Dialogue Between Mongolia Elements And The World: Mongolian Elements First Ascended China International Fashion Week

Recently, 2020 spring and summer series China International Fashion Week Grand opening. Among them, the Mongolian elements team joined hands with the the Inner Mongolia Autonomous Region women's Federation to hold the prairie embroidered dream and women's ingenuity. Shi Shangxiu, Inner Mongolia, the national costume of Mongol "On the fashion week. Mongolian costume inheritance This is the first time that Mongolian element brand has entered the stage of China International Fashion week.

Na Renhua, the founder of Mongolian brand, and vice president of the Inner Mongolia Autonomous Region women's Federation, described the culture and the profound culture behind Mongolian traditional costume.

　　 Telling the story of inheritance with the heart of a craftsman

The costumes show a preface to the video story of Mongolia old people dressed in traditional costumes. With the exquisite and exquisite Mongolian costumes, the costumes are perfectly restored with more than 120 sets of costumes, displaying the details of Mongolia elements and showing the application of traditional elements in contemporary fashion.

Every detail and process behind Mongolian costume and clothing has its cultural connotation and interpretation. For thousands of years, we have inherited and developed our national culture from generation to generation with costumes and costumes. Na Renhua said, "what we are telling is a story of inheritance."

During the performance, Na Renhua invited 5 Mongolian heritage writers, with an average age of 60 years or more. In addition, most of the models were Mongolian local models and even local herdsmen. "Though not professional, I think they are the most aware of Mongolia culture, the most profound understanding of Mongolia's clothing structure and the deep meaning behind it, and the most original people who can show Mongolia elements. Without their insistence, these outstanding intangible cultural heritage can not be passed on to the present. Na Renhua said.

Na Renhua has been engaged in the research of Mongolian traditional costume structure for eighteen years. During the past eighteen years, she visited many tribes and met many old people who quietly inherited traditional culture. "They do not ask for rewards, do not ask for gains or losses, just want to pass on our Mongolian culture, only to leave the best things to future generations. I was deeply moved by this spirit. Na Renhua said, "the spirit of the craftsmen is to persist in doing only one thing in his life. We will also use this ingenuity to tell the story of inheritance.

　　 Must live.

It is not easy to make a competitive national clothing brand. How to accurately grasp the market demand, make full use of national element symbols to express the national dress culture accurately, get the respect and recognition of consumers, and constantly improve the market share of products, these are the challenges that Na Renhua and other national costume culture inheritors need to deal with. The the Inner Mongolia Autonomous Region women's Federation, based on the fact that most women practitioners in the national costume industry are in the majority, closely relies on female leaders. By promoting the elements, fashion, lifestyle and industrialization of ethnic costumes, it helps them build exchanges and cooperation and display sales platforms, and promotes problems such as brand cultivation, skills upgrading, market awareness, and so on. In this way, more women start their own businesses and get rid of poverty and increase income. In 2018, the implementation of the "Rose action plan" was launched. Na Renhua, the leader of national costume enterprises, has responded positively to the "plan of action" and insisted on building up his own brand and constantly making efforts to push the national costume brand to a larger stage.

"We can not leave excellent traditional culture in museums. Only by applying these valuable intangible cultural heritage to life can we better preserve, inherit and develop them." Na Renhua said. This is also one of the original intentions of her creation of Mongolian elements. Therefore, in this fashion show, Mongolian elements have joined many sets of clothes that can be worn in daily life, and apply Mongolia elements to different styles of clothing, so that traditional culture can be presented to the world in a new way of expression.

　　 Accurate inheritance: let the world see the nation

Inner Mongolia issued the local standard of Mongolian costume in 2012, which provided a basis for standardizing the production and use of Mongolian traditional costumes, opened up a new way for the protection and inheritance of national culture, and laid the foundation for the innovative development of ethnic costumes. Over the years, Na Renhua has led the Mongolian element team to insist on on-the-spot investigation and visit to accumulate the most primitive and accurate data of clothing culture, and has done a lot of work for improving the original data of Mongolian costume.

"Innovation is not a random creation but accumulating a large amount of raw data and accurately understanding the creation on the basis of primitive elements." Na Renhua said, "insisting on the original data is unchanged, and carrying out accurate inheritance is the foundation for protecting traditional culture, and is also the basis for inheritance and innovation." Therefore, the traditional costumes displayed in the show strictly restored the Mongolian tradition according to the original data and did not let go of every little detail. Mongol elements practiced the spirit of the inheritor.

Like many other inheritors, it is Na Renhua's goal to push the national culture to the world. She believes that it is difficult to achieve the goal of disseminating national culture by relying only on one side. "We must first do our job well, and then we will attract high-quality designers, operators and producers to cooperate with us to push the national culture onto the world stage." "The first step we need to do is to let the world see what our national dress is like," she said.

The earth, the blue sky, the hearts of the Mongols

The beautiful fashion show is made up of black, blue, and red tailored clothes. According to Na Renhua, the three colors represent the heart of the earth, the blue sky and the Mongols. "The young inheritors who take the initiative to help, regardless of the remuneration, in order to save money for the team, adhere to the elderly inheritors who perform by train and bus, and the whole team worked hard and diligently, they let me see the enthusiasm of Inner Mongolia folk artisans to carry forward the national costume culture." Na Renhua said with emotion, "this event can be successfully completed, and the party committees and governments at all levels attach great importance to it. We cannot do without the strong support of the women's federations. In July this year, general secretary Xi Jinping inspected in Inner Mongolia, pointed out that we should attach importance to the protection and inheritance of ethnic minorities' culture. As a well-known ethnic dress and adornment enterprise in the region, Mongolia elements will firmly establish the sense of the Chinese nation community, persist in the common progress and common prosperity and development of all ethnic groups, inherit the ingenuity of the national costume culture and actively promote the innovative development of national costume and dress. I will also play a better role in bringing the national dress leader into full play, and try our best to drive more women and sisters to start their own businesses and get rid of poverty and increase their income.

Han Yunxiang, Vice Minister of Propaganda Department of the Inner Mongolia Autonomous Region Party committee, Liang Shuqin, vice chairman of the Inner Mongolia Autonomous Region women's Federation, and related comrades of the National Women's Federation Development Department, Beijing women's Federation and the Inner Mongolia Autonomous Region Wen Li hall attended the event.