Foreign Trade Is Yellow? Why Are These Five Textile Enterprises In Keqiao Strong?

Recently, the hottest part of the textile industry is the cold topic of foreign trade caused by the fierceness of the overseas epidemic. But our foreign trade enterprises in Keqiao will never be willing to sit back and wait for death. "Eight Immortals cross the sea, each shows their own magic".

Maintain the new market of "repeat customers" layout

Recently, in the sample room of Shaoxing Sino World Trade Co., Ltd., Wang Zhouhua, President of the company, was talking with INDER of Poland merchants through online video. Affected by the outbreak of the new crown pneumonia, INDER could not come to Keqiao to buy Fabrics in person, so it made a large order of 200 thousand meters of lace fabric directly through the video. INDER has 15 years of cooperation with "Qi Bo textile". It is with the recognition of its product type and quality that he can rest assured that "cloud" orders. During the period of "Qi Yu textile", communication and cooperation with old customers in Eastern Europe, Middle East and other countries have been carried out through Internet. With excellent product quality and constantly developing new fabrics, the company has a steady number of "repeat customers". Basically, we maintain 3000-5000 flower types every year and develop different patterns for different markets. In addition, we have better control in terms of delivery speed and after-sales service, so there are more long-term cooperative customers.

While stabilizing old customers, "Qi Yu textile" is also actively developing new markets. Last year, considering the development needs of the company, "Qi Yu textile" set up a window in Burma to layout Southeast Asian market and seek potential customers. The opportunity is reserved for those who are prepared. During the epidemic period, the newly opened overseas window really made the company gain a lot. Wang Zhouhua said that the "Burma window" has received orders for about 600 thousand dollars in the past 2 months. "In Burma, we will seize the market better, and the development of the company will not be greatly affected by the epidemic situation, and the initiative will still be in our hands." "Stabilizing the old and opening up new" has become the key weapon of the company during the epidemic period. It is reported that sales volume reached 15 million US dollars last year, and this year will continue to maintain stable development.

Take 20 million mask orders to export to Turkey.

SUDI Textile Co., Ltd. is a wholesale and retail fabric, knitwear and raw materials and goods import and export of the company. Not long ago, the company received a large number of foreign customers masks orders, but because its business license does not involve the wholesale business of masks, it is urgent to change the business license business scope. Keqiao street through the office staff to contact the district market supervision bureau to provide businesses with one to one services to help businesses quickly get a new business license. "20 million of our masks will be exported to Turkey immediately. Luckily, the "green channel" of the regional market supervision bureau has enabled us to seize this international business opportunity. Yang Yulin, director of suti Textile Co., said that the company's production of masks is very grateful.

Production of masks exported to foreign trade and domestic sales

Crescent Lang Garment Co., Ltd. is a foreign trade joint-stock enterprise integrating knitting clothing design, production, processing, sales, industry and trade. It mainly produces high-grade knitted fashion and accessories, and 90% of its products are exported to Europe, America, France, Britain, Germany, Peru and Chile. General manager Hu Zulin sniffed business opportunities from the overseas epidemic crisis, and the company made an emergency "steering" to produce medical masks. At present, the company has started a mask production line, and will purchase 10 masks to produce machines to expand production capacity. "Many of my overseas clients are also looking at the quality of our masks when they cancel the clothing orders with me, and express their demand for masks to me. I think this is also an opportunity for the company in the moment." Hu Zulin immediately decided to adjust the direction of the company's main business. At the same time, we should intensify the development of domestic trade customers and turn the original clothing export business to domestic sales. At present, "crescent Lang dress" mask production is well ordered, and products for domestic sales are also gradually developing, and with several domestic brands have also discussed cooperation intentions, with a view to pulling the domestic market as soon as possible. "Foreign trade domestic sales keep abreast of the company's ability to resist risks has risen sharply." Although the market is changing, Hu Zulin is still optimistic about this year's development prospects.

Put the eggs in many baskets in advance.

Shaoxing high valley import and Export Co., Ltd. mainly engaged in lace, knitted and netting fabrics, exported to the United States, Brazil, Mexico, Vietnam, Indonesia and other places. At the beginning of March, Li Yulong, the general manager of the company, asked for new samples from American customers, and sent them to other countries and regions. Unexpectedly, with the aggravation of the overseas epidemic situation, some foreign trade companies' exports to the United States frequently encountered the suspension of orders and the withdrawal of orders. Fortunately, before the plan of "not putting eggs in a basket in the United States" worked, the new orders in other countries and regions outside the United States continued.

While adjusting the direction of export and developing innovative products, both hands and hands are hard. In the face of the overseas market, Li Yulong has a plan: "the customers who are currently in business contact are helping me to recommend" Gao Gu "products in their circles. This is the recognition of the quality of our products. It is understood that Li Yulong's dedication to innovative research and development has made the products of "Gao Gu" and overseas brand clothing partners very compatible. Recently, a newly developed 3D lace fabric is especially popular with foreign customers. There are countless kinds of inquiries and samples.

Practice basic skills, pay attention to green environmental protection, and harvest more orders.

Mora home textiles is a comprehensive import and export company which combines fabric weaving, textile finishing and home textile production. It mainly produces blankets, mattresses, cushions and other home textile products, and its products are exported to Europe and the United States. Offices in the United States, Denmark, Germany, southern Europe and South America have achieved sales of 120 million yuan last year.

"After the resumption of work, more than 60 containers have been issued, and sales have increased by 20% over the same period last year. New orders are scheduled for the end of this year and are working overtime." Recently, in the warehouse of Shaoxing Mora Home Textile Co., Ltd., Shuguang Road Industrial Park in Keqiao District, Hu bin, the head of the company, arranged for the workers to step up the packing of the new batch of goods.

Why does Mora's home textile order not decrease instead of increase? "Innovation, green, service." Hu Bin summed up the three point: the European and American markets have a very high demand for green products. The company has done well in the production process, and has won the nation's first full production chain GRS (recycled environmental certificate), and has invested in weaving, warp knitting, printing and dyeing, cushions, quilts and other factories throughout the province, covering the upper and lower reaches of the industrial chain. Compared with a single type of foreign trade enterprises, the pressure is stronger and the bottom is more.

"Generally speaking, the patterns we send out can satisfy customers." At this point, Hu Bin is very confident. In recent years, the company has introduced flower design high-end talents, hired German fashion designers, and the flower styles designed are also more compatible with international aesthetic standards. Every year, we invest 500 thousand yuan to research and develop new products. At present, there are three hundred or four hundred kinds of home textile varieties in our company, and we also have the exclusive 3D printing products series in the whole region. "It only takes 30 seconds from the machine under the cloth, the filling and the washing, and the springback is fast. The production efficiency is greatly improved, which is very popular in the international market." He said.