Artificial Fur Has Sprung Up. Why Is This Sheep Shearing Velvet Red?

To say which fabric is the most popular in the sheep shearing market this winter, it must be. "Stina" No matter what. This is from Ningbo Weiyi villi Co., Ltd. The original fabrics are loved by consumers as soon as they are put on the market.

As early as September this year, Ningbo Weiyi joined hands with Baoding to design the latest "Stina" clothing special show for sheep shearing in Paris, France. The latest fashion of the "Stina" fabric designed by Baoding is amazing, and it immediately caused a sensation. Wei Yi "Stina" A new style of complete and elegant form has been formed by a style and a refinement, reshaping the new trend of 2020 autumn and winter women's wear fabrics.

Online and offline sales are hot.

As a category of sheep shearing, the whole wool is made of the best quality, fine, soft and warm Merino wool from Australia. It has 100% wool ingredients, excellent texture, light weight and warmth. " Stina's fabric is divided into three types: wool, wool blended and all polyester. 。 The main features are soft handle, light weight, light clothing and comfortable clothing. 。 " Yu Wanjun, chairman of Ningbo Weiyi Plush Co., Ltd. Introduction.

A sheep shearing dealer in Haining Leather City Said: The new type of sheep shearing is a new type of sheep shearing. Its high fiber density, high quality warmth and unique processing technology give this winter sheep shearing and innovation. The sales volume is rising steadily. "He also introduced that" grain and sheep sheep shearing "is the" fragrant meat and potatoes "that has been extended since last year. On this year's purchasing trend, most of the fabrics are Ai Mei, Antarctic velvet, small grains, etc. the bright colors of khaki, powder, white and blue are outstanding. Compared with the simple and classic style of pure grain last year, the style is more fashionable and sense of design.

Customers of Zhang surnamed in leather city of Haining This winter, Stina can be regarded as a beautiful landscape. She held a short coat in her hand. "This jacket feels very good and has a texture. I tried it before, and I had a great sense of consistency and warmth, so I decided to buy it. "

Since the beginning of autumn, Stina has not only made a good sale under the line, but online sales are also unusually hot. A business leader selling Stina fabrics. Express: "Nowadays, consumers choose clothes to pay great attention to environmental protection. Stina caters to the needs of consumers. Moreover, the clothes made of Stina are light and comfortable, with no sense of gravity, and more importantly, good care, so the market acceptance is very high. "

Yu Wan Jun expressed satisfaction with Stina's market performance since the autumn. "Since the autumn, Stina's sales have been good. It is one of the main fabrics for autumn and winter this year. All wool, blends and all polyester Stina are eye-catching. "

Starting from consumer demand

In recent years, the emergence of sheep shearing has made artificial fur suddenly rise, and has taken many market share of animal fur. According to Yu Wanjun, Sheep scissors are made of cut wool and then processed into fabrics. Their products have the texture of real wool, and to a certain extent, avoid damage to animals. It is easy to dye in processing. In the past two years, there has been a blowout in the sheep shearing market.

"Our product development aims at different consumer demands and introduces products that adapt to the new competition. "Yu Wan Jun believes that as long as the product is better, more simulation and more comfortable, the market space can be very large. With continuous innovation and good quality, Weiyi's products have a high reputation at home and abroad, especially in foreign countries. People are more aware of environmental protection.

In particular, in the past two years, Weiyi has launched a number of sensational fabrics in the market, making consumers expect the fabric developed by Weiyi to continue to grow. When asked how to seize the psychological needs of consumers to develop new fabrics, Yu Wanjun told the China textile daily reporter: "The market is always the best development mentor, developing products that are suitable for the market and suitable for consumers. We need to carefully study the trend of demand and develop new products with various processes. For example, the development of Stina's product, we mainly consider the sheep shearing is generally more heavy, mainly winter clothing, and Stina is light and thin, suitable for autumn and winter wear, which, to a certain extent, also takes into account the needs of South market. "

Let all the poor men be happy.

Because the raw material of the fabric is wool, so it is closely related to the price trend of wool. In the past two years, the huge fluctuation of wool prices has made some manufacturers prohibit wool products. Yu Wanjun said: "China's wool market has dropped to a low level for a while, and has been developing at a high level. Sheared sheep, no matter how the demand grows, is a small minority of demand for wool. Now it can be said that it is the key minority. I think it is this crucial minority whose Sheng Heshuai affects all sensitive nerves. "

In the eyes of Yu Wan Jun, Early wool prices plummeted with demand, before a period of time, the soaring price of wool is actually related to Stina. Stina began to push consumers in the international market in late August, and was quickly accepted by consumers. The surge in demand led to a sharp rise in the price of 66 or 70 Merino wool. Yu Wanjun said: "The demand for Stina fabrics has suddenly burst, and the price of fine wool has been uplifted for some time. "

Yu Wanjun believes that the sharp rise and fall of wool prices will be a normal situation. "We keep enough enthusiasm and energy to develop new products, believing that after spring is still spring. I hope China's sheep shearing products will bring a ray of sunshine and a spring breeze to the dull wool market. "

For the next development, Yu Wanjun said, In the future, we should strengthen cooperation with the upstream and downstream, and make better products through cooperation of raw materials and brand clothing. "The global temperature is getting warmer. The next research and development emphasis is on lightweight fabrics, which are lightweight and emulation." Yu Wanjun said.