Lok Textile: Untiring Innovation Is The Prerequisite For All Development.

"Innovation" has become an unswerving development strategy for the textile industry and enterprises. More and more textile entrepreneurs with long-term vision will take innovation as the top priority. Recently, 2019 national excellent textile entrepreneur selection results announced, Zhong Ming, chairman of Jiangsu Yixing loqi Textile Group Co., Ltd., a reporter, interviewed reporters at the prize presentation site. He talked about the experience of the enterprise in the three aspects of product innovation, service innovation and management innovation.


Product innovation, the cornerstone of enterprise development


Located in the Taihu coast, Yixing Lok Qi Textile Group, which includes Yixing Xinle Kei textile printing and dyeing Co., Ltd., Yixing lowei denim Co., Ltd., Lok Textile Industrial (Wuxi) Co., Ltd., Baosheng garments (Kampuchea) Garments Co., Ltd. and other core enterprises, is the vice president of the national textile printing and dyeing industry association, and the leading enterprise of China printing and dyeing Association. It mainly produces all kinds of multi-functional high quality casual fabrics, such as high elastic multi fiber blended, khaki, denim, corduroy, linen, printed cloth and so on.


Zhen Zhongming said that product innovation is a solid foundation for enterprises to ensure steady growth and long-term development. Loki has introduced eight production lines and various inspection and testing instruments from key equipment in Germany, Belgium, Italy, Switzerland and the United States. It has laid a high quality hardware foundation for product research and development. At the same time, it has invested continuously in product research and development, developing more than 300 new products every year, and has obtained 5 invention patents, 12 utility models patents, 5 provincial high-tech products and more than 400 appearance patents.


At the same time, Lok textile insists on total quality management, implements brand strategy, and actively implements innovation, creation and excellence mechanism. It always puts the best product quality and customer needs in the first place. Therefore, it has been recognized by many fashion brands and has become a long-term stable partner of dozens of brands such as Levis, Target, C&A, JCP, VF, HM, Martha, lingzhi and UNIQLO. It has good reputation and wide popularity in the domestic and foreign markets.


Under the guidance of the relentless product innovation concept, the company has established the Jiangsu textile printing and dyeing engineering technology research center and academician expert workstation. It has the first class laboratory qualification of Jiangsu province and the complete set of standard quality inspection equipment. It owns and trains a large number of technical backbone to engage in new product development, product quality detection and new technology application, so that Lok Qi printing and dyeing fabrics become the national export inspection free products and the famous brand products of Jiangsu province. Enterprises have gradually moved from order orientation to product oriented continuous product innovation development.


Zhen Zhong Ming also said that as a major printing and dyeing enterprise, energy conservation and environmental protection is a "multi win" matter. It not only plays a due social responsibility, but also improves the competitiveness of enterprises. At the same time, energy saving and emission reduction has also made more room for development for enterprises. He said that whether it is waste water treatment or waste gas treatment and reuse of water, the company has all reached the national emission standard, and has been continuously selected as the top ten enterprises in the national printing and dyeing industry. It has won many honorary titles such as "China's quality and integrity enterprise", "China's printing and dyeing industry energy saving and emission reduction excellent enterprise", "China's export quality and safety demonstration enterprise", "China textile brand culture innovation award", "China Textile and garment enterprise competitiveness 500 enterprises", "Jiangsu province high tech enterprise", "Jiangsu province's key cultivation and development of export brand enterprises", "Jiangsu famous brand products" and so on. And passed the ISO9001, ISO14001, OHSAS18001 system certification, Oeko-Tex Standard 100 eco textile certification, SA8000 social responsibility certificate, nano certification, OCS/RCS, GOTS organic certification, TESTED consumer goods green leaf logo certification, textile safety whitelist enterprises, energy system certification, low carbon certification, and actively implement 8S site management, the application of printing and dyeing production online collection system, to provide customers with strong quality assurance. The qualified rate of export commodity inspection has been 100% for many years, and has been exported to some enterprises.


Service innovation, market trend observer


No matter what kind of industry or enterprise, it is a decisive factor for the future development of enterprises to quickly adapt to customer needs and market changes. Especially today's textile enterprises, in the face of many uncertain factors such as the iteration of consumption upgrading and the changing circumstances of international trade, grasping and meeting the needs of the market and customers to create value for customers is the key to winning.


In this regard, Zhen Zhong Ming also said that from a customer perspective, timely understanding of market demand and innovative service concept is the main reason for the steady development of Lok Kei textile in the context of the environment is not optimistic. He said that after the Spring Festival this year, orders were greatly reduced, and enterprises promptly responded and adjusted strategies. Through in-depth visits and communication to upstream customers, we learned some difficulties and wait-and-see reasons for customers, including the uncertainty after Sino US trade friction. After that, enterprises demonstrated their attitude and position, through initiatives such as voluntarily giving profits and sharing risks, so that customers could feel sincerity and peace of mind. At the same time, with comprehensive strength and competitive products and fast, efficient and accurate services, they not only won the original orders, but also led to new orders, and all production lines were full since May.


Zhen Zhongming believes that textile products are just needed at any time. This is beyond doubt. The competitiveness of China's textile industry is comparable to that of other countries. First, the industrial chain is complete, at the same time, the production efficiency is high, the products are new and the quality is excellent. As long as the products are constantly updated, the nanny service customers and the advanced market demand are met, the enterprises will surely win an invincible position in the global market.


Speaking of the following response, Zhen Zhong Ming said, first of all, the rational layout of the enterprise's product sales market and indirect export will reduce the impact of Sino US trade friction on enterprises. At the same time, enterprises will further develop new European countries and huge domestic markets. In addition, they will continue to step up the market in green environmental protection products such as green recycled fibers, making products closer to consumers and making enterprises more competitive.


The driving force of management innovation and benign operation


For Zhen Zhong Ming, the management innovation of enterprises is what he has been doing since he took office. According to the relevant policies and the actual situation of enterprises, he persisted in reforming the internal management mechanism and technological innovation of the enterprises, and combining the requirements of production efficiency enhancement, energy saving and emission reduction and product diversification, and introducing joint venture and industry university research cooperation. In recent years, three rounds of technical transformation have been put into operation: the new technology of printing and dyeing is used to produce 60 million meters high quality water saving and low consumption printing and dyeing production line annually, and the annual production of 40 million yards of high-grade high elastic shrink proof cowboy production line, and the full implementation of lean management has injected strong vitality into building outstanding enterprises.


Zhen Zhongming believes that all the growth and development of enterprises has been strongly supported by governments and trade associations at all levels, and the driving force of management innovation is also indispensable. Management innovation makes employees more energetic and innovative. It extends more possibilities in technological innovation, equipment and technological transformation, environmental protection and so on. Next, he will continue to further promote management innovation through three aspects. First of all, the enterprises themselves must enhance their innovative ability, so that all employees can enhance the quality of their employees through the concept and method of comprehensive lean management, and promote the continuous improvement of production efficiency, product quality and enterprise efficiency. At the same time, we should take the lead in science and technology, promote the progressive application of digitalization, networking and intellectualization. Three, we should strengthen the self-learning and enhancement consciousness of senior leaders and middle managers, change the thinking mode and management concept, and enhance the overall leadership ability of enterprises.


Today, the cultural concept of vitality, brand, music and harmony has become the common aspiration of Lok Chi's reputation, and it supports and promotes the healthy and steady development of enterprises. Enterprises will not forget their minds, bear in mind their mission, strengthen and expand their enterprises, and be responsible for their employees, customers and society. At the same time, they will continue to create new achievements and contributions for the industry and local governments.