Last Month, This Month Fell, Down Jacket Prices Plunged.
Yesterday, reporters in Yuzhong District, Chaotianmen, Dasheng, Dasheng and other shopping malls saw that almost every down jacket shop's clothes were on sale, and down to 100 to 300 yuan a down suit was everywhere, which contrasts sharply with two thousand or three thousand yuan last month.
What happened? Reporters interviewed.
Prices generally rose last month.
From hundreds of dollars to tens of thousands of yuan, many people found that the price of down jacket this year is much higher than in previous years.
A month ago, Ms. sun looked at a down coats in the shopping mall, fitting it very well, and liked this version and style very much. But when I looked at the price, I was shocked. It was 3580 yuan.
She hesitated, but she still held back. She took the brand and model of the dress in the fitting room, ready to see it online. Do not see, do not know, a look scared, unwittingly raised the price. Tmall, vip.com, Jingdong and other platforms, online selling price down to 1000 to 3000 yuan can be found everywhere.
Take Bosideng brand Tmall flagship store as an example. Last year, the average sale price of down garments was 700 to 800 yuan, and the average price last month was 1100 to 1200 yuan.
The rising cost of manpower is the main reason.
Oman Till, the founder of Chongqing Chongqing clothing association and the founder of Qu Lunchuan brand, admitted that the price of down garments in November was not related to the cost of down products.
Qu Lunchuan introduced that the cost of down this year has not risen.
On the contrary, it has declined. Last year, a ton of national standard 90 velvet, their purchase price is 400 thousand yuan, this year is 260 thousand yuan, fox hair and mink hair prices are lower than last year. The reason for the rising price of the down garment in November is mainly due to the rise in labor costs.
According to Qu Lunchuan, as far as they know, October is not too cold. Orders for down eiderwear manufacturers are very few. Many down jacket workers leave on vacation. By November, when the cold air came, orders came, but workers could not be found to work. Only by giving workers a wage increase, the cost of a down garment increased by 15% over last year.
The Spring Festival is early.
December was originally the peak season for the sale of winter clothing such as down garments and cotton clothes, but there was a high diving situation in the down jacket, and there were discounts everywhere. Many people who bought the down jacket in advance expressed regret and bought it early.
"The Spring Festival is coming early this year. When the new year's Spring Festival is over, the weather will gradually warm up, and the rest of the down garments must be cleared up quickly." A down garment dealer in the shopping mall of Tai Zheng said that they had a black feather garment with a medium price of 1680 yuan before the wholesale price of $300. Now they are able to keep the goods in good condition.
Those who have already bought their hands feel that they have suffered losses, and those who have not bought hold the last chance to make use of the cold weather to wear and open the purchasing mode. Reporters at a number of clothing stores in Chaotianmen saw that some people even bought several down coats once.
"Store it and wear it later." A customer carrying a few down garments said.
Source: Xu Ju, Chinese and new longitude and latitude Author:
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