingListed CompaniesChina Daily

    At present, A Men's wear listed companies Two thousand and nineteen The annual reports have been released, and the reporters have arranged the above. Eleven As a whole, the performance report of men's wear listed companies shows that the performance of men's clothing listed companies shows a continuous good trend and continues to be a good trend since the first quarter. 
    Total revenue growth

    From the operating income of the above performance tables, 11 men's clothing enterprises have achieved positive growth in operating income year-on-year. Hinur achieved a high growth rate of 336.91%, while YOUNGOR and George White increased by 19.09% and 16.38% respectively. From the perspective of revenue, 11 other enterprises, except -0.55%, -1.97%, -2.06% and -0.72%, have achieved a positive growth in the other 7 companies. The sharp link increased by 26.02%.

    From the net profit attributable to the view, in addition to Busen shares, the 10 listed companies have realized net profit increase, of which Hai Lan's home is the most profitable and net profit is 2 billion 125 million.
    From the year-on-year net profit, net profit growth is slightly more complicated. The news birds and Hinur achieved the lead in growth and net profit increased by 183.49% and 341.18% respectively over the same period. To achieve double digit growth for YOUNGOR (36.16%), nine Mu Wang (23.69%), Busen (66.11%) and George Bai (34.93%), the remaining four enterprises: -8.42%, -14.77%, -40.69% and -52.97% increase profits. In especial Modern Avenue, net profit fell 40.69% year-on-year This is also closely related to its recent 34% shares being frozen by waiting for a freeze, bank accounts and frozen shares of real controllers.
    However, as a whole, the net profit of men's clothing listed companies increased by 7 compared with the same period last year. According to recent data from the National Bureau of statistics, In 2018, the per capita clothing consumption expenditure of the whole country was 1289 yuan, an increase of 4.1% over the same period, and the growth rate was 1.2% faster than that of the same period last year. In the same period, the per capita consumption expenditure of the residents increased by 6.2% in real terms, and the growth of daily necessities and services, transportation and communications, education, culture, entertainment and health care was much higher than that of clothing consumption. In 2018, the proportion of national average per capita clothing expenditure in consumer spending was 6.5%, down 0.3% from the previous year. As a result, the performance of men's wear listed companies has been improving continuously since the first quarter. This is also a pleasant sight for local men's clothing enterprises for a long time.
    Differentiation is more and more obvious.

    The difference between the women's wear listed enterprises is gradually narrowing. From the overall income and profits of the listed men's clothing, the gap of men's wear listed companies is still very large. Hai Lan's home business reported a revenue of 10 billion 720 million yuan and a net profit of 2 billion 125 million yuan. Far ahead of the men's clothing listed companies, however, the growth of a single big Hai Lan family is also slowing down, with little increase.

    Other men's clothing enterprises show the trend of continuous integration, differentiation and transformation.
    In recent years, the company has actively developed new brands with its own Incubator + investment and acquisition mode. Seven wolves clothing category revenue 1 billion 481 million yuan, an increase of 5.01% over the same period Information technology and service industry revenue of 10 million 291 thousand and 700 yuan, an increase of 152.66% over the same period. Seven wolves said that the second half of the year will continue to deepen the garment industry, consolidate and enhance profitability, while focusing on clothing related fashion and consumption areas, mining investment targets in line with the company's strategic objectives, to provide new blood for the company's future growth.
    As regards the growth of net profit in the first half of the year, it was reported that the HAZZYS brand continued to grow during the reporting period, and the brand of the wedding bird was developing steadily. Meanwhile, the government subsidy increased during the current period compared with the same period last year. In addition, the first half of the year Reported bird e-commerce sales revenue of 174 million yuan, an increase of 24.78% over the same period.
    In the first half of the year, the company's revenue growth was mainly due to the growth of Fun brand business and the merger of Ziozia brand revenue. Net profit growth is mainly due to the disposal of Limited by Share Ltd shares held by the financial and securities company during the reporting period.
    During the reporting period, the company focused on the red bean fashion brand style, launched red beans light suit, light jacket, light goose down, 3D high elastic pants and other products, continue to focus on men's clothing business. In addition, red bean revenue mainly comes from offline. In the first half of the year, Hong Kong shares sold 20 million 286 thousand yuan online, accounting for 17.11% of the total revenue, and sales of 98 million 297 thousand and 500 yuan under the line, accounting for 82.89% of the total revenue.
    Busen's revenue growth and profit margin growth can not be separated from its active layout and implementation of the new retail mode integrating online and offline to accelerate the strategic layout of fashion apparel industry layout. The company invested 7 million 971 thousand and 500 yuan in 2018 to invest in Suqian Jingdong home culture media Co., Ltd. After the completion of the investment, it owns 54.71% of Suqian Jingdong. Work together with Jingdong to create a Busen Jingdong fashion life experience Museum, trying to work with Jingdong in supply chain and products, inventory and goods. Effective integration in the field of things. At the same time, the company invested in fast cloud technology to expand the social networking business. Create diversified sales channels; Invest 20 million yuan to get Mccauley 10% stake. Taking offline retail terminal as a breakthrough, speed up industrial integration capability.
    For the first half of the year's revenue growth, the modern Avenue said that the main business of the company's incense agent brand and Wuhan Yue ran heart Internet industry's business revenue has achieved rapid growth. Incense products (agent brand) industry revenue 81 million 387 thousand and 700 yuan, an increase of 106.02% over the same period. Wuhan Yuet ran Internet industry revenue of 225 million yuan, an increase of 129.32% over the same period last year.

    In short, under the background of economic slowdown and the acceleration of capital competition in garment industry, the biggest development theme of local men's clothing listed companies will be transformation and upgrading in the future. As the development focus and direction of development of each group are different, the development strategy and tactics are different. The strategic adjustment of men's clothing enterprises will continue to deepen, and the differentiation of men's clothing enterprises will become more obvious.

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