Speed Up Internationalization And Strategic Cooperation Between Ctrip And Azerbaijan Tourism Bureau

On September 20th, the official announcement was finally launched on Audemars Pigeut's listing. Recently, Audemars Pigeut issued a statement on its official website announcing that it plans to go public next year. The statement did not disclose other details about listing. However, there is news that Audemars Pigeut will welcome or take a direct listing method to save millions of dollars in underwriting fees.

This year, Lyft, Uber and other shared travel companies have landed in the capital market, but the two companies haven't performed well since they were listed. In September 3rd, Lyft experienced a sharp decline, closing down 7.2% to 45.42 dollars. On the first day of the day, it closed down 5.7% to 30.70 dollars, both of which hit a lower closing price in history. And shared office giant WeWork has also postponed its IPO time.

As a result, Audemars Pigeut, the leader of the shared housing industry, is also worried about some of the industry's concerns that it will embark on the footsteps of Lyft and Uber.

Or in order to enhance investor confidence, Audemars Pigeut has recently demonstrated the company's good momentum of development. According to Reuters's recent report, as of September 15th, Audemars Pigeut received more than $80 billion from the landlord through sharing housing and space on the platform. As of June 1st, the short term rental tax collected by Audemars Pigeut was more than $1 billion 600 million. In the two quarter of this year, Audemars Pigeut's revenue exceeded $1 billion, which was second times more than 10 in its quarterly revenue over the past 10 years.

In addition, prior to August 10th, Audemars Pigeut also announced that its global single night occupancy exceeded 4 million, creating a higher single night occupancy record since the platform was established. At present, the company has more than 6 million housing sources worldwide, covering more than 10 000 cities worldwide.

These data are inseparable from a series of takeover and expansion initiatives Audemars Pigeut welcomes. This year, Epeyoung has acquired Denmark's venue to book a start-up company Gaest, a hotel reservation service platform HotelTonight, and a US based apartment service platform Urbandoor. Obviously, the acquisition of these enterprises will not only help increase Audemars Pigeut's inventory supply, but also improve its valuation and pricing.

However, although Audemars Pigeut has a good growth in scale, its capacity in housing management needs to be improved. In April this year, Audemars Pigeut was greet with a "candid camera" incident at a private home in Ireland. Visitors from New Zealand found hidden cameras in Audemars Pigeut's welcoming homestay.

A month later, some consumers broke the news on the Internet. In a Audemars Pigeut welcoming home in Qingdao, Shandong, they found that there were cameras and memory cards in the wireless router, and the shooting direction was right in the bedroom. Prior to that, Audemars Pigeut's welcome to its home hostel houses has been exposed to many "candid events".

Although the "candid camera" incident occurred, Audemars Pigeut welcomed all sides said it would launch an investigation, and gave the violators the corresponding penalties such as removing houses and sealing up accounts for a long time. But repeatedly involved in such negative storms, to some extent, it also reveals the loopholes in platform monitoring and management.

In addition, the media visited the consumer complaints platform such as black cat complaints and complaints, and found that Audemars Pigeut was facing complaints from many consumers. Among them, there were 44 complaints and 603 complaints on black cats. The reasons for the complaint include delay in refund, health problems, and inadequate service.

Obviously, whether it is candid or health problems, it will have an impact on the image of Audemars Pigeut. Once an Internet platform is labeled negative by public opinion, its image in the minds of consumers will be hard to reverse. In the future, Audemars Pigeut will also need to improve its service capability, so as not to let the short service level become a "stumbling block" for landing in the capital market.