Changing The Mask Protective Clothing To Shandong Textile Enterprises "Changing The Way Of Playing"

"More than half of the textile and garment enterprises in Shandong have reduced orders by 3, and 13% of enterprises have reduced orders by more than 5. But the epidemic has also increased demand for healthy functional textiles. " Bobby Chan, vice president of Shandong textile and garment industry association, said recently.

According to the Economic Herald reporter, in the face of the impact of the epidemic, Shandong textile and garment enterprises actively transform to survive.

Online sales of spin products by government officials

"Early labor shortage, poor logistics and high logistics cost restrict the resumption of production and production. After the resumption of production, the lack of market demand and the unsmooth sales channels have become the key issues affecting the production and operation of enterprises. Yang Weidong, chairman of Limited by Share Ltd development group, Qingdao.

Li Meng, deputy general manager of Shulong group, said that during the Spring Festival to mid March, offline shops closed, online logistics stopped, and sales of clothing and offline sales were affected in spring and summer. Upstream raw materials and accessories businesses have also been affected, resulting in difficulties in raw material procurement, price increases and procurement costs.

In order to help textile enterprises to look for orders and find a way out, in March 31st, Zhang Zhong Jun, a two class inspector of Shandong Provincial Department of industry and information technology, sold live yarn, and changed the anchor to sell Shandong spinning products online.

Zhang Zhongjun said that at present, Shandong spinning export enterprises are under great pressure, and a large number of textile export orders are facing delays, cancellations, defaults and no payments. The products that have been produced can not go out, and the enterprises are faced with the situation of fewer orders and missing orders.

The day's live broadcast highlights 60 Shandong spinning enterprises, which have released 52 procurement needs and initially reached 2000 tons of intentions.

Earlier, in order to help textile enterprises to find a new way out, the Shandong provincial industrial and Commercial Office of the light industry and textile industry cooperation with the domestic professional textile industry internet trading platform - Import treasure and China fiber net, collect online orders and demand to the enterprises.

Transformation of organic enterprises into market

There are also opportunities in the crisis brought by the epidemic.

In fact, after the outbreak, some textile and garment enterprises including Weihai Dixie, Yantai shlang, Shandong Sheng Yuan and other parts of the textile industry actively converted new masks and protective clothing to open up new market space.

"As of March 20th, Sheng Yuan clothing has successfully completed 400 thousand protective clothing." Jiang Xilin, general manager of Shandong Sheng Yuan Garments Co., Ltd., said that since the outbreak of the disease, Shandong Sheng Yuan clothing company, which originally produced outdoor clothing, has achieved the mass production of protective clothing.

According to Li Meng, Shu Lang set up Yantai Shu Lang Medical Technology Co., Ltd., emergency production of health protection products, concentrated production of protective clothing, including civilian protective clothing, medical protective clothing. The medical class protective clothing can reach 5000 units per day, and the civil protective clothing will be produced at 20000 per day.

"Sulang group will actively diversify its layout and develop steadily in the three major sectors of fashion, medical and military industry, further enhancing the R & D design innovation capability and enhancing the added value of enterprise products." Li Meng said.

Yang Weidong said that in order to fight the epidemic situation, that is to say, the transformation of production lines to the public masks has delayed the delivery of some orders. In the face of difficulties, the group develops multi-channel marketing by means of online negotiation, online business invitation and so on, with the help of e-commerce, micro business, WeChat group and community group.

It is understood that the modern logistics project jointly invested by the Japanese development group and the Japanese logistics industry has been successfully promoted. In February 25th, it signed the signing ceremony of the key foreign investment project in Shandong.

"Workers of several garment production lines of the group are working overtime to make orders for bulk garments from UNIQLO, Japan. This is the first batch of foreign trade orders ordered by the merchants since the resumption of production. Yang Weidong said.

Li Fujie, chairman of Shandong Yue Yue Medical Technology Co., Ltd., said that the epidemic accelerated the landing of health textile research achievements such as Yue company.

According to the briefing, at present, Shandong's Yue Yue company has built an annual production line of "10 million nanofilm", which is expected to generate 50 million square meters of annual capacity in recent years. The new nanofiltration membrane material developed by Qiingdao University and its Qiingdao University has passed the national authority test, and its protective effect is higher than that of the national surgical mask.

The epidemic also catalyzed the new mode of textile and garment industry, and the level of networking and digitalization of textile and garment industry has been continuously improved. Sun Chongtao, deputy general manager of Di Shang Group, said that the group will actively develop online trading capabilities, as soon as possible the formation of online B2B, B2C trade scale.