"Lining Cup" China Fashion Fashion Design Competition Officially Started

The sports industry is undoubtedly the hottest draught now. With the publication of various favorable policies for building sports power and developing sports industry since the beginning of this year, especially in the outline of sports power construction, it is pointed out that the sports industry will become a pillar industry of the national economy, which means that the sports industry in China will open a new round of growth.

　　 And the improvement of people's living standard, health awareness and sports consciousness has accelerated the growth of sports consumption demand in recent years. The industry forecasts that by 2025, the total output of China's sports industry will exceed 5 trillion yuan, but the per capita sports consumption in China is only 1/10 of that in developed countries.

　　 In accordance with the trend of sports market development and digging the potential of young consumption, in September 25th, it was co sponsored by the China Textile Industry Federation, the China Knitting Industry Association, the China Textile Promotion Association of International Trade Promotion Committee, and the Qingshan Lake District People's Government of Nanchang City, Jiangxi province. Lining (China) Sporting Goods Co., Ltd. "Awakening of national tide" Thematic "Lining Cup" China fashion sportswear design competition The PH VALUE2019 China International Knitting (autumn and Winter Fair) was officially launched in Shanghai. 　

　　 Yang Jizhao, vice president of China Textile Industry Federation, President of China knitwear industry association, deputy director of China Textile Industry Federation marketing department, Qu Jing, vice president of China knitted Industrial Association, Qin Run Ming, deputy head of the people's Government of Qingshan Lake District, Nanchang, Jiangxi, Hu Jianyong, Secretary of the Party Working Committee of Qingshan Lake high tech Industrial Park, Liao Bin, vice president Liao Bin of China Sports Products Co., Ltd., attended the event.

　　 Yang Jizhao, vice president of China Textile Industry Federation and President of China Knitting Industry Association In his speech, he pointed out that in recent years, the main body of market consumption is becoming younger and younger, and the fashionable and personalized fashion dress is favored by the consumers who are represented by "85 after" and "post-90s" young consumers, which has led to great changes in the consumption pattern of the entire textile and garment industry. At the same time, with the concept of sports and fitness deeply rooted in the hearts of the people, professional sportswear market has become the battleground of many clothing brands. Especially when the government calls for national fitness and the coming winter Olympics in Beijing in 2022, fashion and sports functions will become the next blue ocean for the textile and garment industry.

　　 He said that in line with the common vision of cultivating the design force for the industry and promoting the further improvement of China's sportswear design level, the China knitwear industry association and the Qingshan Lake District People's government and Lining (China) Sporting Goods Co., Ltd. jointly held the "Lining Cup" Chinese fashion sportswear design competition, aiming to tap the potential of the industry's creative market, seek new trends in sports, design new forces, attract young designers and consumers to pay attention to the industry, and fashion activities to achieve the unity of the brand and the market.

　　 As the sponsor of the event, Qin Runming, vice governor of Qingshan Lake District, Nanchang, Jiangxi In his speech, the first "Lining Cup" Chinese fashion costume design competition organically combines traditional industries with fashion economy, strives to enhance the design ability and level of knitted apparel industry in Qingshan Lake area, and promotes the improvement of the design level of fashion sportswear in China. It also provides an opportunity for the designers to display their talents, so as to build a good platform for the apparel industry to display products, capture business opportunities and win win cooperation.

　　 It is understood that the Qingshan Lake area is known as "beautiful space, bird paradise and human paradise". With the advantages of ecology and convenient transportation, in 2018, the total value of the whole region was 56 billion 274 million yuan, of which the modern textile industry is a pillar industry in the region. It has been awarded "national knitted garment city", "national textile and garment industry base" and "national textile and clothing creative design pilot park". At present, there are more than 2000 knitted garment enterprises in the region, employing over 10 people, producing over 1 billion garments annually and exceeding 40 billion yuan in output value.

　　 Lining has been named the first China fashion sportswear competition. according to Lining, vice president of sporting goods Co., Ltd., Liao Bin Introduction, "the Chinese trend" has always been the goal pursued by Chinese enterprises. In order to make Chinese brands more visible on the international stage, Lining has been pursuing in the "trend" field in recent years. He has been on the international stage such as New York and Paris fashion week, so that the Lining brand in the original "50 after" and "60 after" memories is also sought after by more "after 90" and "00 later". Behind this is not only Lining's accurate control of the trend of the movement, but also the awakening of the new round of national tide.

　　 At the scene, we are grateful for the support of many excellent enterprises in this Lining cup competition. Guangdong Hao Xin Industrial Co., Ltd., Shanghai Jin Yi Intelligent Technology Co., Ltd., Shanghai AI Gu knitwear and Textile Co., Ltd., Shanghai AI Zun Dress Design Co., Ltd., Zhejiang Jiaming dyeing and finishing Co., Ltd., shisan Nu group Limited by Share Ltd, Jiangyin Hengliang Textile Co., Ltd., Jiangsu bead Garment Group Co., Ltd. and Shanghai Jialin Jie textile Limited by Share Ltd The nine enterprises received the certificate of competition support unit. The certificate was issued by Qu Jing, vice director of the marketing department of China Textile Industry Federation, vice president of China knitted Industrial Association, and vice governor Qin Runming of Qingshan Lake District, Nanchang, Jiangxi. 　

　　 As an enterprise representative, Sun Yiren, chairman of Shanghai AI Gu Textile Co., Ltd. As a manufacturing company, it has made many years of OEM for foreign famous sports brands for many years. Today, it is a dream and proudly enterprise for the production of the top sports products in China. In the future, it will help local sports brands to climb to the top of the world with high quality and high level of ingenuity.

　　 It is reported that with the theme of "National Awakening" as the theme, the "Lining Cup" Chinese fashion clothing design competition will be launched after more than 200 colleges and independent designers in March. The final will be presented at the China International Knitting (Chun Xia) Expo site next year. At that time, the 15 finalists will compete for gold, silver and bronze medals, and the winners will be given close contact with Li Ning Co.

　　 After the launching ceremony of the competition, the exhibition of Jiangxi Qingshan Lake knitted apparel brand, with the theme of "ingenuity, design and real self", attracted many spectators to come to watch.