Japanese Clothing Stores Sell Crisis
Because of the change in fashion and attitude of consumers, the clothing sales industry in Japan is facing unprecedented crisis. According to Japan's Toyo economic network 16 reported that one of Japan's largest fashion group, one of the largest fashion group announced by the February 2020 performance forecast is very bad, the net loss of the deficit as high as 24 billion yen, and the news that the company has closed Japan's domestic bad brand stores 600. Japan's famous clothing enterprises Sun Yang chamber of commerce also forecast that the first half of this year business losses will reach 860 million yen. According to the report, the recent performance of large garment enterprises relying on department stores is not ideal. And Japanese department stores are also closing down.
Japan's YAHOO economic network reported that due to the development of online shopping, Japanese purchasing channels tend to be diversified. Many people think that shopping for physical stores not only requires parking lots, but also takes a long time to find the goods they want, which is far less convenient than online shopping. In recent years, the demand for new shopping centers in Japan has decreased and the number of idle stores has increased. This is also reflected in daily department stores, sporting goods and catering. With the enhancement of environmental awareness, there are more and more second-hand clothing stores in Japan. In addition, many fashion designers know that the unsold old clothes will be abandoned and intend to slow down the pattern renewal.
However, there are exceptions in the industry. The 2019 revenue of the fast retailing group of UNIQLO parent company is the best in history. Japan's economic news said that the main reason is the promotion of overseas businesses based on China, compared with luxury clothing in department stores, people prefer clothes with good texture and cost-effective.
Source: Sun Xiuping, author of World Wide Web
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