Building The Fashion Highland Of Guangdong, Hong Kong And Macao Bay Area

Bearing the mission of "greater beauty Bay area, linking the world", with the awarding of major awards in the 4th China college student fashion model competition and award ceremony, the 5th China (Shenzhen) International Fashion Festival successfully concluded in Dalang fashion town on the evening of December 29, 2019. Thousands of industry elites from many countries and regions around the world attended this industry event.

Photo of the opening ceremony of the 5th China (Shenzhen) International Fashion Festival

Photos of the 5th China (Shenzhen) International Fashion Festival Award Ceremony

"I feel more and more strongly that global fashion is making a comparison with Shenzhen time." The voice of a Shenzhen local designer who has participated in the fashion festival for many years represents the participants' impression of the event. The Shenzhen Fashion Festival is at an important historical node in the implementation of the national strategy of Guangdong, Hong Kong and Macao and the construction of the leading demonstration area of socialism with Chinese characteristics in Shenzhen. The festival is jointly sponsored by Shenzhen Fashion Designers Association, Dalang fashion town construction management center and China Textile and Clothing Education Association. It takes "the great American Bay area, links the world" as the theme, and "industry sponsors, government officials" as the theme The concept of "support and social participation" will build the fashion highland of Guangdong, Hong Kong and Macao, and further consolidate its unique position as the main venue of Shenzhen fashion.

2019 global fashion city index released

"Global fashion city index" reveals:

Shenzhen, Beijing and Shanghai "Golden Triangle of fashion" has become a trend

At the current Shenzhen Fashion Festival, the third "global fashion city index" jointly developed by Shenzhen Fashion Designers Association, China Textile and clothing education association, Shenzhen European textile and garment research institute and other institutions was grandly released. The index system of industrial quality, international image index, fashion environment index, public service index, innovation vitality index and other index systems are used to evaluate the global trend Range of fashion cities for evaluation. On the basis of the previous two sessions, this fashion city index has more detailed data, more professional research and more scientific tools. The design innovation index is upgraded to the innovation vitality index, and the global urban fashion industry coordinates are displayed in a panoramic and three-dimensional way.

Hong Kong Polytechnic University Project Director and famous fashion brand research expert Dr. Luo Mei interprets the index

According to the release results, the shortlisted cities were ranked as New York, Paris, London, Milan, Tokyo, Shenzhen, Shanghai, Singapore, Beijing, Los Angeles, Sydney, Hong Kong, Berlin, Moscow, Toronto, Seoul, Barcelona, Rome, Rio and Copenhagen.

The index research shows that: the global traditional fashion landscape is becoming more and more obvious, and is evolving from "westernized East, European and American dominance" to "one extreme and many strong", and then to the pattern of "Europe, the United States and Asia standing in tripartite confrontation". The study also shows that the increasing cross-border integration of fashion, especially the new ecology of technology, Internet and fashion symbiosis, provides an opportunity for fashion marginalized cities to become central cities, and a new global fashion balance is taking shape.

It is particularly worth mentioning that Shenzhen, Shanghai and Beijing have been ranked in the top 10 of the global fashion city list for three consecutive times, forming a "Shenzhen Shanghai Beijing" fashion Golden Triangle situation, which will effectively promote China's return to the global fashion home position.

The launch of the global fashion city index will not only help China to participate in global fashion governance on an equal footing, but also give Shenzhen a new platform of "global fashion, China release".

Photos of the industry university research forum of China Textile and Clothing Education Association

Settled in Shenzhen:

Industry University Research Committee of China Textile and Garment Education Association

In order to better stimulate the innovation and cooperation initiative and enthusiasm of the relevant parties of the industry university research institute, and fully couple the talent advantage, intellectual advantage, brand advantage and market advantage to form a new pattern of industry, University and research jointly discussed, CO built and shared. The industry university research committee of China textile and clothing education association held the establishment meeting and held the industry university research forum during this fashion festival to build fashion A new international exchange and cooperation platform integrating education and industry chain promotes the collaborative development of fashion colleges, fashion design and fashion brands, and explores new ideas and new models for the integration of industry, education and city in the global fashion field.

Speech by Ni Yangsheng, executive vice president of China Textile Education Association

Speech by Zhou Shikang, President of Shenzhen Fashion Designers Association

Ni Yangsheng, executive vice president of China Textile Education Association, pointed out in his speech: how to promote the organic connection of education chain, talent chain, industry chain and innovation chain through the integration of industry, education and research, and build an industrial ecosystem with complementary advantages and open innovation is a problem worthy of serious consideration of the whole industry. Shenzhen is a hot spot for innovation and entrepreneurship in China's fashion industry. It has the largest fashion brand and designer group in China, and is in the forefront of the industry in terms of production, teaching and research. The Secretariat of the industry university research committee of China Textile and clothing education association is located in Shenzhen, which is conducive to the majority of peers to learn the advanced experience of the integration of industry, education and research in Shenzhen, and provide beneficial enlightenment and reference for the textile and clothing industry, University and research work in other regions.

Forum of China Textile and Garment Education Association

After election, Zhou Shikang, President of Shenzhen Fashion Designers Association, served as the director of the industry university research committee of China Textile and clothing education association. The organization is often located in Shenzhen Fashion Designers Association. It will open the "last mile" of integration of industry, learning and research, and promote the seamless docking and innovative development of fashion industry chain with coupling effect.

Speech by Deng Kangyan, a famous documentary producer

Opening ceremony of 40 years of nishang in Shenzhen

Shenzhen for fashion,

Also for the next 40 years of fashion layout

It is worth mentioning that 2020 is the 40th anniversary of the establishment of Shenzhen Special Economic Zone, and it is also the 40 years when Shenzhen fashion industry has emerged from scratch. In order to truly, comprehensively and vividly record the development track and moving moments of Shenzhen in the past 40 years, as well as the struggle course of entrepreneurs and builders, and to interpret the fresh pulse and growth genes of Shenzhen fashion industry, Shenzhen Fashion Designers Association will invite famous Ji Recording producer Deng Kangyan took the lead in shooting the first Shenzhen fashion video Chronicle "40 years of nishang in Shenzhen", and held the opening ceremony of the documentary film during the fashion festival.

According to Zhou Shikang, President of Shenzhen Fashion Designers Association, the film will comprehensively record the extraordinary development process of Shenzhen's fashion industry in the past 40 years, highlight the important role of Shenzhen in leading China's fashion industry, and show the epochal style of hundreds of thousands of fashion entrepreneurs and builders in Shenzhen. It will not only take this photo for Shenzhen fashion in the past 40 years, but also plan the layout of Shenzhen's fashion industry in the next 40 years.

Fashion Dawan District

Fashion Dawan District

This year's Shenzhen Fashion Festival also held a number of professional activities, such as the release of famous teachers' and famous brand works, the release of Shenzhen fashion design golden pen award, top ten and new fashion designers' works, the fourth China International Fashion Design Innovation Works competition, and the 2020-2021 international fashion trend release.

The 4th China International Fashion Design Innovation Competition

2020-2021 international trends released

Shenzhen top 10 Fashion Designers Award in 2019

At the end of this year's Fashion Festival, an industry expert from Hong Kong Polytechnic University deeply sighed: Fashion Festival not only makes people feel the temperature of fashion, but also feels the strength and height of fashion. At present, major adjustments have taken place in the global fashion industry chain and value chain. China has become the largest and most dynamic fashion consumer market in the world. The global fashion governance system of "Europe and the United States is the largest and the western wind is spreading eastward". Shenzhen Fashion Festival is blooming in such an important window period. Shenzhen Fashion Festival is held for the fifth time. The word "Five" is closely related to fashion. As the ancient poem says, "light dyed clouds and five colors clothes", from positioning "fashion, making Shenzhen more wonderful", to "fashion Shenzhen, sharing the world", to "building a global fashion community, sharing beautiful and good life", and then to the "great beauty Bay area, linking the world", every Shenzhen Fashion Festival is held in Standing on top of the global fashion situation and standing on the high ground, it has continuously provided unique Shenzhen wisdom and Shenzhen scheme for China's return to global fashion. More and more people understand fashion, Shenzhen and China from Shenzhen Fashion Festival.

The scene of the 4th China college students fashion model competition

The scene of the 4th China college students fashion model competition

The scene of the 4th China college students fashion model competition

The scene of the 4th China college students fashion model competition

The scene of the 4th China college students fashion model competition

The scene of the 4th China college students fashion model competition